ANKUR TIWARI
Varanasi
Summary
Accomplished Sales Manager offering high performance leading development and implementation of superior sales strategy. Proven track record of identifying and creating profitable business opportunities, qualifying authentic prospects and cultivating strong partnerships. Demonstrated expertise in team leadership and development. Goal-driven Sales Management professional bringing 100 percent -year career history in sales and proven track record of strategic business growth. Skilled at aiding in product marketing efforts. Adept at cultivating productive client relationships through positive rapport, tailored solutions and client engagement.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Trade Sales Manager
Bajaj Electricals
Bihar
01.2023 - Current
- Responsibilities: Achieve sales & collection targets - To achieve sales targets directly, through distributors, dealers, wholesalers, institutions, and TSI, DSO long-arm sales personnel
- To introduce new products & monitor sales of products regularly
- To ensure timely collection of payments
- To execute the distribution plan of the territory
- To accompany distributor sales personnel for order booking on a pre-determined cycle
- Manage channel partners - Network Expansion - appointment of new dealers and distributors
- To maintain and nurture good business relations with distributors and retail trade partners and negotiate as per BEL terms
- Establish stock norms with distributors per market and ensure stocking levels and replenishment
- Competitor Analysis - To provide market information and feedback on competitor schemes/offerings to internal teams
- Collect data from the market about market share, industry growth, and consumer preferences
- Sales Administration - To provide product knowledge and on-the-job training to distributor Sales personnel
- To provide monthly reports on each distributor in the territory
- Ensure implementation of schemes by distributors
- To implement Sales promotion campaigns, product launches, demonstrations, displays, etc.
- Developed and implemented sales strategies to increase market share.
- Identified and developed new markets for products or services.
- Established relationships with key clients, while maintaining existing customer base.
- Created and presented monthly reports to management on sales performance.
- Analyzed data to identify trends in customer behavior and develop plans accordingly.
- Monitored industry trends and competitor activities to stay ahead of the competition.
- Organized trade shows and other events as a means of increasing visibility in the marketplace.
- Performed analysis of current processes within the sales department to identify areas needing improvement.
- Tracked monthly sales to generate reports for business development planning.
- Collaborated with marketing team to create promotional materials for target customers.
- Managed daily operations of sales department, including supervision of staff members.
- Trained, coached, and mentored junior sales personnel to ensure success in their roles.
- Conducted regular meetings with staff members to review goals and objectives for the quarter and year.
- Provided technical support for customers when needed, answering questions about product features and capabilities.
City Manager FMCG & FMCD Sector
Elastic Run
Varanasi
07.2021 - 11.2022
- Responsibilities: Selling products by establishing contact and developing relationships with prospects; recommending solutions
- Maintaining relationships with clients by providing support, information, and guidance; researching and recommending new opportunities; suggesting profit and service improvements
- Handling more than 150 Executives & Establishing sales goals and implementing a plan to meet those sales goals
- Maintaining quality service by establishing and enforcing organization standards
- Finalizing targets and KPIs for the team and conducting regular feedback sessions with team members
- Supervising any excess PO for seasonal line/ regular line despite existing sufficient stock levels
- Maintaining regular interaction with existing clients, prospects, and business partners in generating market awareness for certain products
- Collating market intelligence on competition and other market trends to realign policy decisions to changing market dynamics and other related factors
- Successfully Develop Chandauli, Jaunpur Market Plan and assign Team and get the Best Result in Sales.
- Prepared annual budgets and monitored expenditures to ensure fiscal responsibility.
Territory Sales In-charge
Panasonic
Varanasi
09.2020 - 06.2021
- Responsibilities: Accomplished sales collection targets by collaborating with distributors, dealers, wholesalers, institutions, and long-arm sales personnel
- Developed and implemented strategies to increase sales in assigned territory.
- Analyzed sales data to identify trends and opportunities for growth.
- Coordinated trade shows and other promotional events to raise brand awareness in the territory.
- Provided training and support to team members on product knowledge, sales techniques, and customer service best practices.
- Appointing New dealer in Varanasi & Sonbhadra District
- Accompanied distributor sales personnel for order booking on a pre-determined cycle
- Managed channel partners - Network Expansion - appointment of new dealers' distributors
- Maintained and nurtured good business relations with distributors and retail trade partners and negotiated as per BEL terms
- Established stock norms with distributors per market and ensured stocking levels and replenishment
- Ensure Product merchandising
- Ensure timely settlement of claims of channel partners
- Led exceptional efforts and was recognized as Best Sales Employee of the Quarter (Q1) 2020
- Analyzed market information and feedback on competitor schemes/offerings to internal teams
- Gathered data from the market about market share, industry growth, and consumer preferences
- Provided product knowledge and on-the-job training to distributor Sales personnel
- Drafted monthly reports on each distributor in the territory and ensured the implementation of schemes by distributors
- Implemented Sales promotion campaigns, product launches, demonstrations, displays & so on.
Senior Sales Executive
Opple Lighting India
Punjab, J & K & Up East
01.2018 - 09.2020
- Responsibilities: Managed Sales & Distribution in Jammu & Kashmir, Punjab, and Uttar Pradesh Territory with an annual turnover of INR 8 Crore in primary sales
- Pioneered business/ revenue growth of the new market from scratch for Jammu, Srinagar, Amritsar, Pathankot, Batala (Punjab), and Uttar Pradesh Area
- Started Zero To 7 Cr Per Annum Sales From the market of Pathankot & Jammu Kashmir Belt.
- Developed and implemented strategic sales plans to increase revenue and market share.
- Identified new business opportunities through research, customer feedback and industry analysis.
- Conducted presentations to potential customers to demonstrate products or services capabilities.
- Created reports detailing sales activities such as weekly, monthly, quarterly results, forecasts, territory analyses .
Team Leader (Modern Trade Retail)
Britannia Industries
Indore
12.2014 - 01.2016
- Responsibilities: Executed Project on 'Modern Trade Mega Event Execution & Analysis on Consumer Purchase Behavior for Britannia
- Acted as Team Leader on an off role on the distributor end handling Stocking and billing
- Received appreciation letter from Big Bazaar
- Supervised Britannia Biscuits & Britannia Cheese Products SKU Area looking Indore (M.P)
- Felicitated with PPO from Britannia on completion of the project on 'Modern Trade Mega Event Execution & Analysis on Consumer Purchase Behavior for Britannia.'
Education
PGDM - Sales, Merchandising, And Marketing
Jaipuria Institute of Management, Indore
01-2016
BBA -
Mahatma Gandhi Kashi Vidyapeeth (University of Varanasi)
VARANSI03-2014
Skills
- Strategic Business Planning
- Profit Centre Operations
- Business Growth
- Budgeting & Forecasting
- Team Management
- ATL & ETL Activities
- Value Selling
- Channel Management
- Primary & Secondary Sales
- New Business Development
- Sales strategy development
- Promotional sales events
- Goal Setting
- Risk Mitigation
- Sales and market development
- Market research, forecasting, and analysis
- Sales expertise
- Relationship Building
- Sales Planning
- Territory sales management
- Business Planning
- Market Research
- Sales team training
- Sales territory growth
Certification
- ISO 270001 Master-Information Security Certification, 2021, My Academy
- WF100 Orientation Program Entrepreneurship, 2017, Wadhwani Foundation
Accomplishments
- Appreciation Received from NSM Bajaj Electricals' remarkable contribution to the lighting business in the months of June/Aug/Sept/Oct/Nov
- Contribution towards lighting business for above months and Special focus towards ceiling category & and reach for achieving Trailblazer award for June/Aug/Sept/Oct/Nov
- Accomplished 3 cr Turnover for Varanasi Market thrice in Elastic Run, 2022
- Honored with Highest Quarter Incentive in Panasonic India, 2020
- Successfully enhanced market Jammu & Kashmir Area for Opple lighting
- Delivered outstanding business growth outcomes in highly competitive markets by repeatedly exceeding targets, fueling marketplace presence & and retaining account base; established Strategic Alliances/ Tie-ups with Key Business Partners; expertise in liaising with C-level executives, Decision-Makers, and Channel Partners
- Highly skilled in developing annual sales plans, and forecasts for each product (based on historical data, market trends, competitive activity, promotional strategy, sales efforts, and sales promotion plan
- Revamped strategy to build a more responsive & and market-driven organization; developed plans/ internal controls/ SOPs to take the business to the next level.
Personal Information
Date of Birth: 01/01/90
Languages
- English
- Hindi
Timeline
Trade Sales Manager
Bajaj Electricals
01.2023 - Current
City Manager FMCG & FMCD Sector
Elastic Run
07.2021 - 11.2022
Territory Sales In-charge
Panasonic
09.2020 - 06.2021
Senior Sales Executive
Opple Lighting India
01.2018 - 09.2020
Team Leader (Modern Trade Retail)
Britannia Industries
12.2014 - 01.2016
PGDM - Sales, Merchandising, And Marketing
Jaipuria Institute of Management, Indore
BBA -
Mahatma Gandhi Kashi Vidyapeeth (University of Varanasi)
- ISO 270001 Master-Information Security Certification, 2021, My Academy
- WF100 Orientation Program Entrepreneurship, 2017, Wadhwani Foundation
Work Preference
Work Type
Full TimeWork Location
On-SiteImportant To Me
Team Building / Company RetreatsCareer advancementSimilar Profiles
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