Ananya Batheja
B 365 Sushant Lok 1 Gurgaon
Summary
Results-driven marketing enthusiast with proven experience in market research and product marketing. Skilled in digital marketing campaigns and adept at enhancing organisational efficiency. Strong communicator with a proactive approach to overcoming challenges. Eager to contribute to innovative projects and grow within a dynamic team environment.
Overview
1
1
year of professional experience
1
1
Certification
Work History
Intern- Market Research and Product Marketing
Mother Dairy Fruits and Vegetables Pvt ltd.
Noida
06.2023 - 07.2023
- Analyzed market trends in health and wellness products within the fermented dairy range.
- Proposed innovative strategies for expanding product variety and assortment.
Intern- Research and Programme Development
Smile Foundation (NGO)
Delhi
06.2022 - 07.2022
- Secured five research grants for the NGO, enhancing its project capabilities.
- Liaised with healthcare workers to gather insights and feedback for program development.
- Coordinated meetings and made invitation letters for foreign fundraising clients, boosting senior management's efficiency.
Education
Bachelor of Business Administration - Marketing
Narsee Monjee Institute of Management Studies
Mumbai, IN-MH2024
Class XII -
D.P.S R.K. Puram (Commerce)
New Delhi, DL2021
Skills
Marketing Campaigns
Social Media Advertising
Analytical and Critical Thinking
Effective Communication
MS Excel and PowerPoint
Public Relations
Accomplishments
- Volunteered at the Pro-shows Department, Vaayu, and the national-level college fest at NMIMS ASMSOC.
- Rewarded for excellent performance in talent hunt and open mic in college cultural club, MONTAGE.
- Rewarded for excellent performance in inter-school music competitions.
- Won a distinction certificate in advanced calligraphy.
Certification
- Digital Marketing Fundamentals by IIDE
- Marketing and promotions by learn tube AI
- Junior Diploma in Indian Classical Vocal Music by Prayag Sangeet Samiti
- Indian Penal Code 1860: Comprehensive course on criminal law by Udemy
Projects
- Making website and social media handles for a lighting business to promote online selling.
- Interview of CHRO, Volkswagen, Mr. Sarma Chillara on employee training and retention strategies.
- Research paper on agricultural supply chain management.
- Advertising project on Zara and its sustainable marketing practices.
- Research paper on the evolution of fintech in India.
Languages
Hindi
First Language
English
Proficient (C2)
C2
French
Intermediate (B1)
B1
Hobbies and interests
- Passionate about making a positive change in society through active involvement in social service.
- Avid involvement in activities like basketball, weight training and singing.
Timeline
Intern- Market Research and Product Marketing
Mother Dairy Fruits and Vegetables Pvt ltd.
06.2023 - 07.2023
Intern- Research and Programme Development
Smile Foundation (NGO)
06.2022 - 07.2022
- Digital Marketing Fundamentals by IIDE
- Marketing and promotions by learn tube AI
- Junior Diploma in Indian Classical Vocal Music by Prayag Sangeet Samiti
- Indian Penal Code 1860: Comprehensive course on criminal law by Udemy
Bachelor of Business Administration - Marketing
Narsee Monjee Institute of Management Studies
Class XII -
D.P.S R.K. Puram (Commerce)
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