Amish Keshwani
Digital Marketing
Pune,Maharashtra
Summary
Digital marketing without revenue is a vanity project. I build systems that deliver results CXOs can count on.
I’m a Digital Marketing Consultant, Fractional CMO, and B2B Growth Strategist with 20+ years of experience helping SaaS companies, enterprises, and CXOs align digital strategy with business outcomes.
350% growth in inbound leads. $40M+ pipeline created.
At MarketsandMarkets, I didn’t just optimize — I redefined how digital drives revenue.
From SEO to SaaS GTM, I lead high-impact strategies across demand generation, product marketing, paid media, CRO, email, and AI-based execution frameworks.
What I Do:
- Architect full-funnel digital marketing systems that scale pipeline
- Execute AI-powered GTM strategies for SaaS and enterprise growth
- Lead demand gen, SEO, and martech initiatives across the funnel
- Coach in-house teams to become revenue-focused marketers
Recognition:
🥇 Outstanding Leadership Award, Marketing 2.0, Dubai
🏅 Indian Achievers Award 2022–2023
🏆 Best Demand Generation Campaign, B2B World Summit 2023
🏆 Fabulous Marketer Award, World Marketing Conference 2024
Keynote Speaker & Industry Voice:
I’ve spoken at 10+ industry events including India SEO Conference, DigitalConfex Dubai, Marketing 2.0, and Brand Sutra, sharing insights on digital growth, SEO, and AI in B2B.
I’m also the author of the Amazon Bestseller “55 Digital Marketing Masterpieces”, a hands-on playbook for scaling digital growth in today’s B2B landscape, and recently published "CITED BY AI - The New Search Advantage".
If you’re building or scaling a digital marketing engine — and need clarity, speed, and real results — let’s talk.
Overview
21
21
years of professional experience
6
6
Professional Certification
2
2
Amazon Best Selling Books
15
15
Speaking Engagements at Digital Marketing Conferences
Work History
Senior Vice President
MarketsandMarkets
04.2023 - Current
- As Senior Vice President of Marketing at MarketsandMarkets, I lead two critical growth engines:
- (1) Demand Generation & Branding for the inbound reports business, driving pipeline and revenue growth through datadriven digital marketing.
- (2) Product Marketing for B2B SaaS products, building productled strategies from scratch to accelerate inbound demand, pipeline, and win rates.
- Key Achievements:
- Built a $40M+ demand engine leveraging SEO, paid media (Google Ads, LinkedIn Ads), and content marketing, resulting in a 350% growth in inbound SQLs and consistent doubledigit revenue growth.
- Scaled pipeline by 40% YoY through ABM campaigns, audience segmentation, and marketing automation (HubSpot, Marketo).
- Increased win rates by 50% for highvalue SaaS products with productled growth strategies, customercentric messaging, and sales enablement support.
- Drove a 3x increase in website traffic, enhancing brand visibility and inbound momentum for both report and SaaS businesses.
- I specialize in aligning digital marketing initiatives with business goals, combining branding, lead generation, and product marketing to deliver measurable impact. By building marketing strategies from scratch and adopting cuttingedge tools (Martech, AIpowered analytics), I've enabled MarketsandMarkets to thrive in competitive B2B SaaS and research markets.
- I lead a highperforming team to execute across SEO, ABM, contentled growth, and sales enablement, ensuring seamless integration of demand generation and product marketing strategies.
Vice President Digital Marketing
MarketsandMarkets
04.2019 - 03.2023
- Building sustainable, predictable & scalable B2B demand generation engine
- Helping Sales team 10X Pipeline Growth
- Leading a performance marketing team and deliver KPIs with direct revenue impact.
Assistant Vice President Digital Marketing
MarketsandMarkets
Pune Area, India
09.2015 - 03.2019
- Few milestones achieved with MarketsandMarkets
- Improving the lead count by 500% in span of 2 years.
- Improving the qualitative leads by 200% to impact the actualization of lead in terms of revenue.
- Awarded the best performer award in 2014 by the company management.
- Managing a team size of 50+ employee.
- Lowest attrition rate in the team when it comes to managing the HR in span of 2 years.
- And looking forward for some more milestones :)
Sr. Manager - Digital Marketing
MarketsandMarkets
Pune Area, India
06.2013 - 08.2015
- Company Overview: MarketsandMarkets is leading market research and consulting company. By virtue of high level strategically analyzed reports in more than ten different industry verticals showcasing the high potential markets, the company serves as business intelligence partner.
- Working with MarketsandMarkets in the capacity of Sr. Manager is challenging and Interesting in terms of lead generation, Branding in Digital Media & Identifying different source to reach the right audience to generate the desired leads.
- MarketsandMarkets is leading market research and consulting company. By virtue of high level strategically analyzed reports in more than ten different industry verticals showcasing the high potential markets, the company serves as business intelligence partner.
Advisory Board Member - Digital Marketing
Elsner Technologies Pvt. Ltd.
Remote
06.2024 - Current
- As an Advisory Board Member in Digital Marketing role, I provide strategic guidance and expert insights to shape innovative digital marketing strategies, enhance brand management, optimize CAC and optimize demand gen campaign effectiveness. Leveraging my extensive industry experience, I support the marketing team in identifying new market opportunities, setting performance metrics, and fostering a culture of continuous learning and innovation. My role helps ensuring that the organization's digital marketing efforts align with its strategic goals, driving business growth and success.
Digital Media Marketing Manager
Fibre2Fashion
Ahmedabad
09.2012 - 06.2013
- Company Overview: Fibre2Fashion is an ISO 9001:2008 company. It is among the worlds largest B2B platforms for the global TextileApparel and Fashion industry, unbiased and committed to serving the demands of the entire value chain.
- Working in the capacity of Digital Media Marketing gives an interesting opportunity explore the B2B online marketing opportunity at a larger scale.
- Fibre2Fashion is an ISO 9001:2008 company. It is among the worlds largest B2B platforms for the global TextileApparel and Fashion industry, unbiased and committed to serving the demands of the entire value chain.
Sr. Manager - Digital Media Marketing
Pinstorm
Mumbai Area, India
10.2010 - 09.2012
- Company Overview: Pinstorm is one of the world's fastest growing global advertising firms, known for its bold approach of offering payforperformance advertising and digital marketing services.
- I have joined Pinstorm in October, 2010 in the capacity of Ast. Manager & got promoted as Sr. Manager during the last appraisal process.
- Working with Pinstorm is an amazing experience in my professional life till date. The work culture, the kind of projects & more importantly a challenge to work on Pay For Performance model is a real challenge for any individual in online media. Currently working in the capacity of Sr. Manager in Delivery Team & managing the SEO, SEM projects for the company.
- Pinstorm is one of the world's fastest growing global advertising firms, known for its bold approach of offering payforperformance advertising and digital marketing services.
SEO Head
Priya Softweb Solutions Pvt. Ltd.
01.2009 - 10.2010
- Company Overview: Priya Softweb Solutions is a prominent name in providing exclusive software development services for SMEs, specializing in custom application development, website development, system integration and software testing and quality assurance, with industryspecific software expertise in HighTechnology, Software, Automotive, Financial Services and Entertainment sectors.
- Working as a SEO Head with Priya Softweb Solutions is always an exciting experience. It gives a platform to explore all your abilities & ideas to perform the best.
- Priya Softweb Solutions is a prominent name in providing exclusive software development services for SMEs, specializing in custom application development, website development, system integration and software testing and quality assurance, with industryspecific software expertise in HighTechnology, Software, Automotive, Financial Services and Entertainment sectors.
Team Lead - SEO & Internet Marketing Dept.
Fibre2Fashion
Ahmedabad Area, India
02.2008 - 01.2009
- Company Overview: Fibre2fashion.com is a highly visited B2B portal dedicated to Textile, Garment and Fashion Industry, an authentic means for corporate planners & advisers.
- Working as a TL in SEO department of Fibre2Fashion.com (San Blue Enterprise) is a great experience. Responsible for overall Internet Marketing, Branding of the portal, Getting Traffic on the respective domains of the Fibre2Fashion.com & compete with the leading B2B portals on the web.
- Fibre2fashion.com is a highly visited B2B portal dedicated to Textile, Garment and Fashion Industry, an authentic means for corporate planners & advisers.
SEO Executive
Eziness Solutions
03.2005 - 02.2008
- Worked as a SEO executive where main job responsibilities include the Link building activities including , Directory submissions, Press Release submission, Social Bookmarking and Identify the Dofollow links. Learned & worked on client's projects for OnPage SEO activity, Keyword Research, Title & Meta tag creation and other on page SEO.
Education
MCA - Computers
Sardar Patel University
01.2005
Data Shaping Certified Professional - Web Analytics
Datashaping.com
01.2008
BCA - Computers
Gujarat University
01.2002
Diwan Ballubhai School - undefined
Skills
- Demand Generation
- Product Marketing
- Advisory Boards
- Digital Product Development
- SEO
- SEM
- Digital Marketing
- Web Analytics
- Link Building
- Email Marketing
- Offshore Project Management
- Client Communication
- Blogging
- Project Planning
- Project Implementation
- Project Coordination
- Online Reputation Management
- Social Media Marketing
- New Media
- SMO
- Google Adwords
- Google Analytics
- Google Webmaster Tools
- Leadership
- Team Leadership
Certification
- AI Generalist by EA Times, 2025
- E-commerce Analytics (Data to Decisions), Google Analytics, 2014
- Google Adwords Certified Professional, Google, 2013
- GAIQ (Google Analytics Individual Qualification), Google, 2010
- SEO & Internet Marketing Professional, IACT, 2010
- Certified SEO Training Program, AMA, 2007
Accomplishments
350% growth in inbound leads. $40M+ pipeline created.
Outstanding Leadership Award, Marketing 2.0, Dubai
Indian Achievers Award 2022–2023
Best Demand Generation Campaign, B2B World Summit 2023
Fabulous Marketer Award, World Marketing Conference 2024
Authored 2 Amazon Best Selling Books on Digital Marketing
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Affiliations
- CMO Council
- ADMM
- PDMM
Work Preference
Work Type
Full TimePart TimeContract WorkLocation Preference
On-SiteRemoteHybridSalary Range
$45000/yr - $100000/yrImportant To Me
Career advancementWork-life balanceCompany CultureFlexible work hoursPersonal development programsQuote
There’s no shortage of remarkable ideas, what’s missing is the will to execute them.
Seth Godin
Languages
English
Advanced (C1)
Interests
Digital Marketing
Demand Generation
B2B Marketing
SaaS Marketing
Product Marketing
Timeline
Advisory Board Member - Digital Marketing
Elsner Technologies Pvt. Ltd.
06.2024 - Current
Senior Vice President
MarketsandMarkets
04.2023 - Current
Vice President Digital Marketing
MarketsandMarkets
04.2019 - 03.2023
Assistant Vice President Digital Marketing
MarketsandMarkets
09.2015 - 03.2019
Sr. Manager - Digital Marketing
MarketsandMarkets
06.2013 - 08.2015
Digital Media Marketing Manager
Fibre2Fashion
09.2012 - 06.2013
Sr. Manager - Digital Media Marketing
Pinstorm
10.2010 - 09.2012
SEO Head
Priya Softweb Solutions Pvt. Ltd.
01.2009 - 10.2010
Team Lead - SEO & Internet Marketing Dept.
Fibre2Fashion
02.2008 - 01.2009
SEO Executive
Eziness Solutions
03.2005 - 02.2008
MCA - Computers
Sardar Patel University
Data Shaping Certified Professional - Web Analytics
Datashaping.com
BCA - Computers
Gujarat University
Diwan Ballubhai School - undefined
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