Dynamic sales professional with a proven track record of cultivating enduring customer relationships through deep product knowledge and exceptional service. Known for innovative problem-solving abilities and consistently delivering creative solutions that drive customer satisfaction and business growth. Committed to leveraging expertise to enhance team performance and exceed sales targets while fostering a collaborative environment that encourages continuous improvement and success.
Hi, I’m
ANINA FERNANDES
Sr. Sales Development Representative
Kandivali East
Summary
Overview
1
Language
19
years of professional experience
Work History
CleverTap
Sr. Sales Development Representative
09.2020 - 06.2024
Job overview
- Engaged in qualifying inbound and outbound leads effectively. Assessed inquiries to identify viable prospects. Qualified and responded to both inbound and outbound leads promptly. Handled inquiries by evaluating potential opportunities.
- Conduct cold outreach utilizing multiple channels (calls, emails, LinkedIn, etc.) to stimulate new sales opportunities for management team.
- Engaged prospects and customers, driving user retention through impactful product demonstrations. Delivered compelling presentations to highlight product features and benefits. Guided clients through the sales cycle, ensuring seamless transitions at each stage.
- Identified new opportunities through collaboration with Clevertap’s marketing and sales teams. Arranged meetings, calls, and product demonstrations to engage prospects effectively.
- Provide outstanding and strategic support during pre-and post-sales phases.
- manage intelligent and engaging interactions through phone and email for warm client experience
- deliver insights to potential customers that demonstrate understanding of market technology landscape and other potential use cases across industry from Clevertap’s perspective.
- Proficiently manage Salesforce and various sales operational tools to produce, refresh, obtain, and interpret account, contact, and opportunity details.
- Assess prospects' BANT (Business Authority, Need, and Timeline) and MEDDIC utilizing CleverTap's sales methodology.
- Led cross-functional teams to enhance lead generation strategies and optimize sales processes.
- Developed targeted outreach campaigns utilizing CRM tools to increase prospect engagement and conversion rates.
- Analyzed market trends and customer feedback to refine product positioning and improve sales tactics.
- Mentored junior sales representatives, fostering skills in consultative selling and relationship management.
- Collaborated with marketing teams to align messaging and drive consistent brand awareness across channels.
- Implemented data-driven approaches to track performance metrics, improving forecasting accuracy for sales initiatives.
- Established strong relationships with key stakeholders, enhancing customer loyalty and retention efforts.
- Drove continuous improvement initiatives that streamlined workflows, resulting in increased efficiency and productivity within the team.
- Developed strong relationships with key accounts, resulting in long-term partnerships and increased revenue.
- Implemented new CRM system, enhancing data accuracy and enabling better tracking of sales activities.
- Established rapport with C-level executives at target companies through thoughtful communication and personalized messaging.
- Collaborated with marketing team to create targeted sales materials for specific industry verticals.
- Organized successful trade shows and events, generating quality leads for the sales team to pursue further.
- Leveraged social media platforms strategically to identify key decision-makers in target organizations more efficiently.
- Created customized proposals tailored to individual client requirements, highlighting product benefits relevant to their specific challenges.
- Introduced referral program among existing clients that led to an increase in qualified leads generated through word-of-mouth referrals.
- Optimized email templates for cold outreach, increasing response rates and engagement from prospective clients.
- Streamlined lead qualification process, improving efficiency and accelerating deal closures.
- Exceeded quarterly quotas consistently by proactively managing pipeline and maintaining a disciplined approach to prospecting efforts.
- Partnered with Customer Success team to ensure smooth handoff of new accounts post-sale, facilitating positive onboarding experiences for clients.
- Demonstrated adaptability during challenging market conditions by pivoting sales strategy and pursuing new verticals, maintaining consistent performance.
- Contributed to the development of innovative sales training materials that streamlined onboarding for new Sales Development Representatives.
- Managed a diverse territory, adapting strategies to address unique market challenges and customer needs effectively.
- Enhanced sales presentations by incorporating case studies and testimonials, demonstrating product value to potential customers.
- Led cross-functional teams on complex deals, ensuring seamless coordination between internal stakeholders throughout the sales cycle.
- Conducted comprehensive market research to identify emerging trends and uncover potential business opportunities.
- Mentored junior Sales Development Representatives, contributing to their professional growth and success within the company.
- Increased sales pipeline by identifying high-potential prospects and conducting effective outreach campaigns.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Developed deep understanding of customer needs, priorities and pain points to deliver customized service.
- Collaborated with sales, marketing and other internal teams to meet shared goals.
- Conducted market research to discover new leads, opportunities and messaging.
- Qualified leads by scheduling introductory discovery meetings and calls.
- Built diverse sales pipeline to exceed quota targets.
- Formulated well-defined action plan to prioritize potential clients and achieve and exceed objectives.
- Liaised with external stakeholders to form strategic partnerships with prospective clients.
- Created and executed outbound demand generation campaigns, calls and emails to deliver qualified leads for sales team.
- Built relationships with customers and community to promote long term business growth.
- Built diverse and consistent sales portfolio.
- Promoted conversion of casual shoppers into customers through product knowledge and product solutions to meet customer needs.
- Consulted with businesses to supply accurate product and service information.
- Monitored service after sale and implemented quick and effective problem resolutions.
- Trained new employees on customer service, money handling and organizing strategies.
- Developed, maintained and utilized diverse client base.
- Contributed to event marketing, sales and brand promotion.
- Stayed current on company offerings and industry trends.
- Collaborated with managers to provide customer feedback and recommend operational changes to meet emerging trends.
- Recorded accurate and efficient records in customer database.
- Attended monthly sales meetings and quarterly sales trainings.
- Kept detailed records of daily activities through online customer database.
- Fielded customer complaints and facilitated negotiations, resolving issues and reaching mutual conclusions.
- Increased sales with execution of full sales cycle processing from initial lead processing through conversion and closing.
- Presented professional image consistent with company's brand values.
- Greeted customers and offered assistance with selecting merchandise, finding accessories and completing purchases.
- Met existing customers to review current services and expand sales opportunities.
- Maintained current knowledge of evolving changes in marketplace.
- Achieved or exceeded company-defined sales quotas.
- Developed and maintained strong working relationships with professionals within assigned territory.
- Met with customers to discuss and ascertain needs, tailor solutions and close deals.
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
- Contributed to team objectives in fast-paced environment.
- Informed customers of promotions to increase sales productivity and volume.
- Negotiated prices, terms of sales and service agreements.
- Selected correct products based on customer needs, product specifications and applicable regulations.
- Set and achieved company defined sales goals.
- Performed effectively in self-directed work environment, managing day-to-day operations and decisions.
- Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
- Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
- Gained customer trust and confidence by demonstrating compelling, persuasive and composed professional demeanor.
Datamatics Business Solutions Ltd.
Business Development Executive
03.2017 - 06.2019
Job overview
- Setting up qualified leads for the Sales Team in the USA & UK region
- Following up with prospects & clients for existing & new business
- Scheduling in-person meetings with Sales for new accounts
- Working on Inbound and Outbound prospects and converting them to BANT leads
- Training the new Presales team, hand-holding and creating email templates
- Analyzed trends in US market to identify sales opportunities
Radius Global Services
Senior CRA
08.2013 - 01.2017
Job overview
- Served clients in US market
- Demonstrated respect, friendliness, and willingness to help wherever needed.
- Assisted with day-to-day operations, working efficiently and productively with all team members.
- Worked flexible hours across night, weekend, and holiday shifts.
- Used critical thinking to break down problems, evaluate solutions, and make decisions.
- Versatile professional with strong problem-solving skills and history of adapting to diverse challenges. Applies innovative solutions and technical expertise to deliver exceptional results. Committed to streamlining processes and advancing organizational objectives.
- Adaptable individual with exceptional interpersonal skills and talent for building relationships. Known for delivering outstanding service and enhancing client satisfaction. Focused on fostering positive interactions and creating a collaborative environment.
- Organized professional with expertise in managing resources and optimizing performance. Proficient in providing valuable insights and supporting decision-making processes. Committed to enhancing productivity and contributing to overall success.
- Goal-oriented professional with proven success in applying analytical skills to solve complex problems and overcome challenges. Dedicated to enhancing team performance and driving business success.
- Provided professional services and support in a dynamic work environment.
- Developed and maintained courteous and effective working relationships.
- Identified issues, analyzed information, and provided solutions to problems.
- Resolved problems, improved operations, and provided exceptional service.
Hutchinson Global Services Pvt. Ltd.
Senior CRA
07.2011 - 05.2013
Job overview
- Handled outbound sales calls to engage potential customers.
- Focused on UK market to align outreach efforts with regional consumer preferences
Epicenter Technologies Pvt. Ltd.
Senior CRA
07.2007 - 01.2011
Job overview
- Handled inbound and outbound calls for collections, ensuring timely communication with clients.
- Researched trends in US market
Customer One Contact Centers
Senior CRA
02.2005 - 01.2007
Job overview
- Handled outbound sales calls to engage potential clients
- Conducted market analysis for the US
Education
Mumbai UniversityMumbai
H.S.C.
01-2004
University Overview
Vidya Vikasini High School
S.S.C.
01-2001
University Overview
Skills
Proficient in computer systems
Tools skills – Hubspot, Salesforce, Outreach, Zoominfo, Apptopia, SimilarWeb, Sales Navigator, MS word, MS power point, and MS excel
Proficient in written and oral communication
Extra-curricular Activities
Extra-curricular Activities
I am passionate about music, animal welfare and E-gaming. I am passionate about music, animal welfare and E-gaming.Declaration
Declaration
“I hereby declare that all the above facts are true to the best of my knowledge.”Timeline
Sr. Sales Development Representative
CleverTap
09.2020 - 06.2024
Business Development Executive
Datamatics Business Solutions Ltd.
03.2017 - 06.2019
Senior CRA
Radius Global Services
08.2013 - 01.2017
Senior CRA
Hutchinson Global Services Pvt. Ltd.
07.2011 - 05.2013
Senior CRA
Epicenter Technologies Pvt. Ltd.
07.2007 - 01.2011
Senior CRA
Customer One Contact Centers
02.2005 - 01.2007
Mumbai University
H.S.C.
Vidya Vikasini High School
S.S.C.