ANKITA GANGAWANE

• Overseeing marketing strategies for RD Brothers Group's real estate verticals, including residential, retail, commercial, educational, warehousing, and international properties.
• Significantly increased brand visibility and market penetration across diverse real estate sectors.
• Led targeted marketing campaigns, resulting in notable rise in sales and occupancy rates.
• Residential Properties: Developed and executed integrated marketing campaigns utilizing digital, print, and outdoor advertising.
• Organized virtual and in-person property tours, open houses, and customer events to drive engagement and sales.
• Retail Properties: Collaborated with retail brands to create attractive leasing packages and promotional events.
• Enhanced customer experience through strategic mall events, promotions, and partnerships.
• Commercial Properties: Implemented B2B marketing strategies, including networking events, trade shows, and targeted digital advertising.
• Developed content marketing and thought leadership initiatives to attract high-profile tenants.
• Educational Properties: Promoted school facilities through community outreach, social media campaigns, and partnership programs with local organizations.
• Managed PR efforts to highlight school achievements and academic excellence.
• Warehousing Properties: Targeted logistics and e-commerce companies with customized marketing materials and direct sales efforts.
• Promoted strategic locations and state-of-the-art facilities through industry publications and digital campaigns.
• International Properties: Expanded global presence by participating in international property exhibitions and leveraging digital platforms for global reach.
• Created multilingual marketing materials and localized campaigns to cater to diverse markets.
• Movies : Release and Premieres of Gujarati Movie "Jhamkudi"
• Managed successful release and premiere events in Mumbai and Ahmedabad.
• Achieved significant media coverage and high audience attendance.
• Organized premiere events, ensuring seamless execution in Mumbai and Ahmedabad.
• Implemented PR strategy, securing coverage in major media outlets.
• Launched targeted campaigns on Facebook, Instagram, and YouTube.
• Conducted fan contests and interactive sessions.
• Secured sponsorships and cross-promotional opportunities.

• Collaboration with Wellness Forever Chain
• Successfully led sales campaign partnership with Wellness Forever, targeting walk-in customers.
• Increased diagnostic test bookings and health supplement sales by 15% through strategic promotions and cross-marketing efforts.
• Developed and implemented exclusive discount offers and bundle packages for Wellness Forever customers.
• Enhanced in-store engagement by training staff and setting up informational booths and kiosks.
• Executed joint marketing campaigns, including brochures, flyers, social media, and email promotions.
• Launched customer incentive programs, including loyalty points, rewards, and free health check-up camps.
• Collected and analyzed customer feedback and data to refine promotional strategies and improve services.

Established effective Digital performance marketing for two projects, Atharv Aaradhyam and Atharv Casa, delivering leads with 55% qualification ratio and achieving 6% site visit rate. Successfully closed multiple deals as result of these efforts.

• Led successful launch of four projects: Atharv Aaradhyam, Casa, Chandramilan, and Abrol. Orchestrated impactful events including CP meets and others to drive sales for these projects.
• Led possession event for Atharv Murli.
• Managed outdoor media buying, negotiating and securing hoarding, metro, and bus shelter placements to maximize project visibility and drive sales initiatives for aforementioned projects.
• Curated creative content for social media platforms to engage audiences and enhance brand presence for projects.
• Implemented email and SMS marketing campaigns to effectively reach target audiences and drive engagement for projects.
• Executed advertising campaigns featuring renowned brand ambassador Sachin Khedekar to promote Atharv Aaradhyam and Atharv Casa showcasing luxury living and elevating brand visibility.
• Led participation in Nardeco Homethon 2024 and secured prestigious People's Choice Award, demonstrating leadership and excellence in real estate sector
• Develop and implement strategic marketing plans to drive brand awareness, increase Sales and improve customer retention.
• Oversee team of [30+] marketing professionals, providing guidance, mentorship, and performance feedback.
• Conduct market research and competitor analysis to identify market trends and opportunities for growth.
• Collaborate with product development teams to ensure alignment between marketing strategies and product offerings.
• Manage company's digital marketing efforts, including social media marketing, email marketing, lead generation and paid advertising campaigns.
• Monitor marketing metrics and KPIs to measure effectiveness of marketing initiatives and make data-driven decisions.
• Cultivate relationships with key stakeholders, including industry influencers, media outlets,and strategic partners.
• Oversaw corporate events planning, creating memorable experiences for clients that strengthened partnerships and loyalty levels.

• Spearheaded creation of compelling collateral materials that effectively communicated brand's value proposition.
• Implemented data-driven decision-making processes to guide innovative marketing strategies.
• Revamped company website, enhancing user experience and improving site traffic metrics significantly.
• Developed an effective marketing budget, ensuring optimal allocation of resources for maximum return on investment.
• Oversaw corporate events planning, creating memorable experiences for clients that strengthened partnerships and loyalty levels.
• Led team of marketing professionals for successful product launches and promotions

• Led team of [12+] marketing professionals to develop and execute integrated marketing campaigns across multiple channels.
• Developed and managed marketing budget, ensuring optimal allocation of resources for maximum ROI.
• Collaborated with sales teams to develop targeted marketing materials and sales enablement tools.
• Conducted market research and competitor analysis to identify market trends and customer needs.
• Implemented content marketing strategy, resulting in 35% increase in website traffic.
• Monitored campaign performance and conducted post-campaign analysis to measure ROI and identify areas for improvement.

• Assisted in development and execution of marketing strategies to increase brand awareness and drive customer acquisition.
• Managed social media platforms, including content creation, scheduling, and community engagement.
• Conducted market research and analyzed customer insights to inform marketing campaigns and product development efforts.
• Coordinated and organized marketing events, including trade shows, conferences, and product launches.
• Collaborated with creative team to develop marketing collaterals, including brochures, presentations, and sales materials.
• Monitored and reported on marketing campaign performance, providing insights and recommendations for improvement.