Motivated professional with 12 years of progressive experience. Delivering business in the field of Analytics, Consulting, Business - Development, Customer Management, Strategy & Research, Operations, Program-Product management, Process Improvements, Fraud & Abuse
Overview
13
13
years of professional experience
7
7
years of post-secondary education
1
1
Language
Work History
Senior Lead Analyst
Infosys
Chandigarh
06.2018 - Current
Lead a 5-member advanced analytics team. Accountable for supporting various clients across Commercial, Consumer, Small Business & Digital
Involved in complex data problem, planning roadmap for analytics, offering actionable analytical solutions, building product prototypes; owned development and maintenance of reports and metrics across modules to drive key business decisions.
Oversaw conversion of data into actionable insights and communicated findings to stakeholders
Managing and implementing Digital project, helping clients to achieve their strategic ideas and driving use cases.
Demonstrate best practice analytical approach/concept to clients. Managing and implementing Digital project for client. Review & discuss web analytics reporting and trends, Social media sentiment analysis
Driving RFP and RFI proposals from analytics stand point
Analyze true social data and delivering the key insights based on digital / tech conversion and potential churn
Senior Analyst
JP Morgan Chase
Mumbai
03.2016 - 06.2018
Involved in planning roadmap for analytics, offering actionable analytical solutions, building product prototypes; owned development and maintenance of reports and metrics across the modules to drive key business decisions
Responsible for release train management: dependencies, challenges and risks. Data quality check / Adhoc testing on data received from architecture teams
Work closely with Tag management team. Helped team to incline towards Agile methodology
Behavioral Insights on various applications and platforms (Mobile/Web). Checking Omniture (Adobe) DTM Tagging and Google Tagging with respect to multiple suites and Sites using different testing extensions like http fox, developer tool option etc.
Senior Business Analyst
CSC- DXC (Client side MasterCard, PayPal)
Chennai
04.2014 - 02.2016
MasterCard
Stabilizing wide array of projects with an aim to redefine User experience and subject matters Helped India business team deep dive into various areas basis digital analytics
Various ad hoc requests, creation of Dashboard and scorecard. QA of data and reports, various types of Ad hoc and seasonality reports
Closely working with Delivery heads on Analytics platform and performing insights and data. Helped SEO and SEM team for data request and recommendations.
PayPal
Capitalizing the revenue income based on the data. Generating - packages for Global merchants of PayPal. Giving recommendations to the RM (regional managers) and merchants for the better User flow & integration of PayPal products
Generating - packages for Global merchants of PayPal
Recommendations to the RM (regional managers) and merchants for the better User flow & integration of PayPal products, based on the analysis
Delivering key insights Experience optimization, account configurations and Research support and mentored analysts on research and analytic techniques and deliverables
Client Operational Analyst
EMC2
Bengaluru
04.2013 - 04.2014
Worked on internal websites of EMC, EMC|ONE and community network sites.
Generate various types of user experience reports, based on post live analysis & leads, customer experience
Created Leeds generation report from scratch after detailed R&D for 2 months, which helps sales team to contact the clients directly according to their interest in products. Increased EMC2 sales team revenue by .1%
Import and export of data from different tools using saint classification, Omniture, goggle analytics, Aprimo, bright cove and live person
Web Analyst
MindTree (Client Side American Online -AOL)
Bengaluru
09.2011 - 04.2013
Worked for AOL (American Online Search Business). Independently managed AOL search business and their properties. Daily detailed analysis of each AOL Product and services with driven output.
Synthesized complex analytics-derived insights into easy-to-understand, actionable recommendations for business users.
Help senior executives including CFO to understand business on daily basis with respect to AOL products performance
Various types of Users Engagement and Search Reports for search department
Daily detailed analysis of each AOL Product and services with driven output. Actionable insights on what is driving what (Spike & Hike) in terms of revenue and other search metrics.
Web Analyst
Nvish Solutions
Chandigarh
02.2010 - 09.2011
Worked for Sony PlayStation of America, Sony and Hitachi Data systems. Helps clients with daily reporting, Adhoc requests, Dashboard creation and reporting.
QA tagging and performance of various sites thro' web analytics tools. Successfully monitored post live analysis and performance of E3 expo (biggest electronic event
Manage various Tool administration tasks from creation of website profiles in Web analytics tools, creating custom reports and other related tasks
Education
BTech - Electronics & Communication
Punjab Technical University
Jalandhar, PB
01.2006 - 01.2009
Diploma - Electronics & Communication
Punjab Technical University
Chandigarh, CH
04.2003 - 12.2006
Skills
Consulting
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Accomplishments
Patent Filed for Method and System for Contextual Sentimental Analysis of Competitor referenced texts Application No 202241016600
Blog Published on Business World - Artificial Intelligence Fueling Digital Marketing For Enhanced Business Impact
Helped EMC2 Sales team to increase the overall revenue by.1%