AMBAR GUPTA

• Owned full lifecycle of product development, from R&D to launch, ensuring premium quality and compliance.
• Executed go‑to‑market strategy and launch plans, driving brand visibility and customer adoption across channels.
• Championed consumer‑centric design by integrating parent feedback into product iterations and storytelling.
  

• Led Mobility, Manufacturing, Automation, and Energy sectors for South India Region.
• Engaged with 100+ Mid-to-Senior Level Industry leaders for business development

• Managed 25+ partners across Exclusive & Multi-brand outlets achieving INR 6.4 Cr in PC Revenue
• Supervised 44+ on-ground sales person, ensuring retail hygiene parameters like CX, NPS, GMB, etc. along with SO
• Achieved QoQ increase in Market Share by over 2.7% fueled by Premium, Convertible and Gaming
• Conducted 12+ Marketing activities including offline and online campaigns in 4 cities spanning 9+ outlets
• Spearheaded Tier 3 city expansion plans by opening 2 new Exclusive stores and starting with 4+ new partners
• Increased on-ground sales persons' productivity by 3% by curating content and parameters with training team

• Conducted feasibility studies, competitive analysis & TAM sizing for 3 USB cables & 5 adapters.
• Co-led go-to-market (GTM) strategy & product launch for MII accessories, coordinating manufacturing & packaging.
• Led vendor selection and agency alignment for production, incorporating demand forecasting to optimize inventory planning.
• Created A+ content, callouts, packaging, and product photoshoots, utilizing A/B testing to optimize engagement and conversion rates.
• Improved Amazon & Flipkart product ratings from 3.6 to 4.1, enhancing brand positioning and leveraging consumer behaviour insights to drive engagement.

• Contacted 70+ customers to assess requirements via surveys and calls and formulated a district-wise cold warehouse implementation plan.

• Spearheaded redesign of a low-cost solar dryer for agricultural products, identified 6 offline sales channels for WISE products, and initiated online presence on Amazon and Flipkart while collaborating with IBM CSC 41’s 18-member international team.