AMIT RAJ
Manager- Partnership & Subscription
New Delhi,DL
Summary
Self-driven & Innovative, experienced professional with expertise in partnership, alliances and subscription. Laid out strategies and road map to penetrate new markets and foster growth in terms of revenue and market capitalization. Experience of working in Gaming, Video, music and news media. Seeking an opportunity that drive creativity, innovation and excitement and look forward to take organization to next level.
Overview
11
11
years of professional experience
Work History
Manager-Growth & Partnership
Gamaa Gaana Limited
02.2022 - Current
- Build and manage relationship with B2C partners telecom, mobile devices, e-com, banks, credit card, and colleges, applications for Gaana+Handled B2B partnership for Gaana+ closed deals worth 10 Mn+ (in 3 month)
- Managing bundled partnership with Apps, ISPs, International telecom, audio devices etc
- Driving MAUs by partnering with mobile phone brands and applications for deep integration of Gaana
- Managing partnership with Google Play store, Apple app store and mobile phone branded stores to drive new install and engagement
- Partnered with various offline distribution channels to drive subscriptions
- Partnering with various applications to drive marketing campaigns
- Doubled subscription trials with partnership
Manager- Growth & Partnership
Times News Business, Times of India and NewsPoint
01.2019 - 01.2021
- Build and manage relationship with telecom, mobile devices, e-com, banks, credit card, schools, and colleges for TOI
- Grow traffic for Times Internet product with Mobile phone partners, publishers, applications, and App store
- Driving end to end partnership strategy and execution framework for Times News and subscription business
- Grown traffic by 700% and revenue by 1000% in year with mobile phone and apps partnership
- Driving 20% of subscription revenue across for TOI+
- Achieved 400% growth in PWA traffic from partnership and alliances with mobile phone brands and apps
- Managing multiple partnership initiatives across products onboarding 80% of total base with 100% retention
- Manage more than 750+ publishers for NewsPoint & TOI in all 13 languages including text, video, and music
- Managing relationship with Apple, Google, and other app stores for TIL News Business
- Managing end to end partner relationship, mapping & partnered with 50 odd brands across various categories, F&B, travel, health, telecom, online grocery, entertainment, digital payments, affiliates, banking, loyalty partners, e-commerce, brokerages, education institutes & corporate, mobile OEMs, news publishers, apps partners
- Optimizing traffic and ensuring upward trends for partners at Times News platforms
Sr. Manager
Momagic Technologies
05.2018 - 01.2019
- Partnering with leading Global and Indian smartphone phone brands and applications
- Managing growth for third party apps through online and retail growth programs
- Analyzing competitor's business, their offerings & business strategies
- Optimizing performance of key projects by monitoring and taking respective actions
- Acquiring new mobile phone partners in international market to build company's business and revenues in region
- Working closing with multiple stake holders across cross-functional teams in India and Taiwan
Product Manager
Intex Technologies (India) Limited
01.2016 - 05.2018
- Build market differentiator product for Intex mobile as “LFTY”- Left screen solution which is cohesive mix of entertainment, utility, and knowledge
- Managed integration of game and applications in mobile devices, including both Android and feature phone
- Content sourcing for Intex branded stores for Video and music
- Making digital ecosystem and device real estate utilization for user engagement and driving post device sales monetization via partnerships with brands Like Facebook, Amazon, Flipkart, and other android applications
- Working on video app with Intex branded video store product incubation and development initiation with platform and publishers
- Working with Customized OS players Like Indus OS, LEWA for Device UI & UX offering
- Driving complete strategy for game store including product feature, design, partnership, and go-to-market strategy
- Work with respective technical and user experience team to ensure features are live
- Partnered with News, Video OTT, Game Developers, Ad-networks, Mediation platforms to generate revenue
Assistant Manager
Spice Digital Ltd, Internet Products
06.2014 - 12.2015
- Revenue generation and Product management for all Mobile Internet Products
- Initiate and ideate and pitch new products to telecom operator
- Identify market requirements; define product vision, co-ordinate product launches
- Work closely with tech, des, operations and other functional domain
- Help pre-sale/sales team to deliver product notes
- Content Alliances for video and music from different publishers
- Managing existing & getting new partners on-board
- Manage promotions for all products at Circle & Pan India level
- Strategic alliances exploration across various domains for tie ups
Account Manager
People Infocom Pvt. Ltd
09.2011 - 05.2014
- Managed Telecom VAS for Airtel, Tata and Aircel
Executive
Indicus Netlabs
07.2010 - 08.2011
- Executive Sales and Marketing
Education
MBA - Marketing & Finance
Guru Govind Singh Indraprastha University
New DelhiBachelor of Science - Physics
Bhaskaracharya College of Applied Science
New Delhi 04.2001 -
Senior Secondary - Mathematics
Kendriya Vidyalaya
New Delhi 04.2001 -
Skills
Business Development
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Manager-Growth & Partnership
Gamaa Gaana Limited
02.2022 - Current
Manager- Growth & Partnership
Times News Business, Times of India and NewsPoint
01.2019 - 01.2021
Sr. Manager
Momagic Technologies
05.2018 - 01.2019
Product Manager
Intex Technologies (India) Limited
01.2016 - 05.2018
Assistant Manager
Spice Digital Ltd, Internet Products
06.2014 - 12.2015
Account Manager
People Infocom Pvt. Ltd
09.2011 - 05.2014
Executive
Indicus Netlabs
07.2010 - 08.2011
Bachelor of Science - Physics
Bhaskaracharya College of Applied Science
04.2001 -
Senior Secondary - Mathematics
Kendriya Vidyalaya
04.2001 -
MBA - Marketing & Finance
Guru Govind Singh Indraprastha University
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