Summary
Overview
Work History
Education
Skills
Tools And Platforms
Relocation Availability
Open To Relocation
Languages
Timeline
Generic

ANUPAM SRIVASTAVA

Bangalore, India | Open to Relocation: Dubai / UAE

Summary

Performance-driven digital marketing professional with 10 years of experience delivering full-funnel strategies across Paid Social, SEM, Programmatic, and SEO. Proven success in managing global brand campaigns, driving measurable ROI, and leading high-performing cross-functional teams. Adept at translating business goals into data-driven marketing executions across platforms like Meta, Google, LinkedIn, and DV360. Strong client-facing experience with a focus on strategic planning, stakeholder management, and campaign optimization.

Open to relocation opportunities in Dubai and the UAE.

Overview

10
10
years of professional experience

Work History

Senior Manager – Paid Media

Jellyfish India
07.2025 - Current
  • - Led paid social and programmatic campaigns with monthly budgets exceeding ₹75L (~USD 90K).
  • - Overseeing 5+ global client portfolios; coordinated with onshore teams in EMEA and APAC.

Associate Manager – Paid Social

Annalect (Omnicom Group)
Bangalore
10.2021 - 07.2025
  • Managed media budgets of ₹3Cr+/quarter across Meta, Google & LinkedIn platforms.
  • Reduced CPL by 30% through aggressive audience segmentation & bidding optimization.
  • Delivered weekly performance reports with actionable insights to global stakeholders.
  • Trained and managed a team of 10 media planners; maintained 98% SLA compliance.
  • Built structured onboarding program, cutting new hire ramp-up time by 40%.

Digital Marketing Manager & Trainer

Digiperform
Bangalore
04.2019 - 09.2021
  • Lowered CPL by 20% and increased MoM lead volume by 40% via Facebook & Google.
  • Expanded brand presence into Tier 2 cities, contributing 20% to total revenue.
  • Designed 10+ training modules and coached 150+ professionals on SEO, SEM & Analytics.

Associate – Digital Marketing

KiXX Media
Bangalore
04.2018 - 04.2019
  • Increased conversion rates by 18% using CRO tactics like LP A/B testing.
  • Managed 10+ cross-platform campaigns across real estate, SaaS & education sectors.

Sr. Digital Marketing Consultant

Amplifium (now Telloquent)
Bangalore
02.2016 - 04.2018
  • Drove 30% lift in lead gen for real estate clients via SEM + Paid Social synergy.
  • Delivered full-funnel campaigns and implemented event tracking through GTM.

Education

MBA - Marketing

University of Mysore
01.2016

Bachelor of Commerce -

Sunrise University
06-2014

Skills

  • Campaign Strategy & Execution
  • Full-Funnel Media Planning
  • Client Relationship Management
  • Stakeholder Engagement
  • Cross-functional Collaboration
  • Data-driven Decision Making
  • Stakeholder Engagement
  • Team Leadership
  • Effective Communication
  • Team Leadership
  • Mentorship
  • Funnel Optimization
  • Budget Planning
  • Campaign Forecasting
  • GTM Implementation
  • Conversion Tracking
  • Workflow Automation
  • Meta Ads
  • Google Ads
  • LinkedIn Ads
  • TikTok Ads
  • Snapchat Ads
  • DV360
  • CM360
  • Google Analytics 4
  • Facebook Analytics
  • Google Tag Manager

Tools And Platforms

  • Meta Ads
  • Google Ads
  • LinkedIn
  • TikTok
  • Snapchat
  • DV360
  • CM360
  • Google Analytics 4 (GA4)
  • Facebook Analytics
  • Google Tag Manager
  • Floodlight Tags
  • Looker Studio
  • MS Excel
  • MS PowerPoint

Relocation Availability

Actively exploring opportunities in Dubai/UAE., Available to relocate with minimal notice.

Open To Relocation

Dubai, UAE

Languages

Hindi
First Language
English
Advanced (C1)
C1

Timeline

Senior Manager – Paid Media

Jellyfish India
07.2025 - Current

Associate Manager – Paid Social

Annalect (Omnicom Group)
10.2021 - 07.2025

Digital Marketing Manager & Trainer

Digiperform
04.2019 - 09.2021

Associate – Digital Marketing

KiXX Media
04.2018 - 04.2019

Sr. Digital Marketing Consultant

Amplifium (now Telloquent)
02.2016 - 04.2018

MBA - Marketing

University of Mysore

Bachelor of Commerce -

Sunrise University

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ANUPAM SRIVASTAVA