Anil Singh

• Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
• Cultivated a positive work environment that fostered employee engagement, increased retention rates, and boosted overall team morale.
• Improved project efficiency with strategic planning, resource allocation, and time management practices.
• Managed budgets effectively to ensure optimal use of resources while maintaining financial stability.
• Formed strategic partnerships and connected with potential clients to drive business development.

Sales Management:

• Develop and implement comprehensive sales strategies to achieve company revenue targets.
• Lead and mentor the sales team to enhance performance and productivity.
• Establish and maintain strong relationships with key clients and stakeholders.
• Analyse market trends and adjust sales tactics to stay competitive.

Marketing Leadership:

• Oversee the creation and execution of innovative marketing campaigns.
• Manage the marketing budget to maximize ROI.
• Conduct market research to identify new opportunities and consumer preferences.
• Collaborate with the marketing team to enhance brand visibility and market presence.

Product Development:

• Drive the development and launch of new products from concept to market.
• Coordinate with cross-functional teams to ensure product alignment with market demands.
• Monitor product performance and implement improvements based on customer feedback.
• Develop product roadmaps and timelines to ensure timely delivery.
• Designed marketing strategy to effectively identify and convert leads.
• Managed client relationships to boost retention and maximise revenue.
• Collaborated with board to set strategic direction and implement long-term business plans.
• Transformed business growth by offering innovative commercial business models and culture.

Heading business department Division of Marketing , Sales , Production.

Working directly with Director of the company in all line of business.

• Manage overall Production of product from concept to finished good .
• Building strategies for sales team.
• Building strategies for Online Business
• Responsible for New Product Development
• Responsible for expansion of Business.
• Responsible for making Marketing Strategies for online and offline business.
• Monitored market trends and competitor activities to identify areas of potential opportunity.
• Generated new business with marketing initiatives and strategic plans.

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Achievements

• Successfully increased sales by 15% in first year of development.
• Successfully launched 7 products under new product development
• Successfully generated revenue through online business from zero to 1 lac / month
• Successfully build new line of business in D2C brand ,from concept to Marketing strategies
• Generated revenue of 2Cr. till now through Third Party Manufacturing business.

• Manage the overall Health Product business - Revenue and Profitability across channel - Online and Offline.
• Developed and implemented the customer centric sales plan across Centers, marketplace and Website.
• Responsible for merchandising, sourcing, fulfillment and marketplace account management functions.
• Delivered promotional activity to drive sales and competitiveness whilst supporting effective stock management.
• Generating additional source of revenue through on-boarding products on Eshop.
• Established strong relationships with clients and stakeholders, ensuring long-term partnerships and repeat business.
• Cutting down on all excess wastage and unnecessary expenditure.
• Assisted GM in launch of new Product across the channel.

• Responsible to Design events and execute with Tie-up Hospital.
• Planning and executing Events and Shows with business partners across the region.
• Built brand awareness and generated leads while managing internal and external marketing campaigns and programs.
• Market expansion through new collaboration.
• Reduced marketing costs by streamlining marketing roles, leveraging communications materials, monitoring budgets, and developing protocol.

• To manages high quality acquisition programs, campaigns, and activities across the business’s online platforms
• Drove operational improvements which resulted in savings and improved profit margins.
• Resolved conflicts and negotiated mutually beneficial agreements between parties.
• To ensures that leads are converted into consumers through well-crafted campaigns and close partnership with the sales department
• To Plan and Manage Email Marketing and SMS Marketing.
• To conducts research and analyses in order to deliver reports to the senior management on the performance of marketing campaigns and programs as well as conducting forecasting and estimations on the profitability of those campaigns

June ‘17- December ‘17

• Handle end to end customer solutions helping patients & their families save a lot of hassles during trying times of critical operations and subsequent hospitalization.
• Handle end to end customer solutions helping patients & their families save a lot of hassles during trying times of critical operations and subsequent hospitalization.
• Help patient discover the right combination of doctor & hospital which fits their quality & budget expectations.
• Serve the patient end to end with concierge services around admission, insurance claims and discharge formalities.
• Help them with post hospitalization rehabilitation at home through Portea Home healthcare providing training to patient care executives about various treatment procedures in opthal surgeries like lasik & cataract.

Marketing Executive (Sept ‘16 – June ‘17)

• Exclusive branding & promotional BTL activities through banners, leaflets & posters for awareness & customer acquisition.
• Increase awareness of surgical solutions to patients through events at hospitals like Apollo Spectra, Kohinoor, residential complexes, corporate & communities.successfully conducted more than 25 patient – doctor interaction sessions (Ask me anything): Special Online interaction platform for resolving patient queries directly with the specialist doctor .
• Conducted 5 Outreach camps along with tie up with esteemed hospitals in remote areas in various therapies like cardiology,
• Orthopedic, ophthalmology, dermatology for patient acquisition .
• Part of development team, PSTakeCare Surgery, technology platform that would enable patients discover the right combination of doctor & hospital which fits their quality & budget expectations.
• Part of development team 'PSTakeCare Consult' enabling direct online consultations which connects doctors from everywhere with patients from anywhere.

Business Development Executive (Nov ‘15- Sept ‘16)

• Conduct research on the various patient sourcing channels for surgeries. Meeting channel partners like chemists, doctors, opticals to dive patient flow for surgeries.
• Collaborate with key stakeholders like doctors, hospitals briefing them about the company & get them on board to work with us.
• Ensure Tie up with eminent hospitals like Apollo Spectra, Sevenhills, Wokhardt as surgery partners to ensure best surgical services to patients.
• Successfully tied up with 20 diagnostic centers ensuring best patient services .
• Customer relationship management - One to one interaction with customers to guiding them of their surgical needs.

• Assist patients with selecting their new eyewear and servicing their existing glasses
• Initiate consultations by asking open-ended questions to learn the patient’s preferences and needs.
• Provide honest and confident feedback to patients regarding, eyewear selections. Provide information on the best lenses for.
• Ability to perform technical measurement and adjustments of eyewear.
• Work as a team player to ensure each patient receives the best service possible.
• Perform tasks including stock work, re-merchandising & display.

• Make outbound calls in a timely manner to detail the product & generate sales- SangamDirect
• Identify customer’s needs, clarify information research every issue and provide solutions and/or alternatives
• Seize opportunities to up sell products when they arise. Build sustainable relationships and engage customers by taking the extra mile Meet personal/team qualitative and quantitative targets