Summary
Overview
Work History
Education
Skills
Websites
Personal Information
References
Growth Path
Timeline
Generic

ANIRBAN CHAKRABORTY

Barasat

Summary

A highly motivated and result-oriented professional with more than 14 years of working experience in Sales, Marketing, Business Development & Distribution. Skilled at achieving targets, increasing the bottom line & streamlining business processes through innovative management techniques thereby contributing to business growths in a competitive market. Seeking for challenging roles where I can leverage my skills effectively towards professional growth while being resourceful, innovative & flexible in an organization that provides a wide range of opportunities and challenges to grow as a person.

Professional business leader prepared for challenges of Senior Manager role. Combines deep understanding of business operations with commitment to driving team success and achieving significant results. Renowned for adaptability in dynamic environments and collaborative approach to problem-solving, leveraging keen analytical and decision-making skills.

Overview

2026
2026
years of professional experience
7
7
years of post-secondary education
3
3
Languages

Work History

Business Head

Physics Wallah
12.2024 - Current
  • Launched new products or services that contributed significantly to the company''s bottom line while maintaining a strong competitive edge.
  • Collaborated with stakeholders to define goals, align objectives, and ensure overall company success.
  • Conducted thorough market research to identify emerging trends in the industry that informed future business decisions.
  • Streamlined operations for cost reduction through process optimization and efficiency improvements.
  • Applied expertise in strategic planning that allowed us to outpace our competition in terms of market share growth or profitability.
  • Developed in-depth knowledge of each client's business through research and regular on-site meetings.
  • Developed bottom-up forecasting plans for territory, addressing sales goal attainment.
  • Evaluated employee performance and conveyed constructive feedback to improve skills.
  • Leveraged data and analytics to make informed decisions and drive business improvements.
  • Successfully managed budgets and allocated resources to maximize productivity and profitability.
  • Set aggressive targets for employees to drive company success and strengthen motivation.
  • Launched quality assurance practices for each phase of development
  • Developed detailed plans based on broad guidance and direction.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
  • Set and monitored annual budgets for departments and entire business.
  • Enhanced customer satisfaction with timely response to issues and proactive problem-solving measures.

Sr. Manager

GETMYUNI EDUCATION SERVICES PVT.LTD
2 2023 - 11.2024
  • Network with Institutions,Colleges,and Universities ,Meeting key decision makers(Like principal,Chairman register).Top authority for business tie ups and works towards execution of MOU Including Karnataka,Westbengal,Odisha,Jharkhand ,Bihar,North East,Gujrat
  • Eastablish and maintain the company's presence in target market including top universities ,colleges,tution centres
  • Handling B2B sales ,key Account Management and collection function for the territory
  • Responsible for achieving sales targer monthly, quarterly,annually.

Branch Manager

The ICFAI Foundation For Higher Education
05.2021 - 01.2024
  • Manage & control day-to-day activities for Pan India branches of ICFAI University
  • Responsible to visit and meet all schools principal to get data and do cold calling fix meeting with parents and close the admissions
  • Business Development & Branding for through tied up corporate, various seminars, presentation & campaigning
  • Developing and overseeing marketing tactics across several functional areas of the marketing mix including: brand, digital and social marketing, external communications, collateral, events, etc
  • And driving strategy to tie these initiatives together to drive talent pipeline Focuses on designing, developing, and implementing communication programmes and media events to promote and sell brand and services as well as contribute to and evaluate pricing strategies in the marketplace
  • Leading, managing and coaching/developing resources in key markets/countries including hiring and performance management Anticipate stakeholder needs, and develop and discuss potential solutions, even before the stakeholder realize
  • Initiate and lead open conversations with teams, clients and stakeholders to build trust
  • Organizing Seminars & Presentations in corporate & colleges
  • Building relationship with different Student Union bodies for lead generation
  • Involve in E-mail campaigning, SMS Campaigning for brand building
  • Project Planning for each event, including budgeting and monitoring against plan
  • Managing events from design to execution within stipulated budgets in Kolkata & Rest of Bengal
  • Assessing marketing needs to make recommendations in allocation of marketing budgets across all programs, measuring and tracking results of marketing programs, reporting on return on investment (ROI)

Academic Consultant

Toppr Technologies Pvt.Ltd
12.2020 - 05.2021
  • Responsible for scheduling and conducts structured counseling sessions
  • Directly met with parents and students for giving proper career guidance through using our learning app platform Analysed student's need for Toppr and helps them buy the subscription
  • Responsible for daily meeting with AGM for analyzing data and giving feedback about ongoing consequences and improvement required to achieve the target
  • Responsible for generating leads through cold callings and fixing face to face appointments Gave Product demos & going for home demos
  • Get sales conversion through face to face meetings.

Senior Business Manager

Srijan Publishers Pvt.Ltd
08.2017 - 11.2020
  • Handled the product of K-10 segment all across Westbengal
  • Worked cross-functionally with sales leadership and sales development teams to define account-plan strategies and executed complex targeted marketing campaigns (email, direct mail and paid campaigns); feed the demand generation pipeline Established and grew relationships with relevant partners
  • Established cost parameters and managed overall P&L for company Maintained plan for forecasting, targeting, and attaining sales Handled team of approx 7 sales executive staff
  • Coached sales associates in product specifications, sales incentives and sold techniques, significantly increasing customer satisfaction ratings
  • Integrated advertising and marketing approaches for successful new product line launch
  • Met with each sales representative on monthly basis to answer questions, resolve issues and identify new strategies
  • Explored new institutional/retail Market with a team in assigned area
  • Created and updated sales collateral that speaks to Srijan Higher Ed's value proposition

Education

MBA (Marketing & Finance) -

JIS College Of Engineering
06.2008 - 07.2010

B.COM (Accounting & Finance) - undefined

Calcutta University
06.2004 - 07.2007

Senior Secondary School Certificate (SSCE) - undefined

Mahatma Gandhi Memorial High School
04.2002 - 06.2004

Skills

  • Data Analytics & MIS Reporting

  • B2C/ B2B Sales

  • Promotional campaign

  • Revenue Generation

  • Sales Presentations/ Demonstration

  • Team Management

  • K-10 Education

  • Branch Management

  • Operations Management

  • Distributor Management

  • P n L Management

  • Key Account Management

  • Market Research

  • Educational Management

  • Training & Development

  • Budgeting & Forecasting

  • Finance & Accounts

  • ATL & BTL activities

  • Marketing Management

  • Business development

  • Good negotiation skills

  • Critical Thinking

  • Team Management

  • Time Management

  • Problem Solving

  • Business Acumen

  • Leadership Skills

Strategic planning

Operations management

Operations planning

Cross-functional collaboration

Data analytics

Cross-functional team coordination

Partnership development

Data-driven decision making

Budget administration

Team leadership

Problem resolution

Performance reviewing

Personal Information

References

Available upon request

Growth Path

  • Learning links Publishing House Pvt. Ltd, 09/2016, 07/2017, Senior Sales Manager
  • Archer International, 10/2013, 08/2016, Business Manager
  • Dr Reddy's Foundation, 12/2012, 09/2013, Asst. Manager
  • IIPM, 02/2012, 12/2012, Senior Relationship Manager
  • Orion Edutech Pvt.Ltd, 09/2010, 12/2011, Regional Manager
  • The ICFAI Foundation For Higher Education, 01/2010, 09/2010, Executive Development

Timeline

Business Head

Physics Wallah
12.2024 - Current

Branch Manager

The ICFAI Foundation For Higher Education
05.2021 - 01.2024

Academic Consultant

Toppr Technologies Pvt.Ltd
12.2020 - 05.2021

Senior Business Manager

Srijan Publishers Pvt.Ltd
08.2017 - 11.2020

MBA (Marketing & Finance) -

JIS College Of Engineering
06.2008 - 07.2010

B.COM (Accounting & Finance) - undefined

Calcutta University
06.2004 - 07.2007

Senior Secondary School Certificate (SSCE) - undefined

Mahatma Gandhi Memorial High School
04.2002 - 06.2004

Sr. Manager

GETMYUNI EDUCATION SERVICES PVT.LTD
2 2023 - 11.2024
ANIRBAN CHAKRABORTY