Playing and follow sports ( Table Tennis and Cricket )
Amulaya Sharma
Assistant Channel Manager
New Delhi
Summary
Influential individual Currently working as Assistant Channel Manager bringing more than 14+ years of experience in Sales and Sales Operations Domain. Flexible and energetic with strong analytics with Cross Functional Domain.
Overview
17
17
years of professional experience
4035
4035
years of post-secondary education
3
3
Languages
Work History
Assitant Channel Manager
Nestle India Ltd.
11.2024 - Current
- Handling Omni Channels and Coordinating with different stakeholders in branches.
- Streamlining the data and making Power BI generated reports which can be accessible to other team members.
- Reviewing Channel program performance through business cover,Numeric cover and hit rate.
- Coordinating and guiding the agency for deriving the targets and program guidelines.
Assistant Sales Manager
Nestle India Ltd.
11.2021 - 10.2024
- Steering business of 50 Millions Per Month through 25 Secondary Sales Force ( SSF ) in New Gurugram.
- Supporting the SSF's to ensure they are equipped and trained for competency upgradation and that they understood their personal goals to accomplish the strategic organizational goals
- Facilitating cross functional teams to formulate sales /go-to-market strategies to develop tactical trade programs, revamped visibility platforms to bring a resultant increase in market share through better retail engagement.
- Monitoring the performance of the sales team by establishing a system of reports and communications involving sales reports;Daily Operational Review
- Ensuring appropriate standards of hygiene are maintained & followed by SSF's and Coordinating with cross-functional teams and driving Return on Investment (ROI) of channel partners
Sr. Sales Executive
Nestle India Ltd.
11.2018 - 10.2021
- Driving Sales of 40 Millions Per Month through 30 SSF's in North and Central Delhi.
- Ensuring proper route mapping and assigning number of salesman for Rural Markets of north delhi like Burari,Regarpura Etc.
- Implementation of Route to Market Model though Sting Coverage in Rural and Van Coverage in Areas like Cannaught Place.
- Ensuring Retail business to grow through proper coverage and implementing Category Split Coverage.
Info Desk Executive ( Project )
Nestle India Ltd.
07.2017 - 10.2018
- Branch Info Desk : Driving Paradigm Project to Automate the Month End work by Field force and reducing Man hours.
- Working collaboratively with Demand Planners, Channels and Category Managers to derive the Branch Sales Plan.
- Deriving Monthly Sales Plan and ICP for Field Force after the confirmation from Branch Manager.
- Acting as a bridge between business users and the delivery team to define and develop the product features that will meet the needs / opportunities of the business users
- Working in SAP and identify the needs of reports to the field force
- Have Worked on Incentive SOP for Secondary Sales Force to put in Nestle's DMS.
Sales Executive
Nestle India Ltd.
02.2015 - 06.2017
- Driving business of 30 Million monthly through 4 Distributors and 18 SSF's.
- Implementing RTM Strategies in rural market.
- Appointing of new Redistributors ( RD's ) or Cash Distributors ( CD's ) in required markets.
- Handling of Ecomm business ( Amazon ) through Indirect Channel.
- Conversion of RD's to CDs in areas like Kundli where development seen over the past years.
Sales Officer
Nestle India Ltd.
04.2012 - 01.2015
- Handling the business of 17 Mio through 5 Distributors in Hills of Dharamshala,Chamba,Dalhousie.
- Cultivated strong relationships, establishing trust and loyalty among Distributors and Secondary Sales Force ( SSF's ).
- Handling hill activity done by Nestle every year by focusing majorly on C&C Business.
- Understanding the business requirements in Hills and aligning the same with the Cash Distributors (CD's).
- Enhanced sales operations through development of new sales strategies and executing GSTD in markets for any problems ( Go-see-Think-Do)
- Appointing new redistributors and new wholesale hub's in the areas where CD coverage is not there.
Intern
Nestle India Ltd.
05.2010 - 07.2010
- Implemented AVA Execution at Market Place,ensuring hygiene of Nestle provided visicoolers in market.
- Ensuring Merchandisers and field team to execute their respective tasks in market.
- Actively participate in Daily Operational Review for any concerns in market.
Intern
ING Vysya Bank Ltd.
01.2008 - 01.2009
- Study the operations of banking and making comparison of service charges of all the banks with Ing Vysya bank Ltd.
- Cold Calling for new customers and following up with them.
- Opened 10 Saving account and 2 salary account and 2 Current Accounts.
Education
Certification Program - Executive General Management Programme
IIM Calcutta
Kolkata, India 04.2001 - 01.2016
MBA - Business Analytics
BVIMED
Pune07-2009
BBA - Marketing
BVIMR
New Delhi, India06-2009
Skills
- Team building and development
- Sales strategy development
- Sales reporting
- Data analytics
- Power bi Usage
- KPI monitoring
Interests
Timeline
Assitant Channel Manager
Nestle India Ltd.
11.2024 - Current
Assistant Sales Manager
Nestle India Ltd.
11.2021 - 10.2024
Sr. Sales Executive
Nestle India Ltd.
11.2018 - 10.2021
Info Desk Executive ( Project )
Nestle India Ltd.
07.2017 - 10.2018
Sales Executive
Nestle India Ltd.
02.2015 - 06.2017
Sales Officer
Nestle India Ltd.
04.2012 - 01.2015
Intern
Nestle India Ltd.
05.2010 - 07.2010
Intern
ING Vysya Bank Ltd.
01.2008 - 01.2009
Certification Program - Executive General Management Programme
IIM Calcutta
04.2001 - 01.2016
MBA - Business Analytics
BVIMED
BBA - Marketing
BVIMR
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