Summary
Overview
Work History
Education
Skills
Certification
Disclaimer
Languages
Personal Information
Languages
Websites
Timeline
Generic
ANSHUL AGARWAL

ANSHUL AGARWAL

Gurgaon

Summary

Experienced sales professional with a successful history of driving sales and building client relationships. Proficient in identifying customer needs, providing tailored solutions, and closing deals effectively. Skilled in communication, negotiation, and problem-solving. Strong team player with a proactive approach and a dedication to achieving targets.

Overview

15
15
years of professional experience
1
1
Certification

Work History

Account Manager – Key and Distribution Sales

DSM Firmenich India
11.2024 - Current
  • Managing and expanding business with strategic and distribution accounts in the North India region, including top distributors like KP Manish and Brenntag.
  • Leading the Alcohol Beverage Flavor business for India, coordinating with marketing and flavorists for custom product development and GTM strategy.
  • Handling end-to-end customer lifecycle from new lead generation to project execution across Bakery, Dairy, Confectionery, and Beverage categories.
  • Working closely with cross-functional teams to drive timely delivery of flavor solutions and pipeline conversions.
  • Managing forecasting, pricing negotiations, project follow-ups, and customer service touchpoints.
  • Regularly analyzing competitor activity, market trends, and category innovations to enhance customer value.

Regional Manager - Key Accounts

Nutriti Ingredients Private Limited (A VKL food solution enterprise)
03.2024 - 11.2024
  • Promoted to lead strategic growth initiatives and key account development for North & East India, Nepal, and Bhutan.
  • Built and strengthened engagement with major regional and national customers, enhancing revenue contribution from key accounts.
  • Collaborated with Application and R&D teams to deliver customized flavor solutions tailored to customer requirements.
  • Established KPIs for account performance and led commercial discussions for high-value projects.
  • Played a strategic role in market penetration, customer portfolio expansion, and product innovation projects.
  • Ensured close coordination with supply chain and finance teams for smooth operations and collections.

Key Account Manager

Nutriti Ingredients Private Limited (A VKL food solution enterprise)
06.2022 - 03.2024
  • Led team of 2, exceeding AOP targets (EBITDA, revenue, market share) across assigned territory.
  • Pioneered market entry & development in North & East India, Nepal & Bhutan, building brand presence.
  • Formulated & implemented regional plans, achieving significant lead generation & market penetration.
  • Collaborated with stakeholders to cultivate key accounts & enhance market visibility.
  • Provided market insights driving R&D of market-aligned products.
  • Secured project wins by developing targeted customer strategies.
  • Oversaw accurate sales forecasting, after-sales support, & customer service.
  • Managed key administrative reports (forecasts, plans, reports) & tracked competition.
  • Appointed strategic distributors, expanding market reach & accessibility.

Founder & Managing Director

Piperleaf India Private Limited
05.2021 - 06.2022
  • Led all aspects of company operations, ensuring smooth day-to-day functioning.
  • Spearheaded new product development and launch planning, successfully introducing Vegan Egg and Vegan Chocolates to the market.
  • Crafted and implemented comprehensive business plans, driving company growth towards strategic goals.
  • Developed and executed effective business strategies to achieve financial objectives.
  • Established robust company policies and legal frameworks for long-term success.
  • Supervised executive team, providing guidance, motivation, and coaching to maximize performance.
  • Analyzed complex business challenges and implemented solutions to navigate obstacles and ensure sustainable growth.

Zonal Manager - Sales

Symega Food Ingredients Ltd.
05.2019 - 04.2021
  • Achieved regional expansion from scratch, managing 10 strategic and 1 key account, and overseeing 15 additional accounts through a distributor.
  • Developed and implemented impactful sales and marketing strategies, driving regional market expansion.
  • Identified and secured partnerships with high-potential customers and distributors.
  • Partnered closely with marketing and application teams to craft customer-centric presentations and strategies.
  • Facilitated efficient project management by delivering relevant data to the development team.
  • Provided comprehensive sales forecast planning, after-sales support, and ongoing customer service.
  • Managed administrative tasks diligently, including budget forecasts, account development plans, call reports, and competitor analysis.
  • Ensured timely product delivery through collaboration with dispatch and customer service teams.
  • Monitored customer collections closely and collaborated with leadership for effective management.
  • Reported directly to Head of Commercial and Director of the company.

Key Account Manager

Doehler India Pvt. Ltd.
03.2018 - 05.2019
  • Managed 19 key accounts across North India, driving growth in both Flavor and F&V segments.
  • Collaborated with clients to develop and launch innovative new products, leveraging market insights.
  • Ensured seamless project management for regional and local clients, fostering strong relationships.
  • Responded to and generated new business opportunities through proactive engagement.
  • Managed all sales forecasting, after-sales service, and administrative tasks for assigned accounts.
  • Maintained timely deliveries and collections, exceeding client expectations.

Area Sales Manager

Drytech Processes (I) Pvt. Ltd.
10.2016 - 01.2018
  • Managed B2B sales for North India, exceeding annual target of ₹14 Cr.
  • Led team expansion, onboarding and motivating 2 reps across East & West regions.
  • Secured new business opportunities, driving regional growth and exceeding sales targets.
  • Ensured timely deliveries and collections, fostering strong customer relationships.

Key Accounts Executive - Haryana Region

Varun Beverages Limited
11.2013 - 09.2016
  • Managed high-volume and institutional/corporate accounts, exceeding sales targets consistently.
  • Led & developed a team of sales reps, boosting their efficiency and achieving target attainment.
  • Secured new business opportunities across diverse segments, including PMX (Fountain Pepsi).
  • Ensured optimal stock management, timely deliveries, and prompt customer payments.

Sales & Marketing Officer

Budwhite Teas Pvt. Ltd.
05.2013 - 11.2013
  • Managed General Trade & Modern Trade sales in Delhi, driving regional growth.
  • Executed direct marketing & brand promotion initiatives.
  • Developed and motivated distributor & retailer networks.
  • Secured institutional & corporate sales, expanding market reach.
  • Identified new market opportunities & spearheaded business development.
  • Developed & implemented marketing strategies & product launches.

Engineer Trainee

RespoRae Systems Pvt. Ltd.
07.2010 - 05.2011
  • Cultivated client relationships, assessed needs for toxic gas detection devices, and negotiated sales.
  • Conducted market research and identified new business opportunities.
  • Calibrated gas detection equipment for optimal performance.
  • Delivered equipment demonstrations and training to clients, ensuring safe and effective usage.
  • Assisted clients in selecting suitable gas detectors and installation locations to maximize safety.

Education

Executive Post Graduate Diploma - International Business

Indian Institute of Foreign Trade
New Delhi, India
05-2025

Master of Technology - Food Technology

RBS Engineering Technical Campus
Agra, India
01.2013

Bachelor of Technology - Chemical Engineering

Anand Engineering College
Agra, India
01.2010

Skills

  • Team leadership
  • Project management
  • Customer relationship management
  • Documentation and reporting
  • CRM systems
  • Business strategies
  • Sales solutions
  • Forecasting
  • Strategic planning
  • Revenue growth
  • Sales expertise

Certification

  • Participated in Sales Development training conducted by Mercuri Goldmann India
  • ‘Certified Holistic Nutritionist’ from American fitness professionals & associates
  • Certificate in ‘Fundamentals of digital marketing’ from Google garage

Disclaimer

I hereby declare that all the information furnished above is true to the best of my knowledge.

Languages

  • English
  • Hindi

Personal Information

  • Father's Name: Mr. Anil Kumar Agarwal
  • Notice Period: Three Month
  • Date of Birth: 09/26/89
  • Gender: Male
  • Nationality: Indian
  • Marital Status: Married

Languages

Hindi
First Language
English
Advanced (C1)
C1

Timeline

Account Manager – Key and Distribution Sales

DSM Firmenich India
11.2024 - Current

Regional Manager - Key Accounts

Nutriti Ingredients Private Limited (A VKL food solution enterprise)
03.2024 - 11.2024

Key Account Manager

Nutriti Ingredients Private Limited (A VKL food solution enterprise)
06.2022 - 03.2024

Founder & Managing Director

Piperleaf India Private Limited
05.2021 - 06.2022

Zonal Manager - Sales

Symega Food Ingredients Ltd.
05.2019 - 04.2021

Key Account Manager

Doehler India Pvt. Ltd.
03.2018 - 05.2019

Area Sales Manager

Drytech Processes (I) Pvt. Ltd.
10.2016 - 01.2018

Key Accounts Executive - Haryana Region

Varun Beverages Limited
11.2013 - 09.2016

Sales & Marketing Officer

Budwhite Teas Pvt. Ltd.
05.2013 - 11.2013

Engineer Trainee

RespoRae Systems Pvt. Ltd.
07.2010 - 05.2011

Executive Post Graduate Diploma - International Business

Indian Institute of Foreign Trade

Master of Technology - Food Technology

RBS Engineering Technical Campus

Bachelor of Technology - Chemical Engineering

Anand Engineering College
ANSHUL AGARWAL