Cooking
Anshu Kumari
Social Media Analyst | Content Creator
Summary
Enthusiastic graduate with strong analytical skills and a passion for social media. Skilled in using social media monitoring tools and also have 600k followers on Instagram, with excellent communication abilities to effectively convey insights and recommendations to technical and non-technical stakeholders. Excited to apply my skills to help your organization make data-driven decisions.
Overview
2
2
years of professional experience
8
8
years of post-secondary education
Work History
Founder & creator
Foodies food court
04.2021 - Current
- Created and curated compelling content (e.g., images, videos, blog posts) that aligned with the brand's voice, tone, and values and resonated with the target audience
- Monitored and analyzed social media metrics (e.g., reach, impressions, engagement rate, click-through rate, conversion rate) to evaluate the effectiveness of campaigns and adjust tactics accordingly
- Collaborated with cross-functional teams (e.g., marketing, PR, customer service, design) to ensure consistent messaging and branding across all touchpoints
- Responded to social media inquiries, comments, and complaints in a timely and professional manner, while maintaining a positive and empathetic tone
- Managed social media advertising campaigns (e.g., boosted posts, sponsored ads) to drive targeted traffic and conversions, while optimizing budgets and targeting options
- Built and managed relationships with social media influencers and advocates to amplify brand messaging and reach new audiences.
Media Intern
PV MEDIA VENTURES PRIVATE LIMITED
Muzaffarpur
04.2021 - 06.2021
- Assisted in the creation of multimedia content such as articles, videos, and podcasts for various media channels
- Conducted research on various topics to provide background information and data for articles or reports
- Assisted in the development of content for social media platforms, including writing captions, creating graphics, and scheduling posts
- Participated in brainstorming sessions and contributed ideas for new content or campaigns.
Education
BA - Geography
Banaras Hindu University
01.2018 - 01.2021
Advance Diploma - Mass Communication
Banaras Hindu University
01.2018 - 01.2021
Higher Secondary (12th) - Humanities
Resonance International School
C.B.S.E 03.2015 - 04.2017
Skills
Content creationundefined
Accomplishments
- NCC - "C" Certificate - Banaras Hindu University(2018-2021)
- Certification - google digital garage - fundamentals digital markrting
- Certification - hubspot academy - Inbound marketing
- Certification - hubspot academy - Email marketing
- Certification - hubspot academy - Content marketing
- Certification - hubspot academy - search engine optimization
Interests
Reading
Timeline
Founder & creator
Foodies food court
04.2021 - Current
Media Intern
PV MEDIA VENTURES PRIVATE LIMITED
04.2021 - 06.2021
BA - Geography
Banaras Hindu University
01.2018 - 01.2021
Advance Diploma - Mass Communication
Banaras Hindu University
01.2018 - 01.2021
Higher Secondary (12th) - Humanities
Resonance International School
03.2015 - 04.2017
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