Amar Shelke
Senior Brand Executive
Nasik
Summary
A versatile and skilled sales/marketing professional with 11+ years of core experience in Branding, Advertising, channel sales and customer service. Excellent hands-on experience in developing and improving sales for retail operations. An assertive manager with outstanding interpersonal, communications, negotiation and people management skills. Expertise in the areas of Sales, Branding, Marketing & customer service, Office administration, Team Operations, Field Operations, Reconciliation, and MIS Preparation. A competent professional with proficiency in streamlining the business processes, and defining continuous improvement in the process. An energetic, competitive achiever who can inspire and motivate team members, successfully manage multiple priorities and perform under pressure in fast-paced, rapidly changing environments.
Demonstrates strong analytical, communication, and teamwork skills, with proven ability to quickly adapt to new environments. Eager to contribute to team success and further develop professional skills. Brings positive attitude and commitment to continuous learning and growth.
Overview
14
14
years of professional experience
1
1
Certification
4
4
Languages
Work History
Senior Branding Executive
MAHINDRA EPC (Mahindra EPC Irrigation Ltd)
12.2019 - Current
- Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term.
- Planning and executing all communications and media actions on all channels, including online and social media.
- Assisting with product development, pricing and new product launches as well as developing new business opportunities.
- Creating and managing promotional collateral to establish and maintain product branding.
- Managing the budget for advertising and promotional items.
- Competitor and customer insights analysis.
- Identify how our brand is currently positioned in the market.
- Measure and report on the success of marketing campaigns.
- Enhanced customer satisfaction by streamlining communication channels and improving response times.
- Mentored junior staff members for accelerated career growth, developing future leaders within the organization.
- Prepared annual data to determine metrics for operational performance.
- Reported issues to higher management with great detail.
- Developed innovative solutions to complex problems, resulting in improved organizational performance.
Account Manager (Sales & Marketing)
RED FM 93.5 (SUN GROUP)
05.2018 - 12.2019
- Responsible for generating income for commercial radio stations from advertising sales and sponsorship.
- This involves selling the benefits to agencies and clients of radio as an advertising medium.
- Establishing and developing long-term business relationships; sourcing, identifying and securing new business opportunities; generating creative solutions for clients; presenting campaign proposals; making the sale; and delivering accurate reports and forecasts of revenue.
- Meeting with clients and prospects, making presentations, and attending events to network with clients or pursue prospects.
- The role includes routine administrative work: maintaining records, producing reports and forecasts, and assisting with the resolution of problems with payments and revenue collection.
- Preparing and doing follow-up on media schedules, production briefs and proposals and developing and completing all advertising and pricing documentation and sales reports.
Marketing Manager
BRAND IMAGE (PR&MEDIA)
01.2017 - 04.2018
- Listening to customer requirements and presenting appropriately to make a sale.
- Maintaining and developing relationships with existing customers in person and via telephone calls and emails.
- Cold calling to arrange meetings with potential customers to prospect for new business.
- Responding to incoming email and phone enquiries.
- Gathering market and customer information.
- Recording sales and order information and sending copies to the sales office, or entering figures into a computer system.
- Feeding future buying trends back to employers.
- Attending team meetings and sharing best practices with colleagues.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Managed budgets, allocating funds strategically towards high-impact initiatives that supported overall business goals.
- Managed social media accounts for optimal audience engagement and increased online presence.
- Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
- Maintained documentation, detailing assignments, in-progress work and completed project milestones.
Senior Sales Representative
Kanz Jewels (Dubai)
01.2015 - 03.2016
- Listening to customer requirements and presenting appropriately to make a sale.
- Maintaining and developing relationships with existing customers in person and via telephone calls and emails.
- Cold calling to arrange meetings with potential customers to prospect for new business.
- Responding to incoming email and phone enquiries.
- Gathering market and customer information.
- Recording sales and order information and sending copies to the sales office, or entering figures into a computer system.
- Feeding future buying trends back to employers.
- Attending team meetings and sharing best practices with colleagues.
Assistant Territory Manager (NM)
Aircel Limited
02.2013 - 11.2014
- Effective in handling campaigns for clients.
- Managing FOS Team of Upcountry.
- High-end devices (iPhones, dongles) up-selling through retail counters.
- Responsible for Increasing UAO and URO.
- Ensuring proper Download of New products and Schemes to Retail Outlets and FOS.
- Increasing VAS revenue by making various product combinations.
- Responsible for running various promotional offers for customers and incentive schemes for promoters and executives.
- Assessed each location's individual and team performances, analyzing data trends to determine best methods to improve sales results.
- Contributed to overall company success by sharing best practices across territories, supporting continuous improvement initiatives among peers.
Customer Service Executive (SIS for NM)
Aircel Limited
04.2011 - 12.2012
- Responsible for 1 SIS location in terms of sales, revenue & profitability.
- High-end devices (iPhone, dongles) up-selling through SIS counters.
- Responsible for Increasing the HNI base by pitching high-value recharges.
- Ensuring proper implementation of COLT (marketing Program) to increase revenue and customer loyalty.
- Increasing VAS revenue by making various product combinations.
- Responsible for running various promotional offers for customers and incentive schemes for promoters and executives.
- Enhanced customer satisfaction by promptly addressing inquiries and resolving issues.
- Managed high volume of inbound calls while maintaining a professional demeanor and ensuring timely resolution of issues.
- Investigated and resolved customer inquiries and complaints quickly.
- Maintained up-to-date knowledge of product and service changes.
Education
Bachelor of Commerce -
J.D.C Bytco College
HSC - undefined
J.D.C Bytco College
Skills
Customer relations
Disclaimer
I hereby declare that the information given above is true to the best of my knowledge.
Personal details
- Born on: 7th Dec, 1988
- Gender: Male
- Marital status: Married
Certification
DIGITAL MARKETING
Work Preference
Work Type
Full TimeContract WorkWork Location
RemoteOn-SiteHybridTimeline
DIGITAL MARKETING
01-2025
Senior Branding Executive
MAHINDRA EPC (Mahindra EPC Irrigation Ltd)
12.2019 - Current
Account Manager (Sales & Marketing)
RED FM 93.5 (SUN GROUP)
05.2018 - 12.2019
Marketing Manager
BRAND IMAGE (PR&MEDIA)
01.2017 - 04.2018
Senior Sales Representative
Kanz Jewels (Dubai)
01.2015 - 03.2016
Assistant Territory Manager (NM)
Aircel Limited
02.2013 - 11.2014
Customer Service Executive (SIS for NM)
Aircel Limited
04.2011 - 12.2012
HSC - undefined
J.D.C Bytco College
Bachelor of Commerce -
J.D.C Bytco College
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