Amit Prakash

Seeking senior level assignments in Sales & Distribution, Loans,Asset Management, Banking liabilities, Channel Management, Business Development with a reputed organization within the financial services domain.

• A dynamic professional with 17 years of rich experience in Strategic Planning encompassing Zone & Region Management, Sales and distribution of Loans, Working capital, Liability product, Asset Management, Insurance,Cards Services and New Business and operational process setup, Business Development, CRM and Team Management in financial services sector.
• Possesses in-depth understanding of financial domain like all kinds of loan, working capital,Retail liability,Asset management,Insurance,Cards and distribution business.
• Expertise in retail channel business along with institutional and corporate business.
• Expertise in managing business operations with key focus on top line and bottom line profitability by ensuring optimal utilization of resources.
• Proven skills in managing teams to work in sync with the corporate objectives & motivating them for achieving business and individual goals.
• An effective communicator with excellent relationship building & interpersonal skills. Strong analytical, problem solving & organizational abilities. Possesses a flexible & detail oriented attitude.

• Overseeing profit centre operations and accountable for increasing profitability and achieving business objectives within budgeted parameters. Coordinating budgets, forecasts and reports & accordingly effectuating business plans to attain maximum sales.
• Taking care of the sales with focus on achieving predefined sales target and growth. Forecasting and planning monthly & quarterly sales targets and executing them in a given time frame.
• Analyzing latest marketing trends and tracking competitors’ activities and providing valuable inputs for fine tuning sales & marketing strategies; initiating market development efforts.
• Managing complete sales operations with accountability for profitability. Executing the long-term business directions of the region to ensure maximum profitability in line with organizational objectives.
• Identifying market opportunities, developing business cases and offering successful product/services.
• Managing customer centric operations and ensuring customer satisfaction by achieving delivery timelines and service quality norms.
• Maintaining excellent relations with clients and partners to generate avenues for additional business.
• Providing direction, motivation & training to the sales team for ensuring optimum performance and enhancing their professional and soft skills.
• Monitoring and analyzing the performance of team members and fine tune the performance.

July 2021- Till Date

UNIVERSAL CONSULTING SERVICES (Fintech)

Zonal Business Head – North & East.

• Loans like home loan, ML loan, SME loan, Business loan, Personal loan, Education loan mobilization through distribution.
• Investment products like Mutual Funds, PMS, Health Insurance, Bond, etc.
• Credit cards.
• Team Management, Team handling, Increasing market share.
• Time-to-time reviewing with team.
• Grow strategic relationship with key channel partners.
• Lead and Mentor a team of Sales Managers/ Relationship Managers and Channel partners.
• Tie-up process with HFC’s, Banks, others.
• Ensure compliance & adherence to operational procedures statutory and regulatory requirements.
• Monitor feedback from channel partners & review the effectiveness of deliverables with business objectives.

October 2019- November 2020 (Based -New Delhi)

BAJAJ FINSERV, BAJAJ FINANCE LIMITED

Regional Manager- Fixed Deposit – North & East Region

Regions – New Delhi, Uttar Pradesh, Uttarakhand, Punjab & Chandigarh, Himachal Pradesh, Haryana, Rajasthan, Jammu & Kashmir, West Bengal, Bihar, Jharkhand, Odisha.

• Responsible for achieving deposit targets for the region/ zone through sales team and business partners (Brokers/ Distributors/ Agents) and Direct Retail and Institutional team.
• Define and implement regional/ zonal business plan and strategies to achieve corporate objectives.
• Responsible for setting up distribution networks, sales promotion activities for ensuring greater Share-of-wallet from these partnerships.
• Grow strategic relationship with key channel partners.
• Monitor feedback from channel partners & review the effectiveness of deliverables with business objectives.
• Maintain and enhance relations with key customer accounts to ensure business growth and expand SOW.
• Lead and Mentor a team of Sales Managers/ Relationship Managers and Channel partners.
• Work closely with internal zonal/ regional other functional teams to map the overall performance of the region/ zone.
• Active involvement in design and development, as well as structuring, of distributor R&R programs.
• Ensure compliance & adherence to operational procedures statutory and regulatory requirements.
• Responsible to increase market share & acquire new clients within region/ zone.
• Growth journey and Key highlights
• Part of Hero of the Moment.
• North & East Region stands Pan India no.1 on target v/s achievement.
• Successfully implementation on part of many going and pilot projects.
• Awarded No.1, RM (Regional Manager) in all Quarters of FY.  Built business from scratch and established brand and business of the region North & East.
• Established teams in all locations & new locations.

Dec.2015 – October 2019 (Based - New Delhi)

DEWAN HOUSING FINANCE CORPORATION LTD ( DHFL)

Regional Sales Manager: Retail Liability – Delhi, UP & UT

• To establish and handle sales and distribution of Retail Liability (fixed deposits and Inter corporate deposits) for organization in the 3 big states Delhi, Uttar Pradesh and Uttaranchal (Delhi, Lucknow, Kanpur, Varanasi, Gorakhpur, Allahabad, Bareilly, Moradabad, Saharanpur, Ghaziabad, Agra, Mathura, Noida, Dehradun, Haldwani, Haridwar) of through the distribution network and channel partners.
• To handle a team of relationship managers and operations executives.
• To handle key IFA's, ND's and corporate relationships.
• To recruit, train and guide the team of 45 members like Area Manager, Relationship Managers – Distribution, Relationship Manager –Retail, Key Account Manager and generate desired business proposition.
• To plan and deliver month on month numbers both in value and retail penetration.
• To handle and establish the DST (direct sales team) for retail deposits, loans and cross sales of LI/ GI and mutual fund of group companies.
• To ensure timely service of the partners as per the guidelines set by the organization.
• To manage the operations unit and guide them for customer and distributor service and set benchmark in performance.
• To create awareness in spoke locations and generate business from smaller locations.
• To build corporate business for bulk deposits from trust/societies/corporations and institutions.
• To maintain highest degree of relationships with the partners and institutional customers.
• To deliver presentations and arrange seminars.
• Growth journey and Key highlights
• Built business from scratch and established brand and business in the state of UP & UT.
• Ever highest business mobilized in FY 2017-2018 in DHFL history.
• Joined as Area Manager Uttar Pradesh and established all the UP & UT branches.
• Awarded No. 1 RSM in last two years Annual Business meet.
• Gave multiple times growth in business and successfully built retail base and corporate clients.
• Got promoted as Regional sales Manager for UP & UT locations based at Lucknow.
• In one year of joining gave growth across verticals and defined business parameters which still continuous.
• The UP & UT team stands Pan India number 1 on targets v/s achievement and one of the fastest to grow in institutional business.
• Always No.1 in cross sale business.
• Part of Zenith – accelerated growth plan for future potential managers and pool of top managers.
• Part of many on going and pilot projects in retail business and corporate deposits business and successful implementation of the same.

Jan’2014 – Dec’ 2015

BARODA PIONEER ASSET MANAGEMENT CO.LTD

Location Head– Lucknow, Kanpur, Raebareilly and Fathepur Region

• Growth journey and Key highlights
• Established the distribution business for the company in the Area of UP.
• Handled a team of RMs and generated MF Business.
• In very first year itself, the entire team generated 5 times the average salary of the region.
• Handled the operations team and trained both sales and operations team.

June 2007 –Jan’2014

RELIANCE NIPPON LIFE ASSET MANAGEMENT LTD. (RELIANCE MUTUAL FUNDS)

• June’2007 – June’2009 Relationship Manager -Lucknow
• June’2009- May ’2010 Assistant Manager - Lucknow, Hardoi, Bahraich, Faizabad, Sitapur
• May’2010 – June 2012 Deputy Manager – Lucknow
• June’2012 – Jan’2014 Branch Manager - Bareilly (Bareilly, Pilibhit, Badoun, Shahjanhpur, Rampur, Haldwani)
• Growth journey and Key highlights .
• Joined as RM-Lucknow and got promoted as Branch manager Bareilly.
• Biggest deal of INR 300 Cr.in Liquid Fund.
• Successfully handled the distribution business and also got on track the corporate business.
• To handle key IFA, NDs and corporate relationships.
• Handled a large team of relationship managers and resident representatives in Tier 4 cities of the state.
• Record business mobilization in RNRF and tax advantage fund. Record single day 1200 SIP login achieved.
• Biggest deals of the Liquid funds for UP mobilized from a very big corporate client of the state.

April 2004-June 2005

ICICI BANK LTD.

• Sales Trainee –Lucknow CASA / TPT Sales

• Date of Birth - 10th July 1985
• Permanent Address - Vill - Sukaha, Post - Kasimabad , Distt.- Ghazipur. U.P. 233230
• Linguistics - English , Hindi, Local

 Amit Prakash