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Aman Sinha
Digital Marketing Executive
Patna, Bihar
Summary
Productive Digital Marketing Executive with expertise identifying market trends and customer needs to create highly targeted campaigns in the Marketing Industry. Versatile professional well-versed in all aspects of online and offline marketing campaigns from concept development to launch. Dynamic leader and collaborator recognized for multitasking and implementing multiple digital projects within budget. Implements strategic and tactical marketing campaigns to drive engagement and sales. Bringing solid history of success in boosting program operations efficiency, conversion rates and performance. Well-versed in both online and traditional marketing approaches. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
4
4
years of professional experience
13
13
years of post-secondary education
2
2
Languages
Work History
Digital Marketing Executive
Roposo Clout
Patna
07.2023 - 10.2023
- Directed traffic growth strategies, SEO, content distribution, email marketing and trackbacks.
- Created solution-based execution plans to achieve business goals based on Google Analytics and internal reporting data.
- Leveraged MailChimp and AWeber to implement email campaigns and monitor performance.
- Gathered campaign results and developed reporting dashboard to illustrate campaign effectiveness.
- Oversaw marketing expenditures and coordinated department workflow to meet deadlines under budget.
- Planned and executed web, SEO, database marketing and social media advertising campaigns.
- Brainstormed content marketing strategies based around client's business goals, existing content and chosen key performance indicators.
- Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
- Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
- Continually maintained and improved company's reputation and positive image in markets served.
- Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
Manager - Digital Marketing
GlowRoad
Buldhana
04.2022 - 05.2023
- Developed and implemented successful digital marketing campaigns to drive customer engagement and increase brand awareness.
- Utilized techniques such as cold calling, networking and prospecting to develop new leads.
- Increased customer engagement through social media.
- Led and managed talented teams to plan and implement project tasks meeting timelines and exceeding expectations.
- Established and maintained relationships with key stakeholders to deliver successful execution of marketing initiatives.
- Managed team engaged in ongoing product optimization, account management and ad placement.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
- Monitored return on investment of online and social media marketing efforts.
- Developed and executed A/B testing strategies to optimize campaign performance.
- Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
- Drove cross-functional collaboration with focus on quality service delivery.
- Analyzed competitor pages to locate backlink and keyword opportunities.
Digital Marketing Executive
Iconicx Digital
Patna
01.2020 - 03.2022
- Directed traffic growth strategies, SEO, content distribution, email marketing and trackbacks.
- Created solution-based execution plans to achieve business goals based on Google Analytics and internal reporting data.
- Increased brand awareness through creation and management of social media channels, boosting social media engagement by 93%.
- Leveraged MailChimp and AWeber to implement email campaigns and monitor performance.
- Created and distributed monthly SEO reports to notify clients of site traffic, goals and KPIs.
- Developed and executed multiple print and digital marketing efforts to enhance brand visibility.
- Monitored and analyzed market and competitor metrics to inform digital marketing strategies.
- Gathered campaign results and developed reporting dashboard to illustrate campaign effectiveness.
- Oversaw marketing expenditures and coordinated department workflow to meet deadlines under budget.
- Brainstormed content marketing strategies based around client's business goals, existing content and chosen key performance indicators.
- Planned and executed web, SEO, database marketing and social media advertising campaigns.
Education
High School Diploma -
St. Karen's High School
Patna, India 04.2007 - 04.2018
Advanced Digital Marketing Course - Digital Communications And Media
Kallada Acadamy
Bengaluru 08.2018 - 04.2020
Skills
Campaign management
undefinedSoftware
Google Ads
Shopify
Wordpress
SEMrush
HubSpot
Ahrefs
Canva
Timeline
Digital Marketing Executive
Roposo Clout
07.2023 - 10.2023
Manager - Digital Marketing
GlowRoad
04.2022 - 05.2023
Digital Marketing Executive
Iconicx Digital
01.2020 - 03.2022
Advanced Digital Marketing Course - Digital Communications And Media
Kallada Acadamy
08.2018 - 04.2020
High School Diploma -
St. Karen's High School
04.2007 - 04.2018
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