Summary
Overview
Work History
Education
Skills
Accomplishments
Affiliations
Certification
Timeline
Generic

Aloke Deep Singh

Summary

Strategic business and technology leader, with over 20 years of experience in global and Indian banks, consumer tech, and retail sectors. Proven track record in driving digital transformation, P&L growth, and fostering innovation in banking, fintech, and eCommerce.

Seeking to re-enter corporate leadership with a focus on enterprise-wide/ digital transformation and growth. Formerly Country Head of Digital and Partnerships at HSBC, Business Head of E-Commerce at Titan Company & Founding member at TataCliQ. Expertise in customer platforms, cloud technologies, data analytics, AI, and digital ecosystems. Board-facing, commercially astute, and entrepreneurial. Unique background of service in the Indian Army and an MBA from IIFT Delhi.

Overview

27
27
years of professional experience
1
1
Certification

Work History

Principal Consultant-Digital Transformation

Self Employed
11.2022 - Current
  • Various companies & start-ups for go to market, growth, AI, cloud, data partnerships & orchestration
  • For a global retailer, steered strategic SAAS cloud transition of 110 brand & eCommerce websites of personal care business, connected pack technologies, AI, social commerce, delivering $20M value in customer sales/ cost impact and uplift of 300% in customer data collection. Driving IT, agency vendor contracts, for multiple markets
  • For a big 4 consulting firm: subject expert, for an international bank's future state architecture of voice & conversational channels, targeting realization of $40M
  • On demand expert for VC/PE firms evaluating strategic investments into cross-border payments, digital wealth, D2C business, customer ID & V, risk, fraud management and on digital public infrastructure(DPI)

Country Head: Digital Bank & Partnerships

HSBC
02.2018 - 10.2022
    • Strategic hire in the executive team to lead business-transformation pivot of the India entity, reporting to both HSBC group/country board.
    • Delivered key outcome, of digital-first, international bank, across all verticals, in alignment with global strategy, collaborating with GCC/captives, IT, Fintech vendors, stakeholders.
    • Owned investments of $ 10 million order book, influencing revenue of $ 70 million, through 2X growth in active customers, digital sales and cost rationalization-by automation, NPS enhancement.
    • Fully digitized customer proposition spread across all liabilities, asset products; wealth, private, transaction banking, cross-border FX & domestic payments, credit cards, personal & SME lending.
    • Growth/change architect of customer innovation applications, digital/video KYC onboarding, in-app security soft token, whatsapp banking, first in country-fully digital branch and customer acquisition partnerships with Amazon, Flipkart.
    • Risk mitigation, regulatory compliance, to RBI and governing bodies for payments (NPCI), capital markets (SEBI) and also Hong Kong/ UK authorities for international customers
    • Diversity leader, with 75% ratio and top rated executive in GCB3, global cadre of the bank

Head E-Commerce & Founding Member TataCliQ.com

Titan Company
11.2012 - 02.2018
    • First member of e-commerce team, led creation of online retail business & omni-channel experience of India's largest lifestyle brands conglomerate, delivering $40 million/INR 300 crores annualized business on owned, market-place platforms and customer 'one-view' over digital & 1,000 physical stores.
    • Architect of digital transformation, for all consumer verticals/brands, Tanishq-Titan-Fastrack; jewellery, eye-wear, watches, fashion accessories, perfumes and ethnic wear
    • Founding member of TataCliQ, strategic foray in 'phygital' eCommerce, part of Tata group chairman's team; launched and scaled to among top in India.
    • Led company's strategic investment of $ 20 million/ 150 Crores into digital commerce platforms, data ware-house, CRM and cloud, with IBM, TCS, Cognizant, SalesForce, delivered future state architecture and what enabled to company to stay buoyant using digital as primary sales medium during the Covid period.
    • Developed centers of excellence for digital UI/UX design, catalog & content studio and pioneered use of AI in service chat-bots and virtual try-on applications.
    • Scaled team to 45 people, as an enterprise business to support company's future growth path.
    • Exceptionally rated executive.

Product Leader: Digital Banking and Payments

ING Vysya (now Kotak)Bank
11.2011 - 11.2012
    • Effected turn-around of all digital customer propositions, launching new mobile and internet banking applications, simplified digital payments and online shopping using payment gateways.
    • Partnered with IT firms, IBM, Infosys, Fidelity and cross-functional teams, spear-headed digital strategy, channels, online customer acquisition for all products.
    • Inducted into LEAP, CEO sponsored ING group leadership program, in 3 months of joining the Bank.

Chief Manager, Digital Products, Marketing & CRM

ICICI Bank, Mumbai
04.2008 - 10.2011
    • Responsible for digital platforms, application development, leading 12 member team product managers, for industry first mobile banking, digital lending, investment, and liabilities products, and responsible for India's largest online payments platform.
    • In a separate role, also managed digital marketing & CRM- setting up strategic partnership with IFC, World Bank and IBM, for SME Toolkit, digital resource of small business owners. And priority business banking

Senior Business Manager

Regalix Corporation, Delhi NCR
01.2007 - 01.2008
  • Senior Business Manager-for US HQ start-up digital agency, client accounts and digital media sales.

Start-up Co-founder

Madhouse Media, Delhi NCR
01.2006 - 01.2007
  • Set up an online movie subscription company, scaled to 22k customers, and got acquired.

Captain

Indian Army
01.1998 - 01.2003
  • Captain, 3rd generation officer from my family. Post training, immediately inducted into the Kargil war, for leading strategic operations.

Education

MBA - International Business

Indian Institute of Foreign Trade
New Delhi, India
03-2006

Skills

  • Business technology strategy
  • Agile implementation
  • Digital data integration
  • AI first transformation
  • Financial performance oversight
  • Performance Marketing
  • Operations Excellence & Program Governance
  • Risk Mitigation, Controls & Compliance
  • Regulatory oversight
  • Diversity initiatives

Accomplishments

Industry awards, including the Outlook Money-Digital Transformation Leader, 2025. Pluralsight Digi100-top Digital Industry Professionals and 50 Most Influential E-Commerce Professionals of India, by CMO Asia.



Affiliations

  • Distinguished speaker-fintech, digital, data and e-commerce events. Advisory board member at CII, Ad:Tech India, IAMAI. Mentor to start-ups and business school students of ISB, IIFT(alma-mater), recognized as a distinguished alumni..

Certification

  • Blockchain- 2022
  • Artificial Intelligence Kellogg School of Management- 2021
  • Global Digital Leadership, HSBC Hong Kong-2019
  • Cyber-Security for Senior Management, RBI nominated Program at IDRBT, 2019
  • CIO-IT & Business Excellence IDC, Singapore-2010

Timeline

Principal Consultant-Digital Transformation

Self Employed
11.2022 - Current

Country Head: Digital Bank & Partnerships

HSBC
02.2018 - 10.2022

Head E-Commerce & Founding Member TataCliQ.com

Titan Company
11.2012 - 02.2018

Product Leader: Digital Banking and Payments

ING Vysya (now Kotak)Bank
11.2011 - 11.2012

Chief Manager, Digital Products, Marketing & CRM

ICICI Bank, Mumbai
04.2008 - 10.2011

Senior Business Manager

Regalix Corporation, Delhi NCR
01.2007 - 01.2008

Start-up Co-founder

Madhouse Media, Delhi NCR
01.2006 - 01.2007

Captain

Indian Army
01.1998 - 01.2003

MBA - International Business

Indian Institute of Foreign Trade

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Aloke Deep Singh