Anam Zehra Naqvi
PGDM (Marketing & Finance)
Lucknow
Summary
A marketing enthusiast with hands-on experience in digital marketing, SEO, performance marketing, and brand strategy across diverse industries.
I enjoy understanding consumer behavior, crafting meaningful brand stories, and turning insights into strategies that create real business impact. Passionate about blending creativity with analytical thinking, I thrive in dynamic environments where learning, collaboration, and innovation drive growth. A proactive learner with a strong academic foundation and a commitment to delivering measurable results while continuously evolving as a marketing professional.
Overview
3
3
Certifications
4
4
years of professional experience
Work History
Digital Marketing Intern
Digital Das
05.2026 - 07.2026
- Delivered SEO solutions by building over 300 backlinks for 11 clients and optimizing Google Business Profiles for 3 brands, strengthening organic and local search performance.
- Contributed to performance marketing strategy through Meta Ads planning, competitive intelligence, audience research, and campaign analysis.
- Designed high-conversion content strategies and scriptwriting for founder branding and brands across luxury real estate, education, and retail, aligning messaging with customer insights and business goals.
Marketing Intern
Blue Tokai Coffee Roasters
05.2025 - 07.2025
- Collaborated with luxury gifting studios and premium chocolate curators to curate new gifting products and hampers.
- Coordinated with vendors for merchandise manufacturing and packaging for ensuring quality standards.
- Maintained and updated Excel-based records of branded packaging inventory.
- Monitored and tracked Dubai stock availability on Talabat and Careem platforms, supporting seamless order fulfillment and optimizing online marketplace presence.
Content Writer
Enlightos
03.2025 - 04.2025
- Researched, wrote, and published blogs on LinkedIn and Substack focused on contemporary mental health issues, driving awareness and engagement among diverse audiences.
- Developed fresh, creative content ideas aligned with trending topics and audience interests, ensuring relevance and originality.
- Produced well-structured, reader-friendly articles that balanced insightful information with accessible language, enhancing readability and impact.
Research Analyst
CLAT Point
11.2022 - 12.2022
- Conducted in-depth research on legal and general topics, gathering data from credible sources to support reports, articles, and client requirements.
- Performed content editing and proofreading to maintain grammatical accuracy.
- Ensured fact-checking and validation of information, enhancing the reliability and credibility of published content.
Education
PGDM -
Jaipuria Institute of Management
Lucknow01-2027
B.A. Hons - Philosophy
Gargi College, University of Delhi
01-2024
Class XII - undefined
City Montessori School
Lucknow01-2021
Class X - undefined
City Montessori School
Lucknow01-2019
Skills
SEO
Google Ads
CRM
GMB
Canva
Gamma
Scriptwriting
Content strategy
Accomplishments
- 3rd Position in Article Writing Competition (across all DU campuses) organised by Sri Tegh Bahadur Khalsa College, University of Delhi.
- Certificate of Excellence as Campus Ambassador Manfest-Verchasa 2021-22, IIM Lucknow.
Certification
Excel workshop, Cognizavest, 2025-01-01
Interests
Blog, https://thereviewscrollblogspotcom/
Timeline
Digital Marketing Intern
Digital Das
05.2026 - 07.2026
Marketing Intern
Blue Tokai Coffee Roasters
05.2025 - 07.2025
Content Writer
Enlightos
03.2025 - 04.2025
Research Analyst
CLAT Point
11.2022 - 12.2022
Class X - undefined
City Montessori School
Class XII - undefined
City Montessori School
B.A. Hons - Philosophy
Gargi College, University of Delhi
PGDM -
Jaipuria Institute of Management