Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Hobbies and Interests
Projects
Personal Information
Certification
Languages
Timeline
Generic

Ankita Chandra

Bangalore

Summary

Accomplished Process Specialist with a proven track record at Cognizant Technology, enhancing campaign efficiency by leveraging Amazon Marketing Services and exceptional analytical skills. Spearheaded successful digital marketing strategies, achieving significant client satisfaction. Expert in MS Office, adept at fostering client relationships and driving results through strategic thinking and effective communication.

Overview

14
14
years of professional experience
1
1
Certification

Work History

Process Specialist

Cognizant Technology
Bangalore
02.2020 - Current
  • Working with Amazon - Display Advertising Team as Account Manager
  • Specialized in campaign setup using Amazon advertising tools
  • Reviewed client-provided visuals and videos to ensure compliance with Amazon's standards
  • Provided recommendations to optimize campaigns for achieving goals
  • Working on Creative upload, Audience Segment creation, Pixel creation and Implementation process
  • Enhanced campaign efficiency and fostered client connections after campaigns ended
  • Crafted detailed performance reports for discussion purposes

Campaign Manager

Tata Consultancy Services
06.2019 - 12.2019
  • Established company presence on social media platforms
  • Managed and built both paid and organic social media campaigns for clients
  • Created, edited, published, and distributed content to engage audience
  • Effectively executed social media strategies to achieve desired results
  • Managed multiple accounts autonomously

Business Development Manager

Size n Fit
06.2018 - 05.2019
  • Oversee and handle entire sales cycle with lead database
  • Researched prospective clients to develop and execute cold call lists
  • Market products and services through email, phone, and video calls
  • Created accurate quotes and proposals
  • Monitor deployment of product and services
  • Executed successful social media marketing campaigns

Insurance Manager

PNB MetLife
10.2015 - 04.2017
  • Met target budgets through sales of insurance and investment plans
  • Highlighted key aspects, pros, and cons of various policy options to drive plan sales
  • Reviewed and managed application submissions
  • Coordinate claims processing
  • Oversaw insurance data compilation for comprehensive reports

Study of Consumer Behavior for the TIMES magazines

The Times of India
06.2011 - 07.2011
  • Conducted surveys to gather insights on customer needs in the Pune region
  • Analyzed customer behavior and needs to formulate market strategies
  • Devised marketing strategies by analyzing market opportunities, selecting target markets and developing a marketing mix

Education

MBA - Marketing

Amity Global Business School
Pune
01.2012

BBA - Marketing Management

MMCC
Pune
01.2010

High School Diploma -

UPKSSV
Kanpur
01.2007

Skills

  • MS Office
  • Amazon Marketing Services
  • Digital Marketing

Accomplishments

  • Recognized as Top Performer of the Month at Cognizant, August 2024
  • Top Performer of the Month (TPM), PNB Metlife, OND 2015
  • Runner-up, Business Run-Neeti (Business Quiz) at Amity Elation, 2012
  • Editing Team Member, 'MARKET ZAPPER' Campus Newsletter, 2011-2012
  • Achieved 2nd rank in the Marketing Quiz, AGBS (Alliance Global Business School), Pune, 2011
  • 2nd Place in 'Sur Taal' Competition, AGBS (Aditya Global Business School), Pune, 2011
  • 3rd Place in Mad-Ad Show, AGBS (Aditya Global Business School), Pune, 2011
  • Runner-Up, Face Painting Competition, AGBS (Aditya Global Business School), Pune, 2011
  • Presented a marketing plan titled 'Veggie Delight' focused on ready-to-cook vegetables in 2010
  • Runner-Up in the 100m Sprint, Annual Athletics Competition hosted by AGBS (Army Group of Schools), Pune, 2010

Languages

  • English
  • Hindi

Hobbies and Interests

  • Travelling
  • Cooking
  • Dancing

Projects

McDonald's Corporation - Consumer Behavior: Analyzed major customer-valued attributes in fast-food chains and evaluated their quality

Personal Information

Date of Birth: 01/23/89

Certification

Certified Digital Marketing Expert

Languages

Hindi
First Language
English
Proficient (C2)
C2

Timeline

Process Specialist

Cognizant Technology
02.2020 - Current

Campaign Manager

Tata Consultancy Services
06.2019 - 12.2019

Business Development Manager

Size n Fit
06.2018 - 05.2019

Insurance Manager

PNB MetLife
10.2015 - 04.2017

Study of Consumer Behavior for the TIMES magazines

The Times of India
06.2011 - 07.2011

MBA - Marketing

Amity Global Business School

BBA - Marketing Management

MMCC

High School Diploma -

UPKSSV

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Ankita Chandra