Ananthakannan Balan

• Enterprise Software Sales: Drive sales of GreeneStep's comprehensive business automation suite, including integrated ERP, CRM, AI analytics, and business management solutions to enterprise clients.
• Full Sales Cycle Management: Execute complete sales development activities, including cold calling, targeted email campaigns, appointment setting, and meeting scheduling, to build a robust sales pipeline.
• Pre-Sales Excellence: Conduct lead generation, prospect management, and customer qualification, while delivering compelling product demonstrations showcasing GreeneStep's all-in-one platform capabilities.
• Client Acquisition & Negotiations: Manage complex B2B negotiations and customer acquisition processes for enterprise software solutions, focusing on companies seeking digital transformation and business automation.
• Product Expertise: Demonstrate comprehensive knowledge of GreeneStep's suite, including ERP, CRM, POS systems, e-commerce integration, AI analytics, warehouse automation, and manufacturing solutions.

• Lead Generation & Pipeline Management: Developed data-driven strategies, increasing qualified leads by 25%, and reduced sales cycle time by 35% through optimized SugarCRM workflows.
• Multi-Channel Prospecting: Executed comprehensive outreach campaigns, including cold calling, targeted emails, and social media marketing, to expand market reach and secure high-value meetings with senior executives.
• Business Development: Generated new business opportunities through strategic prospecting and relationship-building with decision-makers across various industries.

Key Achievements:

• Negotiated and closed a $50K co-development partnership with the U.S. entrepreneur
• Secured a full-stack outsourcing contract with a healthcare company.

• Project Leadership & Cost Optimization: Led cross-functional teams of 10 professionals, successfully delivering six major construction projects on time and within budget, while reducing costs by 20% and exceeding performance targets by 17%.
• Stakeholder and Operations Management: Planned, designed, and coordinated large-scale projects from procurement to execution, facilitating stakeholder alignment, and ensuring seamless project delivery through optimized workflows.