Amrrutraj Maannambeth
Mumbai
Summary
Marketing professional with extensive experience in product management and strategic marketing, consistently achieving revenue growth and improved profitability. Expertise in innovative marketing strategies and cross-functional collaboration to meet business objectives. Strong commitment to data-driven decision-making and strategic partnerships. Proven ability in product lifecycle management and stakeholder engagement to deliver transformative results.
Overview
24
24
years of professional experience
1
1
Certification
Work History
Marketing Manager - Life Science
Bio-Rad Laboratories
Mumbai
04.2024 - Current
- Aligned marketing strategies with sales objectives to create a sales-enabling environment.
- Developed pricing strategies to maximize profits while enhancing customer loyalty.
- Evaluated marketing campaign effectiveness using analytics tools for data-driven decisions.
- Organized trade shows and exhibitions to enhance brand visibility and recognition.
Senior Product Manager - Proteomics
Bio-Rad Laboratories
Delhi
04.2023 - 03.2024
- Identified opportunities for new product marketing strategy, resulting in $1.3 million revenue increase and 19% year-over-year growth.
- Guided cross-functional team to target customer segment, achieving $4.59 million revenue with 19% annual growth.
- Developed and executed data-driven product strategies to ensure consistent revenue growth.
- Led one-on-one meetings to assess team development, set KPIs, and boost performance by 40% within six months.
- Established connections with five key stakeholders to enhance communication of marketing strategy, driving 120% growth.
- Spearheaded new product development and enhanced existing products in coordination with APAC and global product teams.
- Coordinated product launches and promotional activities across web, email, and social media channels.
Product Manager - Proteomics
Bio-Rad Laboratories
Delhi
06.2017 - 03.2023
- Launched three new products, exceeding revenue targets for initial three years.
- Managed product portfolios and pricing strategies to enhance profitability.
- Negotiated with four key partners, resulting in market entry for three new products.
- Oversaw product lifecycle from pre-launch to post-launch, ensuring quality control measures.
- Monitored customer feedback channels post-launch to inform future iterations and updates.
- Collaborated with stakeholders across global product development teams to define requirements and user stories.
Capital Sales Specialist - Proteomics
Bio-Rad Laboratories
Mumbai
01.2014 - 01.2017
- Developed and implemented targeted sales strategies that resulted in a 20% increase in sales revenue within the first year.
- Proactively managed and executed the sales process, ensuring seamless coordination with operational activities for enhanced customer satisfaction.
- Increased client base by 25% by cultivating existing accounts and acquiring new clients through strategic sales initiatives.
- Demonstrated exceptional leadership skills by setting and surpassing sales quotas, resulting in significant revenue growth.
- Followed up with customers post-sale to ensure satisfaction with their purchase decision.
- Built strong relationships with key accounts through regular visits and follow-ups.
Product Manager - Chromatography
Bio-Rad Laboratories
Mumbai
01.2010 - 01.2014
- Improved user experience, achieving 20.9% CAGR in customer satisfaction and retention rates.
- Developed and implemented marketing strategies to boost product adoption by 15%.
- Collaborated with sales teams to create training materials that enhanced product knowledge and increased close rates.
- Conducted competitive analysis to identify market opportunities, guiding strategic business decisions.
Associate Chemist
USV Ltd
Mumbai
01.2004 - 01.2005
- Conducted comprehensive literature review to identify research gaps and develop a roadmap for future studies.
- Designed and executed experiments to validate hypotheses and ensure reliable results.
- Streamlined testing procedures, enhancing accuracy and minimizing turnaround time.
- Reduced production costs by designing and synthesizing novel, cost-effective materials.
- Assisted in implementing laboratory safety protocols to maintain compliance and enhance workplace safety.
Professional Sales Office
Win-Medicare Ltd
Mumbai
01.2001 - 01.2003
- Enhanced territory management efficiency by 20% through strategic prioritization of visits to 50 key healthcare providers.
- Scheduled appointments with doctors, pharmacists, and medical teams to promote new product launches.
- Consistently surpassed sales targets by building rapport with new clients and nurturing existing relationships.
Education
MBA - Marketing
Jamnalal Bajaj Institute of Management Studies (JBIMS)
Mumbai06-2014
Ph.D. - Chemistry
Institute of Chemical Technology (UDCT)
Mumbai09-2010
Master of Science - Organic Chemistry
D.G. Ruparel College
Mumbai05-2004
Bachelor of Science - Chemistry
D.G. Ruparel College
Mumbai06-2001
Skills
- Prioritization and execution
- Problem solving
- Trend analysis
- Stakeholder management
- Digital marketing
- Brand development
- Product lifecycle management
- Team leadership
- Business strategy
- Data analytics
- Campaign management
- Cross-functional collaboration
Certification
New Product Development and Management, IIT Delhi, 2022
Awards
- LSG Campaign of 2023, APAC Award for Best Marketing Campaign
- Best Product Manager, 2013, Life Science Group
- Achievers Award - 2022 & 2023
- Star Club Elite - 2018, 2014 & 2013
- Star Club - 2017, 2016, 2012 & 2011
Accomplishments
US Patent, WO/2007/086074, A Process For The Preparation Of R (-) Tamsulosin Hydrochloride
References
References available upon request.
Timeline
Marketing Manager - Life Science
Bio-Rad Laboratories
04.2024 - Current
Senior Product Manager - Proteomics
Bio-Rad Laboratories
04.2023 - 03.2024
Product Manager - Proteomics
Bio-Rad Laboratories
06.2017 - 03.2023
Capital Sales Specialist - Proteomics
Bio-Rad Laboratories
01.2014 - 01.2017
Product Manager - Chromatography
Bio-Rad Laboratories
01.2010 - 01.2014
Associate Chemist
USV Ltd
01.2004 - 01.2005
Professional Sales Office
Win-Medicare Ltd
01.2001 - 01.2003
MBA - Marketing
Jamnalal Bajaj Institute of Management Studies (JBIMS)
Ph.D. - Chemistry
Institute of Chemical Technology (UDCT)
Master of Science - Organic Chemistry
D.G. Ruparel College
Bachelor of Science - Chemistry
D.G. Ruparel College
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