ANKIT MISHRA
Deputy Manager
New Delhi
Summary
Results-driven business strategist with experience in sales strategy, business development, and market insights across the consumer durable and retail sectors. Proven expertise in driving Go-to-Market (GTM) planning, channel management, and cross-functional alignment to support both immediate sales goals and long-term growth strategies, currently leading business planning and performance tracking as a Deputy Manager, with a strong record of collaborating with leadership teams to deliver data-backed recommendations and actionable strategies.
Overview
5
5
years of professional experience
6
6
years of post-secondary education
3
3
Certifications
Work History
Deputy Manager
Havells India Ltd
05.2024 - Current
- Developed and executed a Go-to-Market strategy for multiple product categories, aligning sales, marketing, and distribution plans to drive revenue growth and market penetration.
- Delivered strategic presentations and business insights to C-level executives, influencing key decisions on growth initiatives and operational improvements.
- Achieved 20% YoY growth in Consumer Electronics sales, contributing significantly to the regional revenue target.
- Played a key role in expanding distribution by evaluating and onboarding channel partners and optimizing partnerships with e-commerce platforms.
- Collaborated with cross-functional teams to implement project management best practices and improve operational efficiency
- Analyzed market trends to provide insights for informed business decisions
Market Research Analyst (Internship)
Reliance Retail
05.2023 - 07.2023
- Conducted primary and secondary market research to analyze consumer behavior, category trends, and competitive landscape in the retail industry.
- Supported the development of product positioning and go-to-market strategies by delivering insights on market gaps, pricing, and customer needs.
- Worked closely with product and marketing teams to translate market insights into actionable recommendations.
- Built detailed reports and dashboards to present findings to senior managers for product launches and business strategy formulation.
Associate
Amazon
06.2018 - 03.2021
- Identified and onboarded new channel partners, increasing product reach and sales volume in emerging markets.
- Conducted product demonstrations and sales training to enhance partner capabilities and drive product adoption.
- Analyzed customer behavior and provided input on promotional activities and bundling strategies.
- Collaborated with marketing and product teams to execute launch campaigns across offline and online platforms.
Sales Manager
OPPO
02.2017 - 01.2018
- Led sales operations and team management at OPPO, achieving sales targets while building strong customer relationships.
- Managed a sales team to exceed performance goals, crafted strategic sales plans based on market trends, and utilized sales data analysis to uncover growth opportunities.
- Fostered key client relationships to boost satisfaction and retention, and collaborated with cross-functional teams to enhance operational efficiency.
Intern
Indian Railways
06.2016 - 07.2016
- Completed an internship at Indian Railways, where I gained hands-on experience in operations and project management within the transportation sector.
- I contributed to daily activities across departments and supported project teams in meeting deadlines, enhancing my understanding of large-scale organizational processes.
Education
MBA - Marketing and Big Data Analytics
FORE School of Management
04.2022 - 04.2024
International Immersion Program - Project Management, Big Data Analytics
National University of Singapore
Singapore 04.2023 - 04.2023
Bachelor of Technology (B Tech) - Electrical and Electronics Engineering
Accurate Institute of Management & Technology
01.2013 - 01.2017
Skills
Microsoft Excel
Go-To-Market Strategy
Microsoft PowerPoint
Stakeholder Management
Customer Service
Strategic Partnerships
Customer relationship management (CRM)
Project management
Business development
Certification
Data Analysis using Microsoft Excel, Coursera, 2023
Timeline
Deputy Manager
Havells India Ltd
05.2024 - Current
Market Research Analyst (Internship)
Reliance Retail
05.2023 - 07.2023
International Immersion Program - Project Management, Big Data Analytics
National University of Singapore
04.2023 - 04.2023
MBA - Marketing and Big Data Analytics
FORE School of Management
04.2022 - 04.2024
Associate
Amazon
06.2018 - 03.2021
Sales Manager
OPPO
02.2017 - 01.2018
Intern
Indian Railways
06.2016 - 07.2016
Bachelor of Technology (B Tech) - Electrical and Electronics Engineering
Accurate Institute of Management & Technology
01.2013 - 01.2017