Anisha Nellikka Panikkan
Digital Marketing Coordinator
Kerala
Summary
Dedicated Digital Marketing professional with history of meeting company goals utilizing consistent and organized practices. Skilled in adapting to new situations and challenges to best enhance the organizational brand. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
2
2
years of professional experience
6
6
years of post-secondary education
3
3
Languages
Work History
Digital Marketing Coordinator
Phoenix Defibering Unit
Kerala
06.2020 - Current
- Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans.
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Updated social media platforms to strengthen client digital presence.
- Developed and implemented campaigns for online advertising.
- Created wide range of digital assets such as social media online ads and micro websites.
- Evaluated market trends to stay current on consumer and competitor changes.
Education
M.Tech - Embedded Systems
Amrita Vishwa Vidya Peetham, Amrita University
Coimbatore, TamilNadu 07.2013 - 05.2015
Bachelor of Technology - Electronics and Communication Engineering
College of Engineering, Thalassery
Thalassery, Kannur, Kerala 08.2008 - 06.2012
Skills
Digital marketing
Social media tools
Microsoft-Packages
Digital media, Facebook marketplace, Google AdSense
Platform used : Ubuntu , Windows, Android, Apple
Multi-channel marketing , Marketing strategies
C, MATLAB
SEO , Brand strategy
Email marketing campaigns
Keyword optimization, Redirect monitoring
Customer engagement , Project management
Accomplishments
- ECG Signal De-Noising Using Signal Averaging and Filtering Algorithm ( BTech Project )
- Soft PMU (M Tech PROJECT )
- Home Automation through SMS
- Automatic Power Consumption management
- Automatic Door Opening System Using Biometric Sensor
- Bluetooth controlled SCARA Manipulator
- Embedded System Design For Wind Tunnel Application
- Ovonic Unified Memory
- Qualified in GATE 2013(EC 12062963)
- Secured A grade in 15th GULF MATHEMATICS OLYMPIAD, 2008
- Attended a 3 day workshop “NATIONAL WORKSHOP ON EMERGING SMART GRID TECHNOLOGIES AND RESEARCH DIRECTIONS” at Amrita Vishwa Vidya Peetham, Coimbatore
- Part of Technical Committee that organized an International Conference at Amrita Vishwa Vidya Peetham, Coimbatore
- Part of Technical Committee in ANOKHA, annual Technical Fest at Amrita Vishwa Vidya Peetham, Coimbatore
- Part of Organizing Committee of ANVISH, a technical symposium organized by College of Engineering Thalassery
- Participated in Arts and Science Exhibition held at International Indian School- Al Jubail, KSA
- 1 day visit to GE Health Care, Bangalore.
PROJECT WORK UNDERTAKEN:
SEMINAR:
ACADEMIC ACHIEVEMENTS:
EXTRA CURRICULAR ACTIVITIES:
INDUSTRIAL EXPOSURE
Used Microsoft Excel to develop inventory tracking spreadsheets.
Timeline
Digital Marketing Coordinator
Phoenix Defibering Unit
06.2020 - Current
M.Tech - Embedded Systems
Amrita Vishwa Vidya Peetham, Amrita University
07.2013 - 05.2015
Bachelor of Technology - Electronics and Communication Engineering
College of Engineering, Thalassery
08.2008 - 06.2012