ANKIT MISHRA
Deputy Manager
New Delhi
Summary
Results-driven business strategist with experience in sales strategy, business development, and market insights across the consumer durable and retail sectors. Proven expertise in driving Go-to-Market (GTM) planning, channel management, and cross-functional alignment to support both immediate sales goals and long-term growth strategies, currently leading business planning and performance tracking as a Deputy Manager, with a strong record of collaborating with leadership teams to deliver data-backed recommendations and actionable strategies.
Overview
5
5
years of professional experience
6
6
years of post-secondary education
3
3
Certifications
Work History
Deputy Manager
Havells India Ltd
05.2024 - Current
- Developed and executed a Go-to-Market strategy for multiple product categories, aligning sales, marketing, and distribution plans to drive revenue growth and market penetration.
- Delivered strategic presentations and business insights to C-level executives, influencing key decisions on growth initiatives and operational improvements.
- Achieved 20% YoY growth in Consumer Electronics sales, contributing significantly to the regional revenue target.
- Played a key role in expanding distribution by evaluating and onboarding channel partners and optimizing partnerships with e-commerce platforms.
- Collaborated with cross-functional teams to implement project management best practices and improve operational efficiency
- Analyzed market trends to provide insights for informed business decisions
Market Research Analyst (Internship)
Reliance Retail
05.2023 - 07.2023
- Conducted primary and secondary market research to analyze consumer behavior, category trends, and competitive landscape in the retail industry.
- Supported the development of product positioning and go-to-market strategies by delivering insights on market gaps, pricing, and customer needs.
- Worked closely with product and marketing teams to translate market insights into actionable recommendations.
- Built detailed reports and dashboards to present findings to senior managers for product launches and business strategy formulation.
Associate
Amazon
06.2018 - 03.2021
- Identified and onboarded new channel partners, increasing product reach and sales volume in emerging markets.
- Conducted product demonstrations and sales training to enhance partner capabilities and drive product adoption.
- Analyzed customer behavior and provided input on promotional activities and bundling strategies.
- Collaborated with marketing and product teams to execute launch campaigns across offline and online platforms.
Sales Manager
OPPO
02.2017 - 01.2018
- Led sales operations and team management at OPPO, achieving sales targets while building strong customer relationships.
- Managed a sales team to exceed performance goals, crafted strategic sales plans based on market trends, and utilized sales data analysis to uncover growth opportunities.
- Fostered key client relationships to boost satisfaction and retention, and collaborated with cross-functional teams to enhance operational efficiency.
Intern
Indian Railways
06.2016 - 07.2016
- Completed an internship at Indian Railways, where I gained hands-on experience in operations and project management within the transportation sector.
- I contributed to daily activities across departments and supported project teams in meeting deadlines, enhancing my understanding of large-scale organizational processes.
Education
MBA - Marketing and Big Data Analytics
FORE School of Management
04.2022 - 04.2024
International Immersion Program - Project Management, Big Data Analytics
National University of Singapore
Singapore 04.2023 - 04.2023
Bachelor of Technology (B Tech) - Electrical and Electronics Engineering
Accurate Institute of Management & Technology
01.2013 - 01.2017
Skills
Microsoft Excel
Certification
Data Analysis using Microsoft Excel, Coursera, 2023
Timeline
Deputy Manager
Havells India Ltd
05.2024 - Current
Market Research Analyst (Internship)
Reliance Retail
05.2023 - 07.2023
International Immersion Program - Project Management, Big Data Analytics
National University of Singapore
04.2023 - 04.2023
MBA - Marketing and Big Data Analytics
FORE School of Management
04.2022 - 04.2024
Associate
Amazon
06.2018 - 03.2021
Sales Manager
OPPO
02.2017 - 01.2018
Intern
Indian Railways
06.2016 - 07.2016
Bachelor of Technology (B Tech) - Electrical and Electronics Engineering
Accurate Institute of Management & Technology
01.2013 - 01.2017
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