Summary
Overview
Work History
Education
Skills
Interests
Accomplishment
Timeline
Generic
ANGELINA S. ALFRED

ANGELINA S. ALFRED

Strategic Sourcing Professional
Bengaluru

Summary

A committed and result oriented Marketing & Procurement professional with over 25 years of progressive experience in Integrated Marketing communication and Procurement management and administration. A keen planner and implementer with proven skills in management and synchronization of various constituents of Procurement administration for identified vertical. Holds significant experience in planning and budgeting marketing activities while working within Corporate parameters. With exceptional people skills, decision making abilities and, offers to contribute above-standard work ethics in a management capacity with focus on quality and customer care. Is an effective leader and communicator who fosters a spirit of achievement to accomplish organizational objectives. Functional skills include Strategic Procurement Administration, Negotiation Skills, Compliance management, Internet research and maintenance, Team Management & delegation of work.

Overview

28
28
years of professional experience
5
5
years of post-secondary education

Work History

Strategic Sourcing Professional

IBM (I) PVT. LTD
BANGALORE, INDIA
01.2013 - Current
  • January 2013 Works with: International Business Machines Corporation, or IBM, is American multinational technology and consulting corporation, with headquarters in Armonk, New York, United States.

Current Responsibilities include

  • Managing supplier relations, including but not limited to pricing, product quality, on-time delivery, after sales service.
  • Gathering & effectively using Market Intelligence on the commodity to negotiate prices & terms & conditions.
  • Managing Savings on commodity spend.
  • Providing spend analysis data and reports for client and management.
  • Contract management and administration as well as validity tracking.
  • Project Lead for Marcom Council on vendor compliance on IBM's various mandatory requirements such as Data Privacy & Security, CSR requirements like the RBA and, Social & Environment requirements
  • Special project as part of Project Development Team to migrate IBM's contracts to new contract management tool and order management tool.
  • Project Lead for Marcom Council in running annual Supplier Performance Evaluations
  • Key takeaways:
  • 100% result on compliance metrics for Marcom Council.
  • Consistent recipient of Manager's Choice award since 2015.
  • Procurement Excellence Award in 2015from IBM's CPO.
  • Star Performer Award in 2015.
  • Eminence & Excellence award in 2017on achieving phenomenal Savings in global RFP.

Marketing Communication Manager

TYCO ELECTRONICS CORP. (I) PVT. LTD
BANGALORE, KARNATKA, INDIA
07.2004 - 01.2012
  • About the company: Tyco Electronics, now TE Connectivity, is a multinational conglomerate and world leader offering state of the art connectivity solutions and systems, including AMP Netconnect its premier brand for structured network cabling solutions for data, video and voice communications.
  • It develops, manufacturers, supplies, and commissions a comprehensive range of standardized communications infrastructure products and solutions.

Responsibilities

Managing Marketing Communications

  • Devising effective Advertising Plan
  • Developing an effective PR Strategy for building the AMPNetconnect brand

Managing Channel Communications

  • Planning channel communication programs

Tracking Channel Performances:

  • Generating Monthly region-wise Billing for the business unit
  • Tracking channel performances on monthly basis with quarterly reports
  • Tracking National Distributors’ & Regional Stockists’ performances on monthly basis with quarterly reports
  • Tracking sales performances by business vertical, sales-person and region

Managing Marcom Materials

  • Ensuring supply of product literature, catalogues, brochures
  • Creating & ensuring supply of exhibition and display materials for exhibitions, at regional offices & partners’ offices
  • Ensuring supply of company memorabilia, giveaways etc.

Communication Manager

Hemophilia Federation
New Delhi, Delhi (INDIA)
06.2003 - 06.2004
  • About the company: Hemophilia Federation (India) is a self-help NGO run by Persons with Hemophilia themselves, with help from medical fraternity.
  • It represents India as National Member Organization at the World Federation of Hemophilia based in Canada.
  • It also works in close collaboration with World Health Organization and NACO.
  • It operates through 64 chapters in India and is affiliated to World Federation of Hemophilia.
  • Managing HFI Communication Unit.
  • Coordination and supervision of all communication activities.
  • Ensuring that the communication unit has enough relevant skills & knowledge.
  • Annual staff appraisal.
  • Workshop & training activities for headquarter, regional offices, Chapter staff & volunteers.
  • Adding on to the HFI Information Policy Planning & implementing of Communication and information strategies.
  • Planning & supervising production of IEC materials.
  • Editing & production of quarterly external and internal newsletter.
  • Coordinate production of updates for doctors.
  • Plan & coordinate celebration of Special events such as World Hemophilia Day.
  • Supervision & updates of organization's website Assistance in Fundraising Activities.
  • Plan & produce relevant communication material for fundraising activities.
  • Design new strategies for fund-raising with Fund raising Officer Networking.
  • Networking with other NGOs on common issues and lobby with the government.
  • Create avenues for mutual growth with other NGOs.
  • Plan and implement media campaigns for information disbursement & building awareness, Created new layout, design and processes for the quarterly newsletter.
  • Streamlined information receipt and disbursement systems.
  • Created the first electronic corporate presentation for HFI.
  • Streamlined proposal briefs for fund raising department.
  • Almost single handed coordination of three simultaneous events on the 20th Anniversary celebrations of HFI (Cultural Event - Samarpan; Medical workshop on Hemophilia for doctors at AIIMS and HFI Annual General Meeting).

Senior Executive - Marketing

3COM ASIA LTD./ 3COM INDIA PVT. LTD
New Delhi
03.1995 - 02.2002
  • About the Company 3Com is a leading global provider of enterprise and small-business networking solutions that help organizations achieve their business and networking objectives.
  • The company has had a major impact on computer networking since the creation of Ethernet in the 1970s.
  • 3Com's mission is to provide customers worldwide with high-quality, low-cost networking infrastructure solutions that enable the convergence of applications and emerging technologies into the network.
  • Marketing communication:.
  • Media relations:.
  • Local and global press releases to the local media.
  • Organizing Press Conferences.
  • Writing technology articles, both brand oriented and white papers.
  • Organizing marketing road-shows, technology road shows, seminars, conferences etc.;.
  • Generating post event lead reports and MIS reports Database management: Devising data collection forms and updating systems that put Indian customers and partners on the company's global database systems - Direct Touch and 3Contact.
  • Channel communication & management by:.
  • Being solely responsible for designing and publishing quarterly newsletter that carried technology news, new product releases and technology write-ups.
  • Conceiving, implementing and evaluating Direct Mail campaigns to market brands, products and promotions.
  • Web Communication: Responsible for the weekly content on the 3Com India Web pages, Integral member of the front-end team that popularized PlanetProject, the world's largest interactive Internet-based poll of the human race, initiated by 3Com in the year 2000.
  • Generated a comprehensive database of 3Com India's entire team of 3000 Resellers, 4500 Customers and their records, and seamlessly integrated it into 3Com's on-line global database.
  • Prime contributor towards the "web-first" initiative of 3Com's Asia Pacific e-commerce team.
  • Coordination of Channel meets outside India.
  • Previous Responsibilities with 3Com: As the first Employee of 3Com in India, contributed towards the establishment of their Office in India by:.
  • Liaison with local lawyers and 3Com Hong Kong for getting necessary legal approvals, including RBI's permission for establishment of company bank account and office in India.
  • Dealing with Interior Designers, Architects and contractors to establish the new office facility.
  • Interacting with engineers and officials of MTNL, Delhi Vidhyut Board, VSNL etc.
  • For establishing the telecommunication infrastructure of the company.
  • Obtaining quotes, short-listing vendors and procuring office-equipment such as computers, photocopier, telephone system, fax machine etc.
  • Establishing effective office supplies system and security system/services.
  • Held sole responsibility for liaison and coordination between Indian partners and US / Singapore Offices.
  • Provided price validation for all orders placed through India Operations.
  • Provided Order Acknowledgments & Shipping Information on all orders.
  • Generated reports for Order & Revenue forecast on annual, quarterly and monthly basis.
  • Responsible for tracking and collection of revenue from Indian partners.
  • Achievements:.
  • Successfully migrated 3Com's order administration into e-commerce platform that enabled Direct partners to conduct all transactions online, through the 3Com's Extranet.
  • This resulted in:.
  • 100% accuracy in order placement.
  • Reduced telecommunication costs by more than 85% for Indian partners and 3Com.
  • Reduced delays in order placement by more than 90%.
  • Successfully implemented 3Com's global Channel Inventory Reporting Programme that.
  • Optimized supply chain management by reducing partner overheads by 20%.
  • Increased inventory turns by approximately 40%.
  • Enabled sales force to monitor sales trends and respond quickly to market demands.
  • Ensured high product availability by streamlining sales-out and inventory reports.
  • Enabled marketing wing to successfully monitor sales based promotions for Direct Distributors and Tier I Resellers.

Education

P.G. Diploma - Broadcast Arts (Communication)

Women's Training Institute, YWCA of Delhi
New Delhi
01.1989 - 05.1990

Bachelor of Arts - English (Honors)

Daulat Ram College, University Of Delhi
Delhi, DL
01.1983 - 05.1986

AISSCE -Class XII (1983) - Advanced School education

Presentation Convent School
Delhi, DL
Apr 1982 - 05.1986

AISCE Class X (1981) -

Presentation Convent School, Central Board of Secondary Education
New Delhi, DL
Apr 1980 - 05.1981

Skills

Building effective relationships

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Interests

Creative writing – Poems, Articles, Dance dramas etc Wrote the well acclaimed and award winning dance dramas Amrapali and Chetna

Singing, Reading, & some adventure sports

Cooking & baking

Travelling and meeting people of different cultures and races

Accomplishment

As Strategic Sourcing Professional:

  • 100% result on compliance metrics for Marcom Council
  • Consistent recipient of Manager’s Choice award since 2015
  • Procurement Excellence Award in 2015from IBM’s CPO
  • Star Performer Award in 2015
  • Eminence& Excellence award in 2017on achieving phenomenal Savings in global RFP

As a Marketing Communication Professional:

  • Working closely with media & journalists in order to create top of the mind recall & procure number 1 brand position in India since the year 2005, (BSRIA, IDC, Voice & Data, Dataquest, DQ Channels’ Choice, CRN, Communications Today, VAR India)
  • Creating Website content with product manager
  • Implementing new ad campaigns
  • Implementing Tyco Electronics’ new design system speedily with guidelines changeover thrice in 7 years to existing and new literature and POP display materials
  • Managing Brand change for the company
  • Creating new exhibition material with redundancy factor across all regions
  • Creating new stationery for the business unit in order to implement pervasive brand image
  • Best and fastest implementation of Salesforce.com in India, for the company, without formal training

As Communication Manager:

  • Created new layout, design and processes for the quarterly newsletter
  • Streamlined information receipt and disbursement systems
  • Created the first electronic corporate presentation for HFI
  • Streamlined proposal briefs for fund raising department
  • Almost single handed coordination of three simultaneous events on the 20th Anniversary celebrations of HFI (Cultural Event – Samarpan; Medical workshop on Hemophilia for doctors at AIIMS and HFI Annual General Meeting)

Timeline

Strategic Sourcing Professional

IBM (I) PVT. LTD
01.2013 - Current

Marketing Communication Manager

TYCO ELECTRONICS CORP. (I) PVT. LTD
07.2004 - 01.2012

Communication Manager

Hemophilia Federation
06.2003 - 06.2004

Senior Executive - Marketing

3COM ASIA LTD./ 3COM INDIA PVT. LTD
03.1995 - 02.2002

P.G. Diploma - Broadcast Arts (Communication)

Women's Training Institute, YWCA of Delhi
01.1989 - 05.1990

Bachelor of Arts - English (Honors)

Daulat Ram College, University Of Delhi
01.1983 - 05.1986

AISSCE -Class XII (1983) - Advanced School education

Presentation Convent School
Apr 1982 - 05.1986

AISCE Class X (1981) -

Presentation Convent School, Central Board of Secondary Education
Apr 1980 - 05.1981
ANGELINA S. ALFREDStrategic Sourcing Professional