Anirudha Dutta

• Promote channel sales of LG. Guide local channels for supply, installation, testing and commissioning of VRF, Ducted Splits and 4Way Cassette.
• Conduct in-depth market research for identifying new business opportunities.
• Collaborate with cross-functional teams to achieve project goals on time and within budget.
• Develop VRF training materials (online/offline training programs) to enhance staff proficiency and productivity
• Improve customer satisfaction rates through proactive problem-solving and efficient complaint resolution.

• Company Overview: Air Solution B2B Team, Regional Head Quarter, Dubai,UAE
• Consulting Sales Engineering for Dubai & Qatar (Feb 2018 – April 2023)
• Direct Spec in,Key Account Management & Development (MEP Consultants, Clients) in Dubai and Qatar
• Transform major/regular Daikin, Mitsubishi, Carrier, York channels & customers to LG Pro channels/customers
• Manage Award/In-direct sales of VRF, DX AHU/FAHU, Inverter Package, Inverter Splits (Ducted)
• Explore market and establish reference sites for New HVAC Product & Solutions in GCC regions

-Water Cooled VRF system

-VRF Cold & Hot Water Solution

• Critical site issues solving
• Technical & engineering support to LG Distributors and their customers

• Company Overview: Air Solution B2B Team, Regional Head Quarter, Dubai,UAE
• Consulting Sales Engineering for East Africa
• Major channel direct management (KAM)& development in Tanzania,Kenya, Zambia and Rwanda
• Transform major/regular Carrier-Toshiba channels to LG Pro channels
• Manage direct sales of VRF, DX AHU/FAHU, Inverter Splits(Ducted/Cassette/Convertible)&High Wall Inverter Splits inTanzania
• Critical site issues solving
• Technical & engineering support to other regions (Sudan, Uganda, Ethiopia, Djibouti)

• Company Overview: Air Solution B2B Team, Regional Head Quarter, Dubai,UAE
• Consulting Sales Engineering for Oman and Iran
• Manage project sales for Oman region (VRF, DX AHU/FAHU, Inverter Splits, Package/Roof top units)
• Manage training and improvement of engineering capability of Oman distributors (OGE&Aspire)
• Weekly pipeline and project management for LG Iran subsidiary
• Support project sales for Gold Iran (LG Iran distributor)
• Manage training and engineering capability enhancement of ISE (Internal Sales Engineers) and Channels of LG Iran
• Technical& engineering support to respective regions

• Company Overview: Air conditioning and Energy Solution Company, Seoul, South Korea
• Sales Engineering& Marketing support for Gulf Region
• Strategy planning and initiate activities to achieve sales target of respective regions
• Weekly Pipeline and project management
• Channel development and management (dealers, distributors, MEP consultants, developers)
• Business infra set up for direct and indirect sales
• Market research as well as develop new market for VRF system ( Commercial Air Conditioners )
• Manage training and engineering capability enhancement of ISE (Internal Sales Engineers) and Channels
• Technical Support to respective regions

• Company Overview: Air conditioning and Energy Solution Company, Seoul, South Korea
• Sales Engineering Support for Korea market
• US military LEED projects management

- CRM activities

- Heat load estimation, equipment selection and

verification as per design drawings

• Installation/Commissioning of VRF projects:

-Ensure installation and commissioning as per design

plan

- Ensure proper performance of equipments through

test run and troubleshooting in the field

• (VRF air-air heat pumps,VRF air-water heat pumps, VRF Geothermal heat pumps, Direct Expansion AHU)
• Economic& Energy analysis of VRF projects; eQUEST, LEEP(LG Energy Estimation Program)

• Company Overview: Air conditioning and Energy Solution Company, Seoul, South Korea
• Buyer Protocol Management & HVAC Product Training
• Foster relationships with B2B global customers (MEP Consultants, Installers,Architects,Developers)
• Client introductions and product presentations to existing, prospective clients and their users
• Moment of Truth (MOT) and Voice of Customer (VOC) Analysis, and initiate improvement activities
• Technical support and HVAC product training to customers and global trainers
• One to one mentoring and engineering capability enhancement of team members

• Company Overview: Air conditioning and Energy Solution Company, Seoul, South Korea
• Product Development
• Develop condensing units for commercial air-conditioner using Multi Power System& Inverter technology
• Responsible for development of models for Middle East, Asia and Europe markets
• Develop new fan coil unit line up using new indoor tool for multi type air conditioner
• Cycle matching/balancing for Wall mounted type, Ceiling Cassette type& Ceiling Concealed Duct type air conditioners
• 3D Modeling, drafting using Unigraphis, AutoCAD
• BOM development for parts and assemblies of Air-conditioner products as well as Cost Innovation

• Production Planning and Control
• Production planning & reporting, material requirement planning & bill of material development
• Supervise pre treatment plant for sheet metal coating operation
• Develop customized air conditioner for medical and defense application
• Supervise assembly lines for window & split type air conditioner; trouble-shooting of assembly line problems