Amrit Parida

Drove acquisition of high-value premium card customers, achieving 136% of monthly super-premium card targets through targeted sourcing and relationship management.

• Drove premium card (Aurum) sourcing with mass retail acquisition, optimizing sourcing mix to maximize revenue potential.
• Managed end-to-end sales funnel, improving lead-to-conversion rate by approximately 70% via better qualification and personalized client engagement.
• Strengthened digital sourcing adoption, reducing onboarding TAT and enhancing customer experience through streamlined processes.
• Managed and guided team of sales representatives (NFTEs) on-ground, aligning targets and driving productivity across multiple locations.
• Owned end-to-end area management during camps, including planning, execution, and performance tracking of field sales teams
• Led 13 Business Development (BDE) & Roadshow Camps vs target of 11 (118% achievement), driving consistent on-ground customer acquisition and brand visibility
• Generated approximately 25–30 retail card acquisitions per camp, contributing to high-volume sourcing and improved ROI across activation locations.
• Built strong stakeholder alignment with Operations, FCU & IT teams, ensuring smooth application processing and compliance adherence.

• Collaborated with cross-functional teams to identify and prioritize necessary changes in sales applications and processes, improving user experience.
• Supported sales teams by resolving backend issues and ensuring timely query resolution, enhancing overall team efficiency.
• Supported field sales operations across multiple distribution points, contributing to new customer acquisition and retail expansion
• Coordinated with RMs, TLs, and REs to streamline operations and consistently meet performance targets.
• Participated in training and onboarding of sales resources, improving field readiness and performance.
• Ensured adherence to sales compliance and process standards across assigned locations.

• Completed comprehensive management training program in credit card operations, risk management, customer relationship management, and sales techniques, gaining foundational knowledge applicable to future roles.
• I gained hands-on experience in analyzing credit card applications, assessing creditworthiness, and making informed decisions in line with company policies and regulatory guidelines.
• Collaborated with cross-functional teams to streamline processes, improve efficiency, and enhance customer experience.
• Successfully completed assigned projects and assignments, demonstrating strong analytical, problem-solving, and leadership skills.
• Collaborated with Corporate Cards product team to understand B2B business nuances and tailor corporate credit solutions, enhancing product alignment with client needs.

• Interned with US Polo Association, gaining insights into organizational tools and structures that contribute to brand success in India.
• Collaborated with departments including sales, product design, marketing, and visual merchandising to understand company processes and enhance cross-functional knowledge.
• Assisted in visual merchandising to enhance brand presentation in retail spaces.
• Collaborated with team members to manage inventory levels and stock displays.
• Supported customer service efforts by addressing inquiries and providing product information.

• Exceeded client expectations by delivering tailored solutions.
• Cultivated strong relationships with clients and vendors to enhance collaboration.
• Processed client payments and vendor payouts, recognized as 'Fresher of the Month' for outstanding contributions.