Reliable Education Management Professional demonstrating high level of ownership and initiative. Possessing exceptional work ethic and desire to go above and beyond to exceed company expectations. Offering knack for building productive working relationships. Successful in fast-paced, deadline-driven environments to manage goals and team development. History of thriving in team-oriented environments.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Manager - Student Recruitment & Enrollments (North, South & West India)
SHORELIGHT EDUCATION
11.2021 - Current
Identify potential B2B partners such as educational agencies, counselling services, or organizations that can refer students
Establish and maintain strong relationships with these partners to create a mutually beneficial arrangement
Assist affiliates & agents with marketing materials that showcase the educational institution’s programs, benefits, and unique selling points
Provide partners with promotional materials to effectively communicate the value proposition to prospective students
Offer training sessions and resources to B2B partners to ensure they have a thorough understanding of the educational institution's offerings
Provide ongoing support and communication to address any questions or concerns that partners may have
Collaborate with B2B partners to generate leads and inquiries from potential students
Implement tracking mechanisms to measure the effectiveness of lead generation strategies
Assist Recruitment team & Affiliates with conversion calling campaigns by calling prospective applicants & assist them with next stage if required
Share feedback with leadership related to conversion
Streamline the enrolment process to make it seamless for both B2B partners and Direct prospective students
Provide necessary resources and guidance to assist students in completing the enrolment requirements
Utilize data analytics to assess the performance of B2B recruitment channels
Analyze conversion rates, lead quality, and other relevant metrics to refine and optimize recruitment strategies
Develop a clear and consistent communication strategy to keep B2B partners informed about changes, updates, and new offerings from the educational institution
Establish effective channels for two-way communication to address inquiries and feedback
Ensure that all B2B recruitment activities comply with legal and regulatory requirements
Clearly outline terms and conditions in partnership agreements to protect both parties
Implement technology solutions, such as Salesforce systems, to manage leads and track interactions with B2B partners
Establish a feedback mechanism to gather insights from B2B partners and Students for continuously improving the student recruitment process
Encourage open communication to address challenges and explore opportunities for innovation.
Team Lead, Student Recruitment Support – South Asia & Canada
Applyboard
07.2020 - 11.2021
Assist 14 SRSOs including 2 supervisors in creating & expanding agents’ network by enrolling new Regional Partners & maximize our funnel with fresh applications by working closely with existing & new recruitment partners
Support & service the network of regional partners based out in South Asia, Canada & other regions with the help of 14 student recruitment support officers
Conduct webinars & trainings for new & existing partners for universities & Applyboard Portal
Support Recruitment Partners by handling queries for universities & colleges currently represented by the company
Support other regions recruitment officers by conducting trainings & webinars for application & visa process for Canada, USA, UK & Australia
Participate in recruitment activities along with onboarding, training & mentoring team members
Address performance issues & communicate any process improvement ideas by working directly with the Manager
Assist & maximize weekly & monthly enrollments for each partner institution & maximize the overall volume conversion by working towards unpaid applications & suggest new programs & schools for cancelled applications
Report weekly & monthly progress to Senior Manager & Associate Director in Canada.
Enrollment Counselor – Inside Sales
SHORELIGHT EDUCATION
06.2019 - 07.2020
Contribute to the growth of the business and to new student enrolments by assessing potential applicants and determining their eligibility to apply and enrolls in different academic programs
Collaborate regularly with real-time feedback loops with India Digital Marketing Team
Manage digital campaigns, messaging, lead volume, and lead conversion activities
Use a consultative sales approach to guide and support prospective candidates through the enrolment process
Receive and follow up on potential students via phone, email, social media, and, where beneficial and feasible, in person
Build rapport with and guide students interested in obtaining a degree or certificate program based on prospective student’s desired goals or career interest
Provide a positive and superior student experience
Consistently seek opportunity to drive student growth by referrals
Maintain a high-level knowledge of current programs, products, processes, and policies
Demonstrate expertise in all steps of the admissions process
Understand and communicate the value propositions of our brands (and those of our competitors) to provide an excellent student experience by offering the right program
Drive new student enrolments from pipeline of student leads through conversion efforts
Execute on tailored conversion activities to drive conversion from sales–qualified lead to application, application to confirmation, and confirmation to enrolments via multiple platforms to reach enrolment goals
Leverage available tools and develop new tools that move students through the conversion process, including scholarships, student ambassador connections, webinars, testimonials, and campus visit
Leverage Salesforce CRM for tracking of assigned students to track their status and progress toward enrolments
Maintain consistent and observable documentation in Salesforce and throughout the student cycle of student engagement, activities, and processes
Maintain and keep updated an ongoing student pipeline status dashboard to provide ongoing updates and reports to the team manager on the health of the student pipeline.
Deputy Manager – Career Counseling & Study Abroad
Eduprofessionals
11.2018 - 07.2019
Conduct Seminars in Schools, Colleges & Companies for Career counseling & Study Abroad admissions
Support team in identifying best career choices for students by conducting psychometric Test, Review test analysis & counseling sessions for both students & Parents
Support social media Team for career counseling & Study abroad with content
Assist counselors during shortlisting of universities and Test Preparation for selected program & countries as per student interest
Assign task to research on Universities, Courses, upcoming careers and latest immigration policies on different countries to R&D Team
Support editors & visa Team during visa filing and editing of statement of purpose and letter of recommendations
Conduct mock interviews for applicants post universities and embassy interviews & give feedback for improvement
Review Weekly, Monthly & Quarterly reports of Counsellors performance along with Walkins & Telephonic Leads generated and give detailed information to the CEO
Support marketing team by providing presentations and other material to approach and get seminars and workshops in schools, colleges, coaching institutes & Companies
Meet foreign colleges & universities delegate for tie-ups.
Manager - Partner University Counseling services & Test Prep. Sales
Manya – The Princeton Review
Gurgaon
11.2016 - 11.2018
Implement target accomplishment for all products at Branch
Train Counselors & business Development Team regarding countries, courses, colleges, test prep products, application process and deadlines proactively
Track all Leads & maximize conversion percentage via efficient team management
Support the Sales Team with Closures
Assist Admission Advisor by handling escalated Admission Service Customers
Maximize multi product Sales
Coordinate with respective team for the product services
Ensure good customer service & grievances management in consultation with counsellors, Sr
Counsellors & BD Executives
Ensure all Customer Complaints are closed within SLA Operations
Ensure conversion from telephonic leads and referrals by sales team
Maintain confidentiality of data
Proactively up selling and cross selling relevant products
Support Regional Manager in ensuring talent retention
Work closely with regional operations and BD team
Facility Management and Centre administration for smooth business continuity.
Lead & assist team of 12 counselors with trainings & marketing activities
Support sales team of counselors by conducting trainings & assist them with shortlisting, editing & visa process of universities
Support & assist counselors in counselling and calls by working closely with sales team and give suggestions for further improvement
Assign task for team to research on institutions and latest immigration policies & conduct quiz with teams for knowledge upgrading & improvement
Provide assistance to counsellors in visa filing and editing of statement of purpose and letter of recommendations
Conduct mock interviews of applicants before university and embassy interviews for successfully clearing the interview without any nervousness and hassles
Review daily reports of calling, counselling students and IELTS Registration at the end of day and send a daily and weekly report to the management
Support marketing team with presentations and other material which assist them in conducting seminars and workshops in schools and colleges
Travel and meet new agents to expand current agent network by offering them excellent services and attractive commissions.
Senior Counselor and Career Advisor
ECC Consultants
Toronto, ON
01.2013 - 09.2015
Assist Candidates with shortlisting of universities relevant program as per their profile and area of interest
Assist students in writing of statement of purpose and letter of recommendation
Forward application to the institutions for the offer letters
Regularly follow up with prospective candidates and help them with their queries
Manage agent network all over India to process sub agents’ applications on time
Assist agents by trainings for application process and visa process of Canada
Maintain all records in excel and CRM and make sure all team members updated the same
Report to director on daily basis and weekly report.
Accountant and Internal Auditor
Behal Joshi & Associates
Delhi
05.2010 - 02.2012
Conducted audits within the organization
Filed a variety of returns, including income tax, service tax, advance tax, tax deducted at source and annual company returns
Conducted securities analysis for the purpose of taxation
Managed and analyzed financial statements and general ledger accounts
Prepared statutory reports and tax audit reports; assist in preparation of scrutiny cases.
Education
Hospitality Management -
George Brown College
Toronto, ON
01.2015
Post Graduate Diploma - Financial Planning -
George Brown College
Toronto, ON
01.2013
Bachelor of Commerce in Finance -
University of Delhi
Delhi
Skills
Self-Starter
Strong Organization Skills
Personable and Professional Approach
Strong Work Ethic
Active Learner
Responsible and Resourceful
Strong Attention to Accuracy and Detail
Excellence in Customer Service
Client Relations
Agent Network
Account Management
Student Recruitment
Product Sales
Training
B2B
Direct Sales
Edtech sales
Trained education counselor
US News Global Education
Financial aids
Rankings
Visas
Post study work opportunities
Certified global career counselor
Green belt certified
UCLA ext
Counselors Education/School Counseling and Guidance Services
Study Abroad
India
Shortlisting & Universities & Programs
Strong Writing and Interpersonal Skills
Conduct psychometric tests
Career counselling sessions
Accurate stream selection
Identifying career options
Research on foreign Universities and institutions
Certification
Applyboard Career Counselor Course – USA, Applyboard, 10/2021
Applyboard Career Counselor Course – Canada, Applyboard, 06/2021
Applyboard Career Counselor Course – United Kingdom, Applyboard, 08/2021
Talkdesk Agents Certification, Talkdesk, 03/2020
Trained Education Counselor - U.S. Financial Aid, U.S. News Global Education, 09/2019
Trained Education Counselor - U.S. News Rankings, U.S. News Global Education, 09/2019
Trained Education Counselor - U.S. Visas, U.S. News Global Education, 09/2019
Trained Education Counselor - U.S. Work Opportunities, U.S. News Global Education, 09/2019
Certified Study Abroad Counsellor, Manya - The Princeton Review
Global Career Counselling, UCLA Extension
Green Belt Certification in Global Career Counselling, UNIVARIETY
Certified Test Preparation Counsellor (SAT, AP, GMAT, GRE & IELTS), Manya - The Princeton Review
Volunteeringsocietiesandactivities
Student Association - George Brown College
Student Leadership Academy - George Brown College
Orientations & Convocations - George Brown College
Toronto Taste - Second Harvest
Participated in Peer note taking for blind & physically challenged students at GBC during studies
Member of the Student Association George Brown College Support in the campaigning of directors of student’s affairs
Participate in Student Success Pilot Professional Development Conference conducted by George Brown & Mohawk College
Participate in College Degree Operation Group (CDOG) Conference conducted by George Brown & Seneca College
Timeline
Manager - Student Recruitment & Enrollments (North, South & West India)
SHORELIGHT EDUCATION
11.2021 - Current
Team Lead, Student Recruitment Support – South Asia & Canada
Applyboard
07.2020 - 11.2021
Enrollment Counselor – Inside Sales
SHORELIGHT EDUCATION
06.2019 - 07.2020
Deputy Manager – Career Counseling & Study Abroad
Eduprofessionals
11.2018 - 07.2019
Manager - Partner University Counseling services & Test Prep. Sales