Ankit Kumar
Assistant Manager Marketing Services
Bulandshahar
Summary
Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.
Overview
7
7
years of professional experience
5
5
years of post-secondary education
1
1
Certification
Work History
Assistant Manager Marketing Services
ADKAMP
02.2024 - Current
- Supervised day-to-day operations to meet performance, quality and service expectations.
- Improved customer satisfaction by addressing and resolving complaints promptly.
- Developed strong working relationships with staff, fostering a positive work environment.
- Promoted teamwork within the workplace by encouraging collaboration among staff members on various projects tasks.
- Coordinated with vendors to ensure timely delivery of products and resolve any supply chain issues.
- Conducted regular client meetings for status updates, fostering open communication channels.
- Monitored ongoing projects closely for quality assurance while ensuring adherence to deadlines.
- Promoted company brand through exceptional service delivery and positive interactions with clients.
- Analyzed client feedback to identify areas of improvement, driving continuous process enhancements.
- Built client relationships by responding to inquiries, identifying and assessing clients' needs, resolving problems, and following up with potential and existing clients.
Senior Associate Manager, Marketing
Impact Communication Private Limited
07.2023 - 01.2024
- Developed and managed content calendars for each platform to establish timely and relevant posts.
- Collaborated with team members to develop creative campaigns for social media platforms.
- Suggested and implemented new features to develop brand awareness.
- Developed and implemented tracking systems to measure results of posts and campaigns.
- Reviewed marketing materials and documents for brand accuracy and trending design.
- Maximized performance by monitoring daily activities and mentoring team members.
- Accomplished multiple tasks within established timeframes.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
- Assisted in organizing and overseeing assignments to drive operational excellence.
- Conducted market research and analysis to identify consumer trends and preferences.
- Successfully completed expansion, market development projects like product seeding and Sell-in /Sell-out projects for brands like ITC, MARS Wrigley, Tata Consumers and Perfetti Van Melle.
Senior Executive - BTL
Infinity Advertising Services Private Limited
08.2017 - 06.2023
- Innovative professional, focused on achieving results in highly competitive environment that demands continuous improvement; expertise in using experimental Marketing and go to market strategy
- Gained knowledge in the field of Rural marketing, Retail Marketing and POSM Development
- Successfully led the major clients like Coca-Cola, JCB, Volkswagen, GMR, DRIV, Merino and many more.
- Proven abilities in handling Servicing, Operations & overall coordination for planning and executing successful retail campaigns for leading brands across categories
- Worked with few start up like 2358 store and Paytm
- Proficiency in identifying and coordinating with key strategic partners like internal teams and service providers to achieve business objectives
- Competent in assessing and implementing effective solutions to the customer needs, with an aim to improve customer contentment & consequently customer loyalty, repeat & referral business
- An effective communicator with excellent relationship building & people management skills and the ability to sustain a positive work environment towards the accomplishment of organizational goals.
- Content writing for the campaigns for effective impact.
Education
MBA - International Business
Guru Gobind SIngh Indraprastha University
08.2015 - 07.2017
Bachelor of Commerce - Commerce
CCS Univeristy, Meerut
07.2012 - 06.2015
Skills
Planning & implementing BTL activities
Operations Management
Customer Relations
Workload Management
Project Management
Promotional planning
Multitasking Abilities
Problem-solving abilities
Documentation And Reporting
Trade and retail mapping
Market research with the help of mobile application, consumer engagement, CSR initiative
Handling production operations for development of all creative material
Developing and sustaining effective relations
Certification
Google Certified - The Fundamentals of Digital Marketing, 06/2020
Interests
Reading Books
Travelling
Learning new things
Languages
English,Hindi
Accomplishments
- Successfully managed operations for 22 IPL matches in partnership with CAMPA COLA. Responsibilities included concessionaire stock management, coordination of manpower for stalls and hawkers, fulfilling stock requirements for stadium authorities, and overseeing stock distribution across team locations. Additionally, managed merchandise and consumables to ensure smooth execution.
- Executed a school contact program for CRAX, reaching 1.2 million students across 1,500 schools. Completed all post-activity documentation, including proof of execution and billing.
- Successfully launched CRAX BIGGIES across all four zones through a comprehensive distributor and sales team strategy, supported by key meetings with upper management.
Timeline
Assistant Manager Marketing Services
ADKAMP
02.2024 - Current
Senior Associate Manager, Marketing
Impact Communication Private Limited
07.2023 - 01.2024
Senior Executive - BTL
Infinity Advertising Services Private Limited
08.2017 - 06.2023
MBA - International Business
Guru Gobind SIngh Indraprastha University
08.2015 - 07.2017
Bachelor of Commerce - Commerce
CCS Univeristy, Meerut
07.2012 - 06.2015
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