Summary
Overview
Work History
Education
Skills
References
Accomplishments
Certification
Timeline
Generic
ANANDA BANERJEE

ANANDA BANERJEE

Finance And Web3 Content/Copywriter
New Delhi

Summary

🚀Ready to take your content game to the moon?🚀


I’m Ananda Banerjee, your go-to Web3 content maestro with over 12 years of crafting stellar content that not only engages but converts. Whether you’re a pioneering blockchain startup, a dynamic exchange, a visionary DAO, or a gaming guild aiming for the stars, I’ve got the magic touch to make your content legendary.


From rocking the world of crypto and DeFi to creating engaging API documentation and SaaS content with a dash of sass, I do it all. My journey includes scaling CoinSwitch’s newsletter user base by 70% and YouTube subscribers by 35% in just four months. Oh, and did I mention the viral YouTube show with up to 20K organic views per video? No big deal.


At BeInCrypto, I’ve penned over 200 articles, nailing those first-page Google rankings and driving organic page views to over 10K with a 30-70% scroll rate. Google’s algorithms? They’re my best friends.


I’m not just another Web3 writer; I’m a certified trading expert with NISM and NSE credentials, turning complex crypto and NFT jargon into smooth, captivating copy. Blogs, social media, newsletters, podcasts—you name it, I master it.


So, if you’re looking to turn your content into pure gold and your followers into loyal fans, hit that connect button. Let’s make your Web3 story legen—wait for it—dary!

Overview

4
4
years of professional experience
4
4
Certifications

Work History

Senior Content Developer

Avocado DAO
Singapore
07.2024 - Current
  • Developed and scheduled over 50 targeted social media posts, averaging 3,000 viewers per tweet, significantly boosting engagement.
  • Hosted the first podcast and lined up multiple scripts, setting the stage for a series of engaging and informative sessions.
  • Authored and published long-form articles on Medium and Substack, building a foundation for future readership growth and user interest.
  • Managed delegate accounts and created engaging meme content, growing social media following and enhancing brand visibility.

English LEARN Writer

BeIn Crypto
UK
10.2022 - Current


• Authored over 250 technical pieces on price analysis and predictions, achieving top SEO rankings for articles and a 35% increase in readership since joining.

• Implemented SEO briefs, resulting in a 50% increase in first-page article rankings.

• Managed and authored technical articles on crypto wallets and decentralized social media, enhancing user knowledge and engagement by 30-40%, and maintaining article rankings despite Google’s latest stringent updates.

• Revamped evergreen content to meet current SEO standards, boosting traffic to these pages by 40%.

• Developed commercial and affiliate content, resulting in a 25% increase in sales and partnerships.

Senior Associate Content/YouTube (FullTime)

CoinSwitch Kuber
07.2021 - 12.2022


• Created engaging SEO/Non-SEO blog content and newsletters, contributing to a 25% increase in user retention and engagement.

• Strategized and implemented in-app content, resulting in a 15% increase in Daily Active Users (DAU).

• Created relatable content linking crypto events to real-world scenarios, enhancing user understanding and engagement by 30%.

• Conducted interviews with Web 3.0 startups and produced featured posts, increasing article readership by 20%.

• Mentored and managed content associates, boosting content production by 35%.

• Created and optimized push notifications and email subject lines, achieving a 12% open rate improvement.

• Developed impactful posts for company leadership, increasing executive engagement and visibility by 25%.

• Simplified complex DeFi/DAO/NFT topics into engaging posts, resulting in a 10% increase in user retention.

• Crafted witty copy and scripts for YouTube and Twitter, growing social media followers by 20%.

Technical Consultant (SaaS)

DhiWise
06.2021 - Current
  • Drafting technical posts on ProCode implementation, Preparing hands-on how-to blogs on app development, Working in synergy with the developers to prepare newgen ProCode research material and PaaS knowledge base, Developing email chains that convert

AI Copywriting Consultant (Freelance)

Shaip
04.2021 - Current
  • Preparing copies to drive consciousness regarding data collection and annotation, Developing elementary ML algorithms using Python libraries, Drafting blogs related to NLP, NLG, NLU, Computer Vision, Deal Learning, and more

Technical Copywriter

EYUVA PVT LTD.
06.2020 - 07.2022
  • Drafting technical reviews concerning gadgets, Preparing hands-on how-to blogs on router and modem usage, Working in tandem with content strategists to prepare SEO-Optimized affiliate reviews, involving laptops, gaming consoles, tablets, and more

Technical Consultant

Unslider
04.2020 - 03.2022
  • Drafting technical reviews concerning gadgets, Preparing hands-on how-to blogs relevant to gaming and general use laptops, Writing blogs related to the latest games, like CyberPunk 2077, DOTA, and more with GPU and frames in focus, Working on the Surfer interface to self-draft SEO-powered blogs and affiliate reviews

Content Partner

Techmagnate
04.2020 - 02.2021
  • Working on multi-purpose blogs with a focus on organic keyword insertion, Handling Quora handles for leading finance firms like Bajaj Finserv, Handling complex blogs and questionnaires relevant to technical certifications and financial concepts

Stock Analyst and Writer (Freelance)

Tradingbiz
Remote
06.2023 - 08.2024

Freelance Writer | Trading Biz | April 2021 - Present


• Ghostwritten over 100 articles and 30-40 PR pieces focusing on international stock markets, ETFs, and bond markets, resulting in a 30-40% increase in readership.

• Created comprehensive long-form articles on trading and finance topics, leading to significant user engagement and increased page views.

Education

B.Tech - Electronics and Communication

WBUT
01.2008 - 1 2012

Skills

Copywriting

References

  • Vishal Virani, CEO, DhiWise, https://www.linkedin.com/in/vishalvirani/
  • Nisha Ramesh, Content Strategist, CoinSwitch Kuber, https://www.linkedin.com/in/nisha-ramesh539282170/

Accomplishments

1. Content Creation and SEO Success: Authored over 200 articles, achieving over 150 first-page Google rankings, driving significant organic traffic and visibility across various timelines.

2. Social Media and Engagement: Managed social media channels and created targeted content, resulting in a 30% increase in engagement and a substantial growth in followers, enhancing overall brand presence.

3. User Retention and Engagement: Implemented in-app content strategies and SEO briefs, resulting in a 25% increase in user retention and a 50% increase in first-page article rankings.

4. YouTube and Video Content Impact: Handled a trading channel, achieving organic views as high as 20,000 for specific videos, significantly boosting audience reach and engagement.

Certification

Content Creation: Strategy and Tool

Timeline

Senior Content Developer

Avocado DAO
07.2024 - Current

Content Creation: Strategy and Tool

02-2024

Stock Analyst and Writer (Freelance)

Tradingbiz
06.2023 - 08.2024

Proposal Writing

03-2023

API Documentation

10-2022

English LEARN Writer

BeIn Crypto
10.2022 - Current

Git from Scratch

09-2022

Senior Associate Content/YouTube (FullTime)

CoinSwitch Kuber
07.2021 - 12.2022

Technical Consultant (SaaS)

DhiWise
06.2021 - Current

AI Copywriting Consultant (Freelance)

Shaip
04.2021 - Current

Technical Copywriter

EYUVA PVT LTD.
06.2020 - 07.2022

Technical Consultant

Unslider
04.2020 - 03.2022

Content Partner

Techmagnate
04.2020 - 02.2021

B.Tech - Electronics and Communication

WBUT
01.2008 - 1 2012
ANANDA BANERJEEFinance And Web3 Content/Copywriter