Dynamic and motivating executive leader with over 16.5 years of experience in business development, IoT sales, enterprise sales, new market development, corporate sales, technical sales and marketing, project management, and key account management. Skilled in working in multicultural environments, exploring and developing new markets, accelerating growth, and achieving sales goals. Result-oriented sales professional with 15.5 years of experience in strategic planning, corporate sales, DST management, channel and distribution management, customer relationship management, and team management. Currently serving as Vice President Sales at 3cit Solutions & Telecoms India Ltd. Known for increasing revenues, streamlining workflow, and fostering teamwork to boost productivity. Proficient in sales planning and execution, product promotion, and implementing business strategies to meet targets. Effective communicator with strong presentation skills and a knack for forming business partnerships and beneficial relationships with peers, subordinates & channel partners. Firm believer in innovative approaches to drive success.
Overview
20
20
years of professional experience
Work History
Vice President of Sales
3C IT SOLUTIONS & TELECOMS INDIA LIMITED
08.2024 - Current
Key Responsibilities:
Developed and implemented sales strategies to drive revenue growth of Organisation
Led cross-functional teams to enhance customer engagement and retention initiatives.
Analysed market trends to identify new business opportunities and optimise product offerings.
Established performance metrics to assess sales team productivity and effectiveness.
Spearheaded national sales strategy for integrated IT solutions, including cloud, cybersecurity, networking, and managed services.
Led a team of 35+ sales professionals across India, driving consistent revenue growth and client acquisition.
Fostered relationships with key stakeholders to facilitate strategic partnerships and collaboration.
Mentored sales managers, enhancing their leadership skills and team performance capabilities.
Streamlined reporting processes, improving accuracy of forecasts and sales projections.
Conducted training sessions on best practices in sales techniques and customer relationship management systems.
Increased sales revenue by developing and implementing innovative sales strategies.
Achieved sales goals and service targets by cultivating and securing new customer relationships.
Secured key accounts with targeted presentations, strengthening brand reputation amongst industry leaders.
Enhanced customer satisfaction through fostering strong relationships and providing exceptional service.
Implemented data-driven decision-making processes, enabling informed strategic choices that positively impacted the bottom line.
Introduced new products or services to market with carefully orchestrated go-to-market strategies.
Utilized advanced analytics to assess performance metrics and refine sales tactics accordingly.
Fostered performance development of staff through ongoing coaching and mentoring on best practices.
Launched successful marketing campaigns that generated leads and heightened brand awareness.
Initiated in-depth account assessments with sales and management teams to evaluate sales potential.
Managed accounts to retain existing relationships and grow share of business.
Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
Developed go-to-market strategies targeting enterprise and government sectors, resulting in a 30% increase in qualified leads.
Built and nurtured CXO-level relationships, positioning the company as a trusted system integration partner.
Collaborated with presales and technical teams to deliver customized solutions aligned with client business goals.
Managed OEM and partner relationships to optimize solution offerings and pricing strategies.
Oversaw proposal development, RFP responses, and contract negotiations for high-value deals.
Delivered accurate sales forecasts and performance reports to executive leadership.
Ensured compliance with internal governance and external regulatory standards.
Led strategic sales initiatives, driving revenue growth and expanding market presence.
Developed and implemented comprehensive sales strategies aligned with company objectives.
National Head-Enterprise
3cit Solutions & Telecoms India Pvt Ltd
01.2018 - 08.2024
Developed and implemented a long-term growth strategy based on new marketing approaches
At 3CIT I am Responsible for Profit & Loss across all BU's
Responsible for managing all Business verticals-Telecom Connectivity Solutions- ILL, MPLS, SIP TRUNK, VOIP, CLOUD & IOT, UPS & Inverter(Power), IT Security, Cloud Products, Surveillance, Digital Solutions, Hardware, Telecom and System Integration.
Responsible for Collaborating with senior executives to establish and execute a sales goal for the region.
Responsible for Managing the OEMS for All Business verticals.
Achieved 30% Efficiency gains in operations Management through automated tools for Salesforce Management
Established effective working relationships with the Operations, IT and Marketing departments.
Managing a sales team to maximize sales revenue and meet or exceed corporate-set goals
Forecasting annual, quarterly and monthly sales goals Assisting sales personnel in their techniques
Developing specific plans to ensure growth both long and short-term
Educating sales team with presentations of strategies, seminars and regular meetings
Reviewing Regional expenses and recommending Best-in-industry
Responsible for bringing Business from both Hunting accounts.
Responsible for IT & IOT Solution Business Across India-M2M, IOT Based Surveillance, Vehicle Tracking Systems, Sensor Solutions, and industrial IOT Applications.
Responsible for the Business of Enterprise Services /Managed IT Services / Infrastructure Services Opportunities.
Responsible for proposal writing. Strong skills in Selling, Communication, Presentation and Business Development are a must. Also should be able to scale up to senior management interactions at customer organizations.
Responsible for handling the national sales team
Improved sales policies and practices. Defined the sales cycle, created accurate job descriptions and developed standards for customer relationship management.
Responsible for proposing and designing solutions to meet customer requirements and address complex business and technical process requirements.
Responsible for being a single face to all new alliances. Effectively liaise with principals, partners and customers, support field sales team in presales efforts and liaise with key accounts/opportunities directly.
Responsible for contributing quality information on the Market, Industry, and competition. Increase share of wallet from new technologies and create a threshold for newer practices. Goaled on revenue generation and customer satisfaction for new alliances.
Managing Team of 45 Direct reports
Team Size:75
Senior Manager- (Corporate Sales-wireless)
Reliance Communications Ltd
07.2016 - 01.2018
As the Reliance Communications Corporate Wireless Sales Lead, I am responsible for delivering all aspects of Reliance Communications Corporate Accounts, including corporate sales and presales, to ensure the achievement of Sales Targets and revenues as per the business Plans.
I am responsible for achieving the set order booking/ revenue targets for the vertical in the circle by effectively managing the team of Key Account Managers and Relationship Managers.
Managing a Team of 5 Account Managers and 3 Relationship Managers across Maharashtra and Goa for Corporate Sales
Responsible for IOT, M2M Business within Automobile, Pharma, Govt. and agriculture segments Across Maharashtra & Goa
Managing Gross ads and Revenue Generation from Major IOT Accounts in Maharashtra:-Trimble, Auto cop, Transworld, Arya Omni Talk, and Next App.
Responsible for RCOM's UNLIMIT-IOT vertical for M&G Circle.
Responsible for 5 KPIs, Gross Additions, Collection, Revenue, Churn and People Management.
Responsible for the Business of:-MPLS-VPN(domestic/international)ILL, P2P, IPLC, in Voice-IP Centrex, Group Analog, VOIP / MVOIP -Prepaid /Post-paid, Toll-free Number, Corporate Data Card & SIM Card, Dialer / EPABX / IP-PBX ( Branches Intercom Free)
Further, the role handles day-to-day customer management operations and provides timely resolution for customer issues and complaints. The role requires regular interfacing with the Team, Joint Meetings with clients and taking account of any changes in customer needs or any support the Team Requires.
Responsible for achieving Team targets on monthly and Quarterly Managing difficult customers competently while ensuring no customer churns.
Responsible for directing, Monitoring and leading the Development of Corporate Business Sales Strategies, Business Plans, Projects and Budgets in line with Corporate Strategy.
Responsible for Management of Corporate P & L & EBITDA Level(Revenue, Cost of Sales. Gross Margin, OPEX, EBITDA)
Responsible for liaising with the Marketing Department to ensure appropriate marketing and product Collateral are developed and available at all times.
As a Corporate sales head, I was responsible for gathering research information on competitive pricing, market activities, transaction usage and other information about the targeted markets.
Responsible for Channel engagement, Branch ROI, and New Business Sourcing.
Team Size: 45
Developed strategic initiatives to optimize resource allocation and cost management.
Implemented process improvements that increased productivity and reduced turnaround times.
Analyzed market trends to inform business strategies and drive competitive advantage.
Established strong relationships with clients and stakeholders, ensuring long-term partnerships and repeat business.
Improved team performance by providing comprehensive training and fostering a collaborative work environment.
Reduced costs, optimized resource allocation, and improved efficiency in managing projects.
Senior Manager- Business Development(IT)
SG Corporate Mobility Pvt. Ltd
10.2015 - 02.2016
Responsible for Business development for IT products, Cisco, Lenovo for servers, SonicWALL, Sophos, Palo Alto, and Fortinet for firewalls, Active/Passive, Switches, and routers for Networking Products
Responsible for formulating Business Proposals and end-to-end Sales Closure.
Responsible for the Govt. Business, Bids and Tenders.
Responsible for incremental business From Key enterprise accounts and developing new business from the entire region.
Responsible for managing and Handling the team effectively.
Responsible for liaising with the Product team, Marketing Team and Commercial Team to help the organisation in improvements in the product.
Responsible for Channel engagement, Branch ROI, New Business Sourcing And Local Procurement
Responsible for E-commerce Business in My region
Team Size: 15
Improved team productivity by implementing agile methodologies, reducing project completion times and enhancing collaboration.
Revitalized underperforming product lines by analyzing sales data, leading to focused improvement efforts and increased profitability.
Successfully managed budgets and allocated resources to maximize productivity and profitability.
Evaluated employee performance and conveyed constructive feedback to improve skills.
National Sales Manager
Xolt India Technologies Pvt. Ltd.
11.2013 - 10.2015
Successfully launched and scaled distribution operations across multiple states for a mobile handset start-up.
Recruited and led cross-functional teams in sales, service, and marketing to drive regional performance.
Developed and executed the annual business plan, including strategic planning, ROI accountability, and mobile product roadmap.
Oversaw product planning and go-to-market strategies for basic phones, Android smartphones, and tablets.
Managed China sourcing and established a robust distribution network through national distributors and regional teams.
Expanded national business footprint by leveraging multiple sales teams and lead generation channels.
Built and maintained strong client relationships, ensuring consistent communication and performance tracking.
Secured contracts and advertising partnerships to support order fulfilment and campaign execution.
Proactively identified and pursued new business opportunities to drive growth.
Directed backend and frontend operations, managing a team of 56 professionals.
Spearheaded online sales initiatives to tap into digital revenue streams.
Team Size: 35
Revenue Target: ₹15 Crore
Led cross-functional teams to enhance customer engagement and streamline sales processes.
Analyzed market trends and competitor activities to inform strategic decision-making.
Established and nurtured relationships with key clients, enhancing long-term partnerships.
Developed and executed strategic sales plans to increase market share across multiple regions.
Conducted regular performance reviews, setting clear targets and driving accountability within the sales team.
Introduced incentive programs for top-performing employees leading towards higher employee satisfaction rates.
Spearheaded new product launches, coordinating promotional efforts for successful market penetration.
Optimized pricing structures by evaluating cost factors and determining optimal price points to maximize profit margins.
Managed a high-performing sales team to exceed targets and expand market share.
Negotiated favorable contract terms with suppliers, reducing costs while maintaining quality standards for products offered.
Built long-lasting partnerships with key industry players through networking events and strategic collaborations.
Senior Regional Sales Manager
Magicon Impex Pvt. Ltd.
02.2013 - 11.2013
Designing Business plan on a Monthly, Quarterly and Annual basis covering the regional distributors and dealers.
Appointment of Quality Super Stockiest and Distributors.
Owning the revenue & target of the assigned region.
Responsible for territory mapping in terms of business & channel prospects.
Appointment and development of channel partners in collaboration with ND sales team.
Ensuring maintenance of channel hygiene in terms of scheme settlements and account reconciliation between ND & local RDS partners.
Dealer activation in terms of training, POS deployment, scheme dissemination and ensuring tertiary sales through a team of Sales Executive.
Competitor mapping and trend analysis by keeping abreast of market trends and competitor moves to.
People Management & Development, Handling Team of 10 Members.
Enable competency development and capability building within the Organization.
Responsible for manpower planning, selecting and retaining competitive manpower.
Responsible for performance management of the team.
Responsible for encouraging a culture of rewards & recognition hence fostering better employee engagement & employee motivation.
Revenue Target: INR 10 Crore
Led regional sales strategy to achieve revenue growth across multiple territories.
Circle Device Head
Aircel Limited
03.2012 - 02.2013
It has prepaid distribution and driving Sales and revenue targets “which was identified as One of the four Growth pillars of Business in 2012. This includes Sales and revenue enhancement through Smart Devices ( Apple iPhone, Blackberry,2G & 3 G Handsets, Forward and reverse Bundling ) from channels like General Retail, Modern Retail (TMS, Spice Retail)& Large format Retail ( Croma, Reliance Digital), Apple Preferred Retail ( APRs), APP( Aircel preferred retail), COCO, IT Retail & Alternate channels.
Responsible for Gross Acquisition led through high data growth.
Designing Business plan on a Monthly, Quarterly and Annual basis covering the Major Corporate Accounts regional distributors and dealers
Managing a team & implementing sales processes and making the team adhere to all the Prescribed Reporting/monitoring formats.
Coordination and driving regular product training of key dealers/dealers and distributor salesmen with the training team in respective territory.
Responsible for increasing the width of distribution.
Expansion of area of operations
Competitive market analysis.
Distribution Gap Management.
Responsible for making a cost-effective and sustainable Distribution Model.
New town rollout plan for smartphones.
Drive Retail Participation and their Desired Skills
RHBO/FHBO roll out with OEM,s
Channel and retail engagement.
Team Size: 15
Worked effectively in fast-paced environments.
Worked well in a team setting, providing support and guidance.
Demonstrated respect, friendliness and willingness to help wherever needed.
Head Device Acquisitions Corporate & Retail
AIRCEL LTD
11.2008 - 03.2012
Participation in various activities during Launch Phase. Eg:-Acquiring IBS and BTS.
Profiling of Corporate and Mapping of Corporate Accounts.
Shortlisting of CSA's(Channel Partners for Both Data products and postpaid products.
Shortlisting and screening and Building of FOS Team
Selling Prepaid and VAS products through the team during the Launch period.
Forecasting, planning and achieving sales and revenue targets across categories, with a team of 15 FOS and one Channel Partner.
Responsible for increasing Customer Base, check Shifting, enhance Revenue and thereby gain Market share.
Training, monitoring, motivating and evaluating the performance of the sales team.
Assisting subordinates & channel partners to meet their business objectives and achieve profitable ROI.
Managing the task of deciding the prices, and promotional activities and implementing the sales strategies within the given budget.
Managing Blackberry Sales and Distribution across Mumbai & Maharashtra.
Managed Major Corporate Accounts like Wipro, L&T, Tata Technologies, HDFC, Emphasis, Sutherland Global etc.
Achieving Targets of Blackberry month on month.
Placement of Feature Phones and 3G-enabled handsets in Retail outlets.
To plan and execute the Go To Market for Handsets, and Dongles, thru effective Channel management and identification of Alternate Channels
End-to-End Sales & Distribution
Distribution and retailer Engagements.
End-to-end device responsibilities.
Increasing brand saliency by participating in local events and trade fairs.
Conducting customer meetings to enhance customer satisfaction and get customer feedback is a key focus area.
Budgeting for the yearly sales forecast.
Team Size: 12
Used critical thinking to break down problems, evaluate solutions and make decisions.
Demonstrated strong organizational and time management skills while managing multiple projects.
Developed and maintained courteous and effective working relationships.
Proved successful working within tight deadlines and a fast-paced environment.
Key Account Manager
BHARTI AIRTEL LTD
08.2007 - 11.2008
Forecasting, planning and achievement of sales and revenue targets.
Handled a Team of 25 FOS for Corporate sales in Pune.
Handled 6 CSA's for corporate sales and managed to achieve respectable targets from them every month.
Responsible for the Achievement of targeted subscriber no. and productivity levels through the CSA (channel Partner).
Training, monitoring, motivating and evaluating the performance of the Team.
Assisting subordinates & channel partners to meet their business objectives and achieve profitable ROI.
Managing the task of deciding the prices, and promotional activities and implementing the sales strategies within the given budget.
Cultivated strong relationships with key accounts to drive customer satisfaction and loyalty.
Developed and executed strategic account plans to maximize revenue growth opportunities.
Analyzed market trends and customer needs to inform product offerings and service enhancements.
Mentored junior account managers, fostering professional development and team cohesion.
Led negotiations for contract renewals, achieving favourable terms while maintaining client satisfaction.
Monitored account performance metrics to identify areas for improvement and implement corrective actions.
Blackberry Team Leader
Bharti Airtel Services
06.2005 - 08.2007
Contributed in Launching Blackberry in Maharashtra First Time
Managing 45 Blackberry FOS.
Training, monitoring, motivating and evaluating the performance of the Team.
Responsible for Achievement of targeted subscriber no. and productivity levels through Blackberry FOS and The Retail Channels.
Responsible for The Blackberry Business through Modern trade and MBO's
Responsible for Blackberry Distribution across the Circle(ROM)
Responsible for the branding, Promotions and visibility of the Blackberry in the Promote new talent.
Team Size:45
Education
MBA - Sales & Marketing
Pune University
Pune
04.2005
Bachelors in Computer Applications -
CCS University
Ghaziabad
03.2003
Skills
Employee Training & Development
Channel Sales
IT & IOT Solutions Sales
CXO Level Interactions
Key Account Management
New Business Development
Competitor Analysis
Contract Negotiations
Team Management
Executive Presentations
IT Selling-Servers, Firewalls
Sales pipeline management
Revenue generation
Sales reporting
Industry expertise
Pricing strategy
Sales meeting facilitation
Sales team motivation
Key account growth
Sales operations
Customer segmentation
Sales team onboarding
Sales project management
Sales KPI tracking
Sales enablement
Marketing alignment
Goals and performance
Decision-making
Leadership skills
Accomplishments
Sold the Highest Number of value-added Service products in the Market with the help of 2 FOS during the Launch period.
Successfully conducted various Retailer and distributor meetings.
Was the highest target achiever in the Aircel Corporate Post-Paid Team in the year 2009.
Achieved 125% target in 2009 Aircel Corporate Team
Added some loyal customers to the company's list of customers.
Significantly created goodwill in the market to enhance the sales performance.
Received Award for achieving the 115% target annually by CEO of The Company in Year 2008.
I was the highest achiever in Blackberry Targets across the Circle.
Received lots of rewards from my seniors and the management for my performance.
Achieved Growth 30% Year On Year in 3C IT Solutions from 2019 to 2022.
Was awarded Sales Leader of the Year in my organization in 2024
Contributed to the Successful IPO of the organisation in the year 2024