AMIT MITTAL
Sales & Marketing
Mumbai,MH
Summary
High energy sales professional with 19 years of experience working in Indian & Multinational organizations in Sales, Market Development and Mentoring & coaching of Business Managers who can build teams to achieve organizations objectives and strong track record of exceeding sales numbers. Highly effective at creating and maintaining good customer relations and generating repeat business. Collaborative individual with strong grasp on strategy and hands on task focus. High energy executive with 18+ years of Sales & Marketing experience Proven ability to recognize, analyze and take action to go to market approaches, marketing programs, collaborations and business cases around strategic partnerships. Ability to structure, executing strategies & projects for market penetration for new products as well as increasing the share of the existing products. Reviewing & Interpreting the competition & market information to fine-tune strategies. Coordinating marketing activities, obtaining leads for new projects An Active listener with strong interpersonal skills. Strive to understand business needs and provide executional results Proven track record of growing revenue, establishing and consolidating Key opinion leaders relationships & industry alliances and delivering consistent results in a team environment. Detail Oriented, accurate and dependable with an uncompromising work ethic.
Overview
22
22
years of professional experience
4
4
years of post-secondary education
Work History
Business Unit Head
B Braun Medical (India) Pvt. Ltd
Mumbai, MH
01.2020 - Current
- Responsibility of overall PAN India business for respective Business unit contributing 2000 Mio per annum
- Formulating & Implementing Marketing Plans (including policies of Distribution, Pricing) as per budget and forecast and delegation to team members, New Product Development and ensures it is adhered.
- Making Budget and Sales Plans for short term and long term- Planning, Review and Control.
- Monitor and review Sales Process and ensure its completion within scheduled time and budget.
- Manage business activities focusing on financial and strategic growth of organization.
- Demonstrated exceptional knowledge of process optimization in relation to profit and loss
- Developed and optimized organizational systems to boost efficiency and keep operations scalable and agile for changing demands
- Established processes for executing Sales hygiene and efficiency.
- Manages sales force to meet company’s sales goals.
- Built effective training and coaching strategies to optimize team performance
- Enhanced and redefined organizational structure to maintain company's competitive edge across territories
- Spearheaded overhaul of company best practices to significantly increase staff retention rates
- Created, managed and executed business plan and communicated company vision and objectives to motivate teams
- Reduced or eliminated different types of financial discrepancies by improving documentation and reporting accuracy for budget and operational controls
- Served instrumental role in organizational transformation and implementation and participated in 2 successful large-scale corporate restructurings
Deputy General Manager
B Braun Medical (India) Pvt. Ltd
Kolkata, WB
01.2019 - 12.2019
- Responsible for Overall Business of BBraun for East India Business Unit.
- Managing 18 Therapy Areas ( Capex,Consumables, Hopsital care, Would Management, out Patient market, Orthopaedic & Trauma , Closure technology ,Vascular surgery).
- Direct & dotted line reports around 78 (including TSM/ASM/RSM/ZSM/Therapy Manager).
- Responsible for East Business Unit P& L.
- Reviewed performance results to target and take corrective measures with authorization and escalation
- Applied creative reasoning and logic to resolve complex and specialized managerial issues and develop sound solutions
- Projected favorable image of company to promote objectives and enhance public recognition
- Collaborated with finance and SCM department heads to establish early closures of open issues and work plans
- Assessed reports to evaluate performance, develop targeted improvements and implement changes
- Managed budget implementations, employee reviews, training, schedules and contract negotiations
Zonal Sales Manager
B Braun Medical (India) Pvt. Ltd
New Delhi, DL
09.2016 - 12.2017
- Manager for Hospital care team handling business of Rs 800 million per year with team size of 63 people in whole North.
- Handling 4 divisions in Hospital care – Critical care, Basic care, and Institutional Business and Infusion Pump business.
- Achieved landmark achievement of 920 million business in 2017.
Zonal Business Manager
MSD Pharmaceuticals Pvt. Ltd
New Delhi, DL
11.2012 - 09.2016
- In Critical Care +Virology +HIV division for handling team of 7 Business Managers and 40 Therapy managers.
- Selected Accomplishments.
- YTD Dec 2015 108% received best ZBM award for Critical care + Virology + HIV for 2015 performance.
- In 2015 won consecutive second year Platinum category best ZBM performance all India award for 2014 performance.
- Successfully launched various projects like Nephro , Heplink , Bloodbank project, “Sambhav” in Punjab and then in Haryana.
- Successfully handling business of approx.
- Rs 400 million per year.
- YTD Dec 2014 104% with 15% growth.
- Received best ZBM award for virology franchise for 2014.
- Successful 2013 sales achievement 116% with 35% growth and 8 territories out of 11 above 110%.
- In 2014 won Gold category best ZBM performance all India award (On basis of 2013 performance) along with IIM Company sponsored MBA program.
- Got team visibility for acknowledging exception work done for “Sambhav” success in global internal website of Merck.
- Success of “Sambhav” won industry prestigious OPPI award 2014 in marketing, CII award 2014 for industrial innovation.
- Team members represented in all India best performance category in award ceremony.
Area Sales Manager
Sanofi-Aventis Ltd
New Delhi, DL
12.2006 - 10.2012
- Initially Joined as Scientific Sales Executive at Agra Headquarter. Worked there for 3 years and got promoted as Area Manager at Pune. After one year looking at requirement of company moved to Delhi with bigger responsibilities.
Selected Accomplishments
• Able to bring Agra H.Q to performance mode (as for last one year it was not performing)
• Able to make forums of Key Doctors and ensured ROI
• Part of Brand Advisory committee for key brands.
• Achieved three times in row all India ranking award of Super Achiever from year 2008 and went to Singapore, Srilanka & Bangkok for Company’s award ceremony.
• Team sales performance of 109 % in 2011 with 10% growth & 108% with 14% growth in 2012 at Delhi HQ.
• As Area manager got Team Excellence Trophy 2010 in very first year
• Excellent area performance in very first year of 126 % in 2010 with 56% growth at Pune HQ
• Designed & got implemented sales promotional activities for enhancing company’s image & visibility.
Senior Territory Manager
Eli Lilly Ltd, Eli-Lilly & Co
Jaipur, Rajasthan
07.2005 - 08.2006
- Responsible for Brand promotion of research molecules to selected niche.
- Handling big Govt Institution- all department and central purchase distributors.
- Contributed in pool of 4 around 60% of total sales and achieved all months in row.
- Got “Catch me at my best” award for mapping all departments ROI and potential.
- Acknowledged for active participation and management in National conference “Diabetes India”.
- Exceeded targets by building, directing and motivating high-performing sales team
- Transformed Jaipur territory revenue by leveraging strategic business development plan, moving region up on number 1 spots in company ranking for Distaclor.
- Established successful account relationships with top Diabetologists and Critical care heads by building rapport and maintaining consistent communication.
- Conducted successful Peaks & Valley quarterly CME by engaging right KOL's.
Territory Business Manager
Nicholas Piramal Ltd
Agra, UP
04.2003 - 06.2005
- Worked as Territory Business Manager in NPIL. Apart from earlier job responsibilities key job was to identify prospective clients, generating business from new accounts and developing them to achieve consistent profitability. Interact with customers to gather their feedback regarding products’ utilities.
- Selected Accomplishments
- Designed and drive local strategy of promotional activity (E2 program) which later on implemented all India.
- Throughout achiever of sales targets more than 100%.Never missed mid-month and month-end objectives from May 2003 to June 2005.
- Performed well in rural markets and also in pool territory.
Marketing Executive
Cipla Ltd
Bulandshahr, UP
01.2002 - 03.2003
- Primary job was of brand promotion of general range of products.
- Conducting meeting of Doctor to get common consensus in favor of company’s products.
- To handle Distributor Network management Selected Accomplishments.
- Got elevated to specialty new division because of consistent performance in very first 6 months only.
- Could able to generate highest delta with in pool team and got market excellence award for same.
- Successful launches of new products.
- Ranked No 2 in initial training program of 1 month.
Education
Strategic Leadership in Marketing -
IIM Lucknow
Noida, UP 01.2016 - 07.2016
PGDM -
IIM Lucknow
Noida, UP 01.2015 - 12.2015
PGDM -
Institute of Management Technology
Ghaziabad, UP 01.2013 - 12.2014
Post Graduation -
Dr B.R.A University
RBS College 02.2001 - 02.2002
Skills
Situational Leadership
undefinedTimeline
Business Unit Head
B Braun Medical (India) Pvt. Ltd
01.2020 - Current
Deputy General Manager
B Braun Medical (India) Pvt. Ltd
01.2019 - 12.2019
Zonal Sales Manager
B Braun Medical (India) Pvt. Ltd
09.2016 - 12.2017
Strategic Leadership in Marketing -
IIM Lucknow
01.2016 - 07.2016
PGDM -
IIM Lucknow
01.2015 - 12.2015
PGDM -
Institute of Management Technology
01.2013 - 12.2014
Zonal Business Manager
MSD Pharmaceuticals Pvt. Ltd
11.2012 - 09.2016
Area Sales Manager
Sanofi-Aventis Ltd
12.2006 - 10.2012
Senior Territory Manager
Eli Lilly Ltd, Eli-Lilly & Co
07.2005 - 08.2006
Territory Business Manager
Nicholas Piramal Ltd
04.2003 - 06.2005
Marketing Executive
Cipla Ltd
01.2002 - 03.2003
Post Graduation -
Dr B.R.A University
02.2001 - 02.2002
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