Anjali Mallya
Mumbai
Summary
Leveraging a diverse background across various media disciplines, I bring a comprehensive understanding of the media industry to my role. After spearheading projects in production, marketing, and even managing my own agency, my focus has shifted towards business development and strategic planning. This passion stems from the collaborative energy of crafting winning campaigns and the fulfillment of securing new clients.
Overview
1
1
year of professional experience
Work History
Business Development & Strategy
Papercraft EMG
Chembur
01.2024 - Current
- Developed and executed strategic business development plans to achieve Brand Growth & industry network (e.g., market expansion, increased brand awareness).
- Identified and qualified high-potential leads, converting 50% into paying customers.
- Negotiated and closed profitable contracts, ensuring alignment with company objectives.
- Forged strong relationships with key decision-makers, fostering mutually beneficial partnerships.
- Developed detailed market research and competitor analysis to inform strategic business development decisions.
- Leveraged industry knowledge and strong communication skills to effectively present proposals and secure client buy-in.
Business Strategy & HR
Papercraft EMG
Chembur
08.2023 - 01.2024
- Partnered with senior leadership to develop and implement strategic HR initiatives aligned with overall business goals.
- Provided expert guidance and consultation on all aspects of the employee lifecycle, from talent acquisition to performance management.
- Coached and empowered managers on effective talent management practices, including performance management, career development, and conflict resolution.
- Streamlined HR processes by implementing new technologies and optimizing workflows.
- Negotiated and administered competitive compensation and benefits packages to attract and retain top talent.
- Cultivated strong relationships with key stakeholders across the business to ensure alignment and understanding of HR practices.
- Managed a budget for HR programs and initiatives, ensuring efficient use of resources.
Human Resources Executive
Dot Media
Andheri
03.2023 - 08.2023
- Screened and interviewed candidates, ensuring alignment with company culture and skill requirements.
- Implemented a new payroll system, streamlining processes and improving data accuracy.
- Facilitated team-building activities and recognition programs to foster a positive work environment.
- Developed conflict resolution protocols to promote open communication and problem-solving.
- Managed a wide range of administrative tasks, including scheduling meetings, travel arrangements, and expense reports.
Education
BBA - Marketing
S.K Somaiya Vidyavihar University
09-2023
Skills
- Partnership Development
- Data-driven decision-making
- Deal negotiation
- Mergers and Acquisitions
- Market Research
- Budget Development
Timeline
Business Development & Strategy
Papercraft EMG
01.2024 - Current
Business Strategy & HR
Papercraft EMG
08.2023 - 01.2024
Human Resources Executive
Dot Media
03.2023 - 08.2023
BBA - Marketing
S.K Somaiya Vidyavihar University
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