Summary
Overview
Work History
Education
Skills
Languages
Certification
Accomplishments
Websites
Timeline
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Ananya Ray

Ananya Ray

Bengaluru,KA

Summary

Versatile and dedicated Content and Communications Consultant with six years of experience in crafting authentic narratives and strategic communications. Demonstrates a solid track record in enhancing brand presence, engaging diverse audiences, and fostering meaningful connections through content. Committed to continuous learning and adapting to new trends, aiming to contribute positively to dynamic teams in various sectors.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Content & Communications Specialist

Capgemini
04.2022 - Current
  • Spearheaded multi-channel campaign, achieving over 400 million views, by developing engaging content for digital platforms and print media.
  • Negotiated strategic ad placements, optimizing brand exposure and impact.
  • Led initiatives for talent branding, enhancing company's image as employer of choice.
  • Authored and produced content for documentaries and social media, enriching company’s narrative on sustainability.
  • Conducted internal brand campaign focused on brand awareness, engaging 2500+ employees across organization and fostering a unified brand identity.

Project Analyst

SISA Information Security
08.2021 - 04.2022
  • Developed engaging training content for social media campaigns and executed successful email marketing initiatives, resulting in significant 75% increase in engagement and conversions
  • Worked closely with business development to drive sales and boost productivity, while also overseeing vendor management
  • Designed 30+ marketing collaterals and creatives for internal and external programs and initiatives.

Senior Content Developer

WisdomToolz Learning Solutions
12.2020 - 07.2021
  • Curated training content for 15+ courses, enhancing content impact and learner experiences.
  • Implemented successful email marketing and analyzed potent brand strategies boosting lead generation.
  • Increased customer engagement by 10% and integrated emerging education trends.

Content Developer

Edusys Services Pvt. Ltd
09.2018 - 12.2020
  • Developed 50+ web articles for professional courses and digital marketing sectors, enhancing online engagement and visibility.
  • Led instructional design for 20+ training courses, enhancing learning efficiency and content engagement.

Translator and Editor

Translationdirectory.com
12.2017 - 08.2018
  • Created 70+ comprehensive glossaries and terminology databases to support accurate translations.

E-Tutor

Chegg Tutors
02.2016 - 10.2017
  • Engaged, motivated, supported and encouraged 25+ students coming from variety of backgrounds via online tutoring

Education

Master of Arts - Linguistics

Central Institute of English And Foreign Languages
Shillong, Meghalaya
05.2018

Bachelor of Arts - English Literature

BJB Autonomous College
Bhubaneswar, Odisha
04.2016

Skills

  • Email campaigns
  • Content Marketing
  • Creative Writing
  • Brand Messaging
  • Audience Analysis
  • Content Strategy Development
  • Multimedia Content Creation
  • Campaign Development
  • Article Writing
  • Project Planning
  • Marketing Strategies
  • Editing and proofreading

Languages

English
Bilingual or Proficient (C2)
Hindi
Bilingual or Proficient (C2)
Odia
Bilingual or Proficient (C2)
Spanish
Intermediate (B1)

Certification

  • Digital Marketing Specialist (01/2019)
  • Marketing Strategy Specialist (12/2018)
  • Scrum Fundamentals Certified (11/2018)
  • Scrum Master Certified (11/2018)
  • Certificate of Proficiency in Spanish Language (04/2016 - 05/2017)

Accomplishments

    Culture Awards, SISA Information Security (11/2021)
    Recognized for exceptional contributions to the company culture within a short span of three months.


    Woman of Talent, Women of the Future Awards (2022-23)

    Awarded for demonstrating exceptional potential and capacity for taking on responsibilities beyond my role within less than two years of joining, and for actively contributing to talent development within the organization.

Timeline

Content & Communications Specialist

Capgemini
04.2022 - Current

Project Analyst

SISA Information Security
08.2021 - 04.2022

Senior Content Developer

WisdomToolz Learning Solutions
12.2020 - 07.2021

Content Developer

Edusys Services Pvt. Ltd
09.2018 - 12.2020

Translator and Editor

Translationdirectory.com
12.2017 - 08.2018

E-Tutor

Chegg Tutors
02.2016 - 10.2017

Master of Arts - Linguistics

Central Institute of English And Foreign Languages

Bachelor of Arts - English Literature

BJB Autonomous College
Ananya Ray