Summary
Overview
Work History
Education
Skills
EXTRA-CURRICULAR ACTIVITIES
Disclaimer
Timeline
Hi, I’m

ANKITA SITARAM GHAG

Performance Marketer
Mumbai,Maharashtra
ANKITA SITARAM GHAG

Summary

Strategic Digital Marketing Professional with expertise in Performance Marketing, Social Media Management, and Lead Generation. Skilled in planning and optimizing campaigns on Meta, Google, and LinkedIn. Experienced in managing client relationships and leading cross-functional teams to deliver impactful marketing solutions.

Overview

1
Language
9
years of professional experience

Work History

Huestorm Design Pvt Ltd
Dombivli

Digital Marketing Account Manager
04.2023 - Current

Job overview

  • Managed end-to-end digital requirements for multiple brands, including social media management, content planning, and campaign execution.
  • Served as the primary point of contact for clients, ensuring smooth communication and timely project delivery.
  • Led and coordinated cross-functional teams, including Content Writers, Designers, Performance Marketers, and SEO Executives, to execute integrated marketing campaigns.
  • Planned, executed, and monitored organic and paid campaigns across Meta, LinkedIn, and other digital platforms.
  • Managed social media calendars, content approvals, and brand communication across digital channels.
  • Assisted in media planning, campaign optimization, and performance reporting to achieve client objectives.
  • Participated in client shoots, events, interviews, and on-ground marketing activities to support brand campaigns.
  • Collaborated with internal teams and stakeholders to ensure high-quality campaign execution.
  • Recognized for exceptional performance and received two promotions during tenure.

Good Old Delight Pvt Ltd
Navi Mumbai

Performance Marketing Lead
04.2022 - 04.2023

Job overview

  • Planned, executed, and optimized lead generation campaigns across Meta, Google Ads, and LinkedIn Ads.
  • Developed media plans, audience targeting strategies, and budget allocations to achieve campaign objectives.
  • Monitored campaign performance and optimized ads to improve lead quality, conversions, and ROI.
  • Managed end-to-end digital advertising campaigns for real estate clients.
  • Analyzed campaign data and prepared performance reports with actionable insights.
  • Collaborated with creative and content teams to develop high-performing ad creatives and landing page strategies.
  • Assisted the social media team in event coverage, content creation, and client activities.
  • Participated in on-site real estate events, interviews, and brand engagement initiatives.

Ugam Creative
Dombivli

Social Media Marketing Manager
01.2021 - 03.2022

Job overview

  • Managed social media strategy, content planning, and campaign execution across multiple platforms.
  • Planned and executed organic and paid marketing campaigns on Meta and LinkedIn to drive brand awareness and engagement.
  • Conducted audience research, trend analysis, and competitor benchmarking to support marketing strategies.
  • Collaborated with creative and content teams to deliver impactful marketing campaigns.
  • Planned and coordinated events, including venue selection, logistics management, and on-ground execution.
  • Managed end-to-end event operations, ensuring seamless execution and stakeholder coordination.
  • Anchored and hosted events, engaging audiences and ensuring smooth event flow.

Majha Samrajya News Portal
Mumbai

Journalism Intern
06.2020 - 09.2020

Job overview

  • Researched and wrote Marathi news articles covering sports and crime beats.
  • Conducted online interviews and gathered information for news stories.
  • Assisted in news reporting, content creation, and fact verification.
  • Gained practical experience in news writing, interviewing, and digital journalism.

The Times Group
Mumbai

Sales and Marketing Intern
08.2020 - 09.2020

Job overview

  • Contacted existing customers to promote and renew newspaper subscriptions.
  • Explained membership benefits and addressed customer queries.
  • Achieved daily and monthly outreach targets in a target-driven environment.
  • Developed communication, sales, and customer relationship management skills.

Thought Rains Pvt Ltd
Navi Mumbai

Social Media Intern
04.2018 - 07.2018

Job overview

  • Assisted in social media content posting, scheduling, and account management.
  • Conducted social media hygiene checks and trend research to support content planning.
  • Coordinated content calendars and scheduled posts across platforms.
  • Gained hands-on experience with Meta Ads Manager and paid social campaigns.
  • Acquired basic knowledge of LinkedIn Ads and Google Ads.

AUM Consultants
Dombivli

Consulting Intern
05.2017 - 10.2017

Job overview

  • Prepared and verified real estate registration documents to ensure compliance and accuracy.
  • Coordinated with clients to facilitate document completion and secure necessary signatures.
  • Assisted in submission and processing of property registration paperwork to streamline workflow.
  • Gained hands-on experience in real estate documentation and Marathi Devanagari typing.

Education

Mumbai University
Joshi Bedekar Collage, Thane

BMM from Journalism And Mass Communication
04.2001

University Overview

GPA: A Grade

Maharashtra Board
Pragati Collage, Dombivli

H.S.C from Commerce
01-2017

University Overview

GPA: 77.60%

Maharashtra Board
Swami Vivekanand School

S.S.C
01-2015

University Overview

GPA: 80.20%

Skills

Campaign Strategy

Performance Marketing

Lead Generation

Media Planning & Buying

Conversion Optimization

Audience targeting

Marketing Analytics

ROI & ROAS Optimization

A/B Testing

Budget Management

Project Management

Campaign management

Cross-functional collaboration

Client Servicing

Stakeholder Management

Team Management

EXTRA-CURRICULAR ACTIVITIES

District level Kho-Kho Player District level Chess Player MSC IT - 2015 District level Kho-Kho Player District level Chess Player MSC IT - 2015

Disclaimer

I hereby confirm that the above information is true Ankita S Ghag

Timeline

Digital Marketing Account Manager

Huestorm Design Pvt Ltd
04.2023 - Current

Performance Marketing Lead

Good Old Delight Pvt Ltd
04.2022 - 04.2023

Social Media Marketing Manager

Ugam Creative
01.2021 - 03.2022

Sales and Marketing Intern

The Times Group
08.2020 - 09.2020

Journalism Intern

Majha Samrajya News Portal
06.2020 - 09.2020

Social Media Intern

Thought Rains Pvt Ltd
04.2018 - 07.2018

Consulting Intern

AUM Consultants
05.2017 - 10.2017

Mumbai University

BMM from Journalism And Mass Communication
04.2001

Maharashtra Board

H.S.C from Commerce

Maharashtra Board

S.S.C
ANKITA SITARAM GHAGPerformance Marketer