Anubhav Sadha

● Achieved 0 to 47 lakhs in sales revenue within 8 months by establishing and developing an IT & Upskilling channel sales vertical

● Mastered strategic alliances & strengthened channel with 65% new clients among Startups, Enterprises, Retail, and Institutes

● Oversaw Product & sales to clients for CPL/CPS/CPI/CPA/ Digital marketing campaigns targeting over 8 million students

● Self- Starter, Created and led a high-performing sales team of 28 EIR, KAMs, BDs, and tele-sales professionals from the ground up

● Launched 18 new cities & organised national distribution of 100k leads per month across 25+ coaching domains nationwide

● Successfully transformed & expanded Study abroad vertical for South India, increasing revenue from 7 to 23 lakhs per month

● Developed multiple new revenue streams & accelerated positive cash flows by executing sales programs & strategies across verticals

Executed on time product delivery with proactive cross-functional management, process changes, new guidelines & framing policies

● Owned and managed the Category as the Business & PnL head, achieving a gross revenue of 5.5 crores across top 15 Metro cities

● Steered a high growth vernacular commercial sales team of 90 Telesales, 9 Team leads, 5 Category Managers & 2 Senior Managers to top category

● Ensured supply of 55+ doctors, 40 network Hospitals to meet demand generated and assure of best patient experience

● Systematically reorganized marketing strategy & restructured spends trimming them from 96 lakhs/month to 78 lakhs while reducing CAC by 23%

● Pioneered Sales Excellence with Lead to IPD conversion at 12% in top 7 Metros, 8% in tertiary cities. Launched 7 New Metros cities for business

● Delivered 20% MoM growth in Revenue with minimum 108% sales quota achievement across team and 128% overall

● Audited & finalized monthly payouts of 2cr+ to doctors & hospitals ensuring profitability in each domain for all stakeholders

Daily cross-functional team management & communication with marketing, operations, finance, insurance, supply, HR to execute 60 surgeries/day

● Successfully expanded and Consolidated Retail & Distribution channel for Dell Consumer Notebooks Portfolio in North India, overseeing 160+ exclusive stores (DES) and 2000 MBO channel partners across 90 cities & 5 states through 20+ National & Regional distributors

● Achieved remarkable market expansion by launching 80+ new Dell exclusive stores

● Exceeded quarterly sales targets of $ 45mn by 30% regularly with a growth rate of 15% QoQ and 74% annually in Haryana, Rajasthan & Punjab

● Significantly improved Dell's overall market share from 21% to 35%, achieving a dominant 44% in premium notebooks in the region

● Executed effective sell-through and sell-out strategies, leading a sales team of 34 members and team of in-store promoters at retail outlets to drive product visibility and sales growth

● Ensured positive ROI, consistent growth, target achievement, timely payouts, compliance and financial support for all channel partners

● Strengthened relationships with Tier 1 and Tier 2 partners, optimizing inventory and making informed business decisions, growing them 5 to 8x

● Spearheaded Exclusive retail expansion by launching 80+ new stores establishing Dell as leading brand, highest outlets and presence in top-tier cities

● Daily coordination with marketing, operations, merchandising,logistics, support & finance to smoothen sales operations and deliver sales

Consistently delivered strong results and accumulated sustained growth year-on-year in multiple scenarios & situations for 27 quarter

● Developed and implemented innovative B2B technology solutions targeting retail and agricultural mandis, streamlining transactions & improved efficiency

● Designed and deployed smart devices utilizing Raspberry-pi and AI/ML algorithms, effectively eliminating gaps in sales process and quality standard

● Created a comprehensive one-stop solution to digitally transform small retailers, bridging the gap and ensuring their competitive gain among aggregation platforms

● Built a diverse team of developers, data scientists, business associates, marketeers and interns fostering collaboration & achieving project milestones

Successful Pilot with 3 Impactful products- Urban Mandi, Urban Brands and Urban Outlets showcasing scalability and viability of the solution

● Product expert in Cross Platform programming including iOS, Windoes, Android, Blackberry

● Successfully developed Mobile applications, UI, web services and backend programming for multiple fortune 500 companies

Innovated software roadmap and customised product as per clients requirement in an agile environment