Led sales efforts at Radius Packaging Solutions, delivering high-quality packaging solutions to diverse industries, expanding market reach with a wide range of products tailored to customer needs
Key clients included Radico Khaitan Ltd, Uttam Sugar Mills Ltd, ERD Technologies, and LG Elentec (OEM of Samsung Electronics).
Head Digital - Media
Phando
10.2021 - 12.2022
Directed digital media sales at Phando, enhancing client impact through comprehensive services in e-paper, OTT video streaming, analytics, and monetization.
CEO
Vasu Media Services Pvt. Ltd.
01.2019 - 09.2021
Spearheaded media sales and campaign activation, managing a diverse portfolio including OOH, ATL, BTL, electronic cinema, and print media promotions
Drove revenue and strategic growth with exclusive advertising rights on the DMRC Metro Pink Line.
Head – Digital Business
Rajasthan Patrika Pvt. Ltd.
05.2018 - 12.2018
Managed digital advertising sales, overseeing display, video, and content-driven campaigns, leveraging Google DFP for campaign optimization, and driving client engagement with innovative advertising solutions.
Deputy Vice President - Sales
Zee Unimedia Ltd.
07.2017 - 03.2018
Led sales integration efforts, focusing on Retail, Education, Travel, Infrastructure, and Consumer Durables to enhance market presence and drive revenue through innovative solutions.
Co-Founder
Kampuzz.com
01.2015 - 06.2017
Co-founded and led business development, establishing strategic partnerships with top universities and colleges, driving sales, promotions, and branding to empower students with educational resources.
General Manager - North
Prabhat Khabar
03.2004 - 12.2014
Managed sales for Prabhat Khabar in North India, overseeing corporate, government, and educational clients, optimizing transactions, and building strong client relationships to ensure profitability.
Manager
Dainik Jagran
06.1997 - 03.2004
Directed sales for Dainik Jagran's Delhi edition, launching 'NAV JAGRAN' and various supplements, and developing classified pages on property, retail, education, and automobiles.
Sales Executive
India Today Group
03.1996 - 05.1997
Excelled in sales, managing space sales, client servicing, and distribution control to build strong client relationships.
Education
Andhra Education Society Sr. Sec. School, New Delhi
Bachelor of Arts -
C.C.S. University
Meerut, India
04.2001 -
Skills
Business Development: Expert in crafting strategic approaches to expand client and customer markets through extensive research on industry trends, competitor activities, and market potential to fine-tune effective selling and marketing strategies
Professional Snapshot
With over 25 years of experience in media sales, marketing, printing, and packaging, I specialize in developing innovative strategies and leveraging cutting-edge technologies to drive growth and profitability for a diverse clientele. I am adept at digital marketing, content creation, brand development, and integrating print and packaging solutions to meet strategic business objectives.
Skillsets
Certified in 'The Fundamentals of Digital Marketing' by Google Digital Garage.
Proficient in MS Office (Word, Excel, PowerPoint).
Excellent team building, leadership, customer relationship management, and analytical skills.
Strong analytical and negotiation skills.
Effective monitoring and evaluation skills.
Personal Information
Father's Name: Shri Hira Ballabh
Date of Birth: 04/29/76
Nationality: Indian
Marital Status: Married
Timeline
Head Digital - Media
Phando
10.2021 - 12.2022
CEO
Vasu Media Services Pvt. Ltd.
01.2019 - 09.2021
Head – Digital Business
Rajasthan Patrika Pvt. Ltd.
05.2018 - 12.2018
Deputy Vice President - Sales
Zee Unimedia Ltd.
07.2017 - 03.2018
Co-Founder
Kampuzz.com
01.2015 - 06.2017
General Manager - North
Prabhat Khabar
03.2004 - 12.2014
Bachelor of Arts -
C.C.S. University
04.2001 -
Manager
Dainik Jagran
06.1997 - 03.2004
Sales Executive
India Today Group
03.1996 - 05.1997
Head Sales
Radius Packaging Solutions (P) Ltd.
1 2022 - Current
Andhra Education Society Sr. Sec. School, New Delhi