Marketing Research Analyst (Internship) The Times of India – Kolkata Region & North East
05.2019 - 08.2019
Collected and analysed data on consumers, competitors, and markets to produce actionable reports and presentations. Conducted research on advertisement strategies across industries and prepared media-buy comparisons. Evaluated advertising budgets and space allocations across companies for strategic insights. Performed SWOT analysis, leveraging both traditional and modern statistical methods. Interpreted market data to formulate reports and provide data-driven recommendations. Recommended innovative strategies in marketing research to enhance consumer engagement and operational efficiency. Show Description