Anand Vimal Mani
Gurgaon
Summary
A resilient business accelerator, creative thinker, and a transformational leader with robust experience in Health Care industry while championing business objectives and constantly achieving success metrics. Having a Unique blend of experience in sales, service as well as operations over 27 years with a strategic concentration on building & scaling up start-ups. Well-accredited Leader who builds efficient distribution networks to penetrate novel regions and customer segments while taking ownership for sales strategy, operational support, and marketing promotions to uphold long-term company goals. Spearheading technology implementation in sales and operation domain, process transformation, organization redesign and optimization.
Overview
28
28
years of professional experience
1
1
Certification
Work History
General Manager - Operations
Cryoviva Vietnam Tissue Bank Co. Ltd.
09.2022 - Current
- Led short- and long-term planning efforts, driving cross-functional initiatives that promote operational excellence and sustainable growth across the organization
- Oversaw development and execution of budget and resource allocation plans to optimize operational efficiency
- Coordinated with franchises on day-to-day operations and motivated them to drive sales growth and achieve break-even point (BEP)
- Maintained project timelines to ensure efficient task execution and on-time delivery of key milestones
- Oversaw budgeting processes and implemented cost-optimization strategies to enhance financial performance
- Monitored invoicing and accounts receivable to support achievement of project and branch financial targets
- Managed daily operations and drove team accountability by setting and tracking weekly performance goals to achieve key targets
- Delegated responsibilities to the most qualified team members while ensuring strict adherence to company policies, procedures, standards, guidelines, training programs, and cultural values
- Handled procurement operations, including vendor management, inventory control, and logistics coordination, to maintain a seamless supply chain for production materials
- Provided leadership for the Human Resources department as an additional responsibility
- Responsible for the preparation and ongoing updating of the organization’s operations manual and policies
- Managed client agreements and addendums in compliance with legal requirements and organizational protocols
- Oversaw the preparation and distribution of daily and monthly Management Information System (MIS) reports to senior leadership
- Coordinated with Cryoviva Singapore and Cryoviva Thailand to support lab operations and other business functions
- Ensured lab equipment calibration and managed annual maintenance schedules
- Responsible for forecasting requirements, preparing the annual budget, scheduling expenditures, analyzing variances, and implementing corrective measures
- Led budget review processes and communicated cost plans to senior management
- Collaborates with cross-functional departments and stakeholders to identify, secure, and maintain resources essential for establishing and sustaining an efficient supply chain
- Analyzes current inventories and procedures to identify opportunities for improvement, enhancing supply chain efficiency and boosting company profitability
- Builds and nurtures relationships within the company and with external parties, including suppliers and vendors, to support seamless collaboration and supply chain success
- Reads and interprets legal documents, including contracts and import/export agreements, to ensure compliance and mitigate risks
Growth Path: Area Sales Manager (Bihar, Jharkhand & Orissa) → Sr. Manager – Sales Administration → D.G.M – Sales Administration → G.M. – Sales Admin, B.A & Client Operations
Cryoviva Biotech Pvt. Ltd.
05.2007 - 09.2022
- Established and lead business strategies in order to enhance profitability and revenue while effective marketing and pricing strategies.
- Role player in Annual budget formation sales target, revenue collection target and manpower budgeting according to planned geographical spread.
- Ensuring proper monitoring and reporting of 300 plus sales team members across pan India Along with analysing target versus achievement ratio of each individual to establish fair incentivising and performance reporting.
- Solely responsible for setting up Central MIS reporting model for entire RJ Health Care Group domestic and International (Cryoviva India, Thailand, Singapore, Cocoon Hospital and Diagno Labs) enabling all information in a single window providing detail overview of business and revenue report.
- Preparation of MIS Business, Product Performance, Revenue Realization Report, Individual Performance, Region, Zone and Territory wise performance with the use of SQL Data Base in MS Excel.
- Managing Cloud Nine Hospital Account for more than 5 years with 25 units across Bangalore, Delhi/NCR, Mumbai, Pune and Punjab contributing annual turnover of 19 cr.
- Responsible for all Pre and Post sales Services, overseeing 35 members team who are actively contributing to business of over 1.25 cr. a month through CRM, Referral Business.
- CRM Team Follow up on leads for fixing Home presentation of UCB Stem Cell application and promoting concept to clients.
- Offering Clients with tailored solutions and service, and alerting the sales staff to cross-selling opportunities.
- Heading the Client support division ensuring timely documentation and client query resolutions within TAT line.
- Proficient in developing strategies for increased customer retention, assisting existing customers in generating new business
- Controlling Sales team structure, Area Control and tagging of Area, Employee and Vendor for proper functioning and reporting to help management analyse the business growth and geographical spread of area pan India location district wise.
- Formulating Incentive Schemes, monthly campaign for sales team and client operation team and leading to motivate the team to ensure maximum qualification of team members leading to business growth.
- Re-engineered organization design of holding company in line with Updation to digitization of Sales Process and CRM to make it agile and high performing.
- Acted as bridge between IT and stakeholders including finance operations, Sales & Marketing, Purchase, Stores, Lab operations for testing, UAT and remediation, Go-Live.
- As a product owner led successful implementation of Cconnect (CRM and Sales Automation Portal), Microsoft Navision 2013 R2.
- Conglomerate with other division of RJ Health Care (Cocoon Hospital – Birthing Centre, Diagno Labs and Africare) in order to provide further boost to the business.
- Planned and executed nationwide distribution channel ensuring cost effectiveness and timely availability of services.
- Achieved high grading towards client satisfaction while administrating business partners and franchisees, enforcing plans to meet client needs and maintaining relationships with clients, collection centers and franchisees.
Area Sales Manager – Chandigarh, HP & Punjab; H.Q.– Chandigarh
Dr. Lal Pathlabs Pvt. Ltd.
05.2006 - 04.2007
- Launched Dr. Lal Path Labs routine Lab at Chandigarh, Mohali, Punchkula, and surrounding areas.
- 25 Collection points in Himachal Pradesh and 150 direct client network.
- Built tie-ups with Doctors, Nursing Home and Hospital for Phlebo implant with sample collection and exclusive service.
- Progressed B2B network in Chandigarh, increasing the client base from 5 to 150.
- Managed accounts reconciliation (Market Outstanding) for entire Punjab while simultaneously controlling assigned territory.
- Maintained Revenue Collection as per TAT and marketing Outstanding <= 30days Sales.
- Worked in collaboration with PGI Chandigarh Research wing to attain bulk business for Dr. Lal Path labs.
Manager – Sales Administration
SRL Ranbaxy Limited
03.1998 - 04.2006
- Growth Path: Trainee Sales Officer (Mar’98 – Oct’98) → Sales Officer (Nov’98 – Mar’00) → Area Sales Manager (Bihar & Jharkhand) (Apr’00 – Oct’04) → Manager – Sales Administration (H.O) (Nov’04 – Apr’06)
- Led sales initiatives and achieved targets while leading 7 Sales officers, 25 Collection Centres and ~400 direct clients (Labs).
- Met with Doctors and Hospitals for Product and Brand awareness, in addition to expanding the market network via franchisees.
- Strove to accomplish excellent client satisfaction while business partners and franchisee.
- Sales Data Control, Target Vs Achievement, Outstanding Gap & Reconciliation, and Incentive Control.
- Led product wise and GAP Analysis for product positioning and development.
- Defined field expense and control claims, provisioned sales team, and reduced GAP of unclaimed expenses.
- Launched SRL in Bihar, Jharkhand, Orissa and Nepal and achieved sales targets with average growth of 25% Y.O.Y.
- Secured 100% Revenue Collection against Sales and maintained Market Outstanding <= 30 Days Sales.
- Executed company strategy for achieving 100% target and managed all India Sales Administration and Sales Support function.
Executive – Marketing (Patna)
Software Technology Group International Ltd.
12.1997 - 03.1998
- Administered Sales via student counselling for enrolling them in various courses and meeting the desired monthly targets.
- Generated leads via Campus, Coaching Institute and Job fairs etc., in addition to College Events, Youth Fairs and Book Fairs.
Education
PGDBM - Marketing
IMT – Ghaziabad
01.2006
B.Sc. - Zoology (Honours)
Magadh University
01.1996
Skills
- Operation Management
- Sales and Operational Analytics
- Client Relationship Management (CRM)
- Management Information System (MIS)
- Key Account Management
- Change & Transformation Advocate
Certification
2022 Certified Scrum Product Owner (CSPO), from Scrum Alliance
Highlights
- Successfully Completed the AABB (Association for the Advancement of Blood & Biotherapies) quality Audit for Cryoviva Vietnam for Cord Blood Process.
- Successful launch of digital platform CRM portal, Microsoft Navision 2013R2 and 2009 R2 Development and execution.
- Implemented NACH and online payment with advance reminders to clients, reducing company cheque bounce from 24% to 15%.
- Upgraded the 300 Sales force with Tablet to get ready for digital working.
- Enhanced number of samples from 35 to 100 per day Lab Walk-in at Chandigarh Lab.
- Maintained Sales Vs. Collection ratio of 100%+ by advance collection policy in Punjab, Himachal & J&K.
- Recognized as All India Best Seller for HLA- B27 in ’99-’00, CD4 & CD8 Counts in ’03 -’04, and achieved 130% of target in ’98-’99.
Training
- Stem Cell & Stem Cell Implant Technology (Mar ’12) at Gurgaon
- Stem Cell & Stem Cell Banking (May ’07) at Gurgaon
- People Empowerment Programme (Jun ’04) at Delhi.
- Post Processing of Specimens at Patna (Jul ’03).
- Recruitment of field force selection at Mumbai (Jul ’03).
- Product and Management Skills at Mumbai (Apr ’02).
- Train The Trainer at Mumbai (Feb ’02).
Timeline
General Manager - Operations
Cryoviva Vietnam Tissue Bank Co. Ltd.
09.2022 - Current
Growth Path: Area Sales Manager (Bihar, Jharkhand & Orissa) → Sr. Manager – Sales Administration → D.G.M – Sales Administration → G.M. – Sales Admin, B.A & Client Operations
Cryoviva Biotech Pvt. Ltd.
05.2007 - 09.2022
Area Sales Manager – Chandigarh, HP & Punjab; H.Q.– Chandigarh
Dr. Lal Pathlabs Pvt. Ltd.
05.2006 - 04.2007
Manager – Sales Administration
SRL Ranbaxy Limited
03.1998 - 04.2006
Executive – Marketing (Patna)
Software Technology Group International Ltd.
12.1997 - 03.1998
B.Sc. - Zoology (Honours)
Magadh University
PGDBM - Marketing
IMT – Ghaziabad
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