Summary
Overview
Work History
Education
Skills
Certification
Additional Information
Timeline
Anubhav Lugun

Anubhav Lugun

Merchant Communication Solution B2B Marketing Analyst
New Delhi

Summary

A dedicated and results-oriented professional with a track record of enhancing operational excellence through quality assurance, empowering teams with effective training, and leveraging data analytics for data-driven decision-making. Proven ability to drive process improvements, foster a culture of continuous learning, and deliver results that impact both customer satisfaction and organizational success. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.

Overview

10
10
years of professional experience
6
6
years of post-secondary education
3
3
Certifications

Work History

ECMX MERCHANT COMMUNICATION SOLUTION

American Express India Pvt Ltd
Gurgaon
09.2021 - Current
  • Core merchant marketing data analysis and consultation
  • Sharing data driven merchant campaign sizing and target segmentation to client and marketing management team
  • B2B campaign life cycle from conceptualization till market deployment
  • Working out Marketing channel strategies, creating data flow tests and control population for analytics
  • In-depth knowledge of RedPoint Interaction and Salesforce
  • Stakeholder management
  • Created automated Quality Assurance tool for the team using Selenium/VBA
  • Trusted in the entire team for handling problematic stakeholders to completion
  • Reduced operational risks while organizing data to forecast performance trends
  • Trained and guided team members to maintain high productivity and performance metrics
  • Trained and helped in successful on-boarding of a new B35 this year (2023)

SPM TARGET TESTING ANALYST

American Express India Pvt Ltd
Gurgaon
10.2018 - 09.2021
  • Sales practice monitoring for high risk behaviours, regulatory and/or procedural errors
  • Recommended process enhancement opportunities
  • Worked on self initiated 21 Excel/VBA projects during this tenure that includes area of improvement such as BAU
  • Reporting and Analytics, automated Team a endence tracker
  • Team efficiency reporting solutions for management and more
  • Partnered with PMA/BST teams for alignment on value generating sales practice and behaviours
  • Partnered with compliance team to develop and execute new automated target testing
  • Call driver identification to find optimum areas of error on a value genera on call
  • Created Automated call distribution tool for T3 teams (Test the Tester)
  • Tested functional and compatibility of new programs or updates in comparison to existing applications.
  • Authored and maintained well-organized, efficient and successful manual test cases for entire team.
  • Gathered data on integration issues and vulnerabilities, reported findings and recommended improvements.
  • Monitored resolution of bugs, tested fixes and helped developers tackle ongoing problems by providing QA perspective.
  • Gained strong leadership skills by managing projects from start to finish.

ASSISTANT MANAGER

Teleperformance India Pvt Ltd
Gurgaon
10.2016 - 10.2018
  • Training certification received from AT&T and Adobe
  • SOP, Training module development and design
  • Product, Service Knowledge and System Training facilitation
  • Performance Assessment and Evaluation
  • New hire Coaching and Feedback
  • Content gamification, team building and delivery
  • Compliance Training
  • Explaining key performance indicators (KPIs) to new hires
  • Interim Team leading experience for new batch
  • Mentored team members to enhance professional development and accountability in workplace.
  • Made hiring recommendations to increase company's productivity and profitability with quality workers.
  • Increased employee performance and job satisfaction to strengthen retention and engagement.
  • Monitored security to protect employees, customers and property.
  • Supervised day-to-day operations to meet performance, quality and service expectations.
  • Assisted in organizing and overseeing assignments to drive operational excellence.
  • Defined clear targets and objectives and communicated to other team members.
  • Used industry expertise, customer service skills and analytical nature to resolve customer concerns and promote loyalty.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.

QUALITY ANALYST

Teleperformance India Pvt Ltd
Gurgaon
06.2014 - 10.2016
  • Call Monitoring Scoring and Evaluation
  • Compliance Assurance
  • Agent Feedback loop and Coaching
  • Collaborating with training teams to develop and deliver training modules
  • Taking process quality sessions with new batches
  • Performance and Trend Reporting
  • Root cause Analysis for Identifying chronic issues found during call audit
  • Knowledge of Six Sigma Quality tools implementation for process improvement
  • Provided regular updates to team leadership on quality metrics by communicating consistency problems or production deficiencies.
  • Collaborated with management to provide training on improved processes and assisted with creation and maintenance of quality training.
  • Developed and maintained quality assurance procedure documentation.
  • Developed training materials, SOPs and work instructions to supplement new team member onboarding.
  • Recorded findings of inspection process, collaborating with quality team to implement corrective actions.
  • Compiled and distributed weekly feedback to team leaders and managers to improve service time and quality while increasing productivity.
  • Led process improvement projects to help operations meet and exceed quality standards and reduce costs.
  • Performed standard first article inspections and random sampling inspections to verify adherence to customer standards.

Education

Masters In Business Administration, MBA -

Amity University, Noida, Uttar Pradesh
02.2019 - 11.2021

BACHELOR OF SCIENCE -

Amity University, Noida, Uttar Pradesh
03.2015 - 10.2018

Skills

    SQL

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Certification

POWER APPS & POWER APPS BUILDER CERTIFICATION OF ACHIEVEMENT, American Express India

Additional Information

Achievements (2023):

Received 6 appreciation notes in the current year (2023) from stakeholders for providing assistance and effective consultation to help design and execute their most important projects in a timely manner with dedication and clear knowledge of the requirements.


Total Blue Rewards earned: 3,750


Additional info:

To check some of my best self-initiative projects in American Express please visit my online projects portfolio: https://www.anubhavlugun.com/

Timeline

JAVASCRIPT ADVANCED CERTIFICATION OF ACHIEVEMENT, Publicis Sapient/LearnTube

10-2023

SIX SIGMA YELLOW BELT, Council of Six Sigma Certification

09-2023
ECMX MERCHANT COMMUNICATION SOLUTION - American Express India Pvt Ltd
09.2021 - Current

POWER APPS & POWER APPS BUILDER CERTIFICATION OF ACHIEVEMENT, American Express India

02-2021
Amity University - Masters In Business Administration, MBA,
02.2019 - 11.2021
SPM TARGET TESTING ANALYST - American Express India Pvt Ltd
10.2018 - 09.2021
ASSISTANT MANAGER - Teleperformance India Pvt Ltd
10.2016 - 10.2018
Amity University - BACHELOR OF SCIENCE,
03.2015 - 10.2018
QUALITY ANALYST - Teleperformance India Pvt Ltd
06.2014 - 10.2016
Anubhav LugunMerchant Communication Solution B2B Marketing Analyst