Summary
Overview
Work History
Education
Skills
Websites
Languages
Personal Information
Timeline
Generic

Ankit Bhadauriya

Noida

Summary

National Trade Marketing Manager with a proven track record at Dabur India, driving revenue growth through innovative trade marketing strategies and exceptional account management. Skilled in channel sales and distribution, I excel in cultivating client relationships and achieving significant business results, showcasing both analytical prowess and a collaborative spirit.

Overview

13
13
years of professional experience

Work History

National Trade Marketing Manager

Dabur India
New Delhi
07.2025 - Current
  • Managed hair care portfolio exceeding 1500 Cr annually, driving revenue growth.
  • Aligned marketing strategies with business objectives through collaboration with sales teams.
  • Developed national trade marketing strategies to facilitate successful product launches.
  • Analyzed market trends to guide product positioning and pricing strategies.
  • Oversaw budget allocation for diverse marketing initiatives across multiple channels.

National Key Account Manager

Dabur India
Delhi
05.2024 - 06.2025
  • Managed B2C accounts, including VMM and Vmart, with a portfolio exceeding 100 million.
  • Oversaw entire Pharma business, handling accounts such as Apollo, MedPlus, and Frank Ross, totaling over 75 million.
  • Cultivated relationships with major B2C clients to drive revenue growth and retention.

National Key Account Manager

Pidilite Industries
Bangalore
12.2021 - 04.2024
  • Directly managed business relationships with Metro, Max, Walmart (FKW), Jumbotail, and ER as NKAM, contributing significantly to Modern Trade.
  • Oversaw specialty channels including Sapna Book House, Kanuka, Kitson, and Himalaya.
  • Achieved over 85 crore in business delivery for FY23-24.

Key Account Manager

Philips India
Bangalore
04.2019 - 11.2021
  • Achieved annual turnover of 75Cr in FY20 at 21% growth during pandemic.
  • Delivered primary and secondary business targets while managing channel partners.

Area Sales Executive- Hubli

Reckitt
Hubli
01.2018 - 03.2019
  • Responsible for a turnover of 2.5Cr per month with 6 Super Stockiest, 210+Sub DB's, 12 pilot reps and 8 village sales reps.
  • Reaching out to over 15+ Districts covering the entire North Karnataka region.
  • Managed rural operations, visibility, market share & implementing business and sales strategies covering an area of over 88,361 km2.
  • Enabling & ensuring an energized environment for PSR team members to outperform.
  • Trained and coached two PSR's who got promoted to ATSI.
  • Best ASE-South Q1'18 and Q4'18- Driving Business basics, meeting primary and secondary targets and covering 80%+ Sub DB's.
  • Veet "Meet and Greet" Winner 2018- Delivered highest ever growth through brand visibility in Sub DB towns and effective coverage.

Key Account Executive

Reckitt
Hyderabad
01.2017 - 12.2017
  • Managed regional and national modern trade operations for Hyderabad, overseeing accounts such as D-Mart, Apollo, Ratndeep, MedPlus, and Vijeta.

TSI-Hyderabad

Reckitt
Hyderabad
08.2014 - 12.2016

Managed GT business operations in East Hyderabad achieving annual turnover exceeding 12 Cr

Management Trainee

WaterHealth India
Hyderabad
03.2013 - 07.2014
  • Being part of GTM team to set up distribution, channel partners and front-line field force to launch packaged drinking into corporates and retail stores as Area Business In-charge.
  • Acquired major Key Accounts like TCS, AMD, GATI KWE, Persistent and Qualcomm with high yield which contributed 40% to total business volume.
  • Streamlined Invoicing, cash collection and credit terms at across corporate channel.
  • Managed a large team to set process of retailer on board; vendor registration and SCM.
  • Micro level Target setting, route plan designing and following up on funnel improvement.
  • Appointed exclusive channel partners for both corporate and retails customer.

Education

PGDM - Marketing

SSIM
Hyderabad
01.2013

B.Sc. - Maths & Physics

DAV College
Kanpur
01.2010

Intermediate -

JDVM Inter college
Unnao, UP
01.2007

High School -

JDVM Inter college
Unnao, UP
01.2005

Skills

  • Trade marketing strategy
  • Modern Trade
  • Account management
  • Shoppers marketing
  • Channel Sales & Distribution

Languages

  • English
  • Hindi
  • Telugu (Beginner)

Personal Information

  • Mother's Name: Manju Singh
  • Date of Birth: 01/27/91

Timeline

National Trade Marketing Manager

Dabur India
07.2025 - Current

National Key Account Manager

Dabur India
05.2024 - 06.2025

National Key Account Manager

Pidilite Industries
12.2021 - 04.2024

Key Account Manager

Philips India
04.2019 - 11.2021

Area Sales Executive- Hubli

Reckitt
01.2018 - 03.2019

Key Account Executive

Reckitt
01.2017 - 12.2017

TSI-Hyderabad

Reckitt
08.2014 - 12.2016

Management Trainee

WaterHealth India
03.2013 - 07.2014

PGDM - Marketing

SSIM

B.Sc. - Maths & Physics

DAV College

Intermediate -

JDVM Inter college

High School -

JDVM Inter college
Ankit Bhadauriya