Digital Marketing specialist with 3 years of experience in managing medical conferences and events, combined with expertise in program coordination. Experience in planning and executing marketing campaigns and proficient in SEO, SEM, Social media management, E-mail marketing,Content creation, and Market research to drive conference visibility, lead generation, and revenue growth.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Career break for childcare
05.2020 - Current
Enhanced leadership and time management skills by balancing family care responsibilities
Taken relevant online courses and certificates
Attended digital marketing workshops
Guided and managed the small business and progress them to achieve a success in market
Technical Associate
HCL Technologies Ltd.
06.2019 - 05.2020
Worked as a Research and development to study about the medical device and their improvement for the business growth
Planning, Scheduling and supporting the activities related to problem solving from customer ends
Skilled in using data to inform decision-making and create engaging digital experiences that drive conversions and product development
Strong knowledge of regulatory guidelines to ensure ethical and compliant marketing of medical technologies
Program Coordinator
Omics International Private Ltd, Pulsus Healthcare
06.2017 - 04.2019
Expertise in planning and executing large scale medical conferences, seminars, and healthcare events
Excellent project management skills, with a focus on managing timelines, budgets, and logistics to ensure smooth event execution and maximize attendee engagement
Skilled at creating and distributing engaging digital content such as medical blog posts, banners, and promotional emails to attract a targeted medical audience
Maintained scientific relations for International scientific conferences, managed the flow of day to day operations
Expertise in building program presence through SEO, SEM, social media, and email campaigns to ensure events reach their target audience effectively
Experienced in integrating content marketing strategies such as blogs, videos, and webinars to promote event themes, speakers, and topics
Skilled in coordinating speaker schedules, managing vendor relationships, and overseeing attendee registration and communications
Proficient in utilizing customer data to target specific demographics, ensuring marketing efforts are efficient, effective, and result-oriented
Education
Bachelor of Engineering - Biotechnology
Sastra University
05.2017
Skills
Digital marketing
Google Analytics
Market research
SEO
Google ad words
Program Coordinating
Lead generation
Email Marketing
Social Media Management
Business development
Accomplishments
Generated revenue of $25,470 and $14,836 for both of my conferences worked as a program coordinator.
Certification
Certified in Google Analytics, Deep drive into Google analytics features as well as reporting, measurement, data analytics by Google.
Certified in Google ads Search, Mastery in the fundamentals of building and customizing effective Google Search campaigns.
Certified in Google ads Display, Mastery in the fundamentals of developing and optimizing effective Google Display campaign.
Certified in Real time concepts of software and networking domain, HCL, Chennai
Certified in Pharmalogical profiling of selected medicinal plants, Cordx Life science and Pharmaceutical Pvt Ltd, Trichy
Timeline
Career break for childcare
05.2020 - Current
Technical Associate
HCL Technologies Ltd.
06.2019 - 05.2020
Program Coordinator
Omics International Private Ltd, Pulsus Healthcare