Animesh Jangam
Oxford
Summary
Digital marketing professional with over 4 years of experience in SEO, Social Media, and Marketing Coordination within the FMCG and Fintech sectors. Recognized for increasing online reach, improving search rankings, and delivering campaigns that drive measurable growth.
Overview
6
6
years of professional experience
Work History
Social Media Marketing Executive
Thirst Bar, Oxford
06.2024 - Current
- Developed and executed marketing strategies to boost brand awareness and engagement by 20% for a leading Oxford bar.
- Managed Instagram and TikTok, creating high-quality content that drove follower growth and customer interaction.
- Increased Instagram engagement through strategic interaction with hashtags and follower comments by 30%.
- Applied expertise in social media algorithms, optimising posts, hashtags, and targeting to significantly increase reach and engagement.
- Used social media analytics tools to track and optimise campaigns.
SEO Executive
CFBL Consulting Surrey
06.2023 - 11.2024
- Collaborated with content creators and the digital marketing team to create and implement a comprehensive SEO strategy, resulting in a 20% increase in online engagement metrics.
- Conducted regular keyword research using tools like Ahrefs and MoZ to identify high-potential keywords for optimization, leading to a 15% improvement in organic search traffic.
- Implemented technical SEO improvements based on website audit findings, resulting in a 10% decrease in bounce rate and an increase in average session duration by 30%.
- Boosted page rankings from page 5 to page 2 on 2+ major search engines.
Content SEO Specialist
Buzzin Media
04.2022 - 01.2023
- Developed and executed comprehensive SEO strategies for clients, resulting in average organic traffic increase by 15%.
- Conducted thorough competitor analysis to identify gaps in keyword usage and content strategy, leading to 40% increase in website traffic for client websites.
- Implemented structured data markup and schema optimizations to enhance search engine visibility, resulting in increase in click-through rates for key landing pages.
- Collaborated with cross-functional teams to implement A/B testing on meta descriptions and title tags, driving 15% improvement in organic search rankings.
Marketing Coordinator
Trimurti Vastralaya
04.2019 - 02.2022
- Managed social media accounts and implemented targeted content strategies, increasing follower engagement and growing follower base by 5,000 within first year.
- Developed comprehensive marketing collateral and executed multi-channel campaigns, resulting in 25% increase in qualified leads and 15% boost in conversion rates.
- Conducted customer surveys and focus groups to gather insights, leading to successful launch of two new product lines with 20% higher customer satisfaction scores compared to existing products.
Education
MSc - Digital Marketing
Oxford Brookes University
Oxford 01.2024
Bachelor's Degree - Digital communication and Media/Multimedia
Thakur College of Science And Commerce Mumbai
Mumbai03.2022
Skills
- Microsoft Office (Excel, Word, PowerPoint), Competitor Analysis, Brand Management,
- SEO (Search Engine Optimization), SEMrush, MoZ, link-building strategy, Yoast SEO, Ahrefs, Screaming Frog, WordPress
- HubSpot, Instagram, Facebook, LinkedIn, Twitter, YouTube, Google Analytics, Google Search Console
- Microsoft 365, Google Ads, Uber Suggest, Competitive Analysis, Sales Forecasting, Canva
- Photoshop, Adobe Creative Suite, CapCut
- Performance tracking
- Instagram Reels, Competitive and Trend Analysis
- Social Media Advertising, Campaign Management
- Social Media Management
Timeline
Social Media Marketing Executive
Thirst Bar, Oxford
06.2024 - Current
SEO Executive
CFBL Consulting Surrey
06.2023 - 11.2024
Content SEO Specialist
Buzzin Media
04.2022 - 01.2023
Marketing Coordinator
Trimurti Vastralaya
04.2019 - 02.2022
MSc - Digital Marketing
Oxford Brookes University
Bachelor's Degree - Digital communication and Media/Multimedia
Thakur College of Science And Commerce Mumbai
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