Education
Work History
Skills
Summary
Certification
Accomplishments
Work Availability
Work Preference
Software
Languages
Interests
Overview
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Quote
Timeline
AccountManager

ANUP KUMAR MANDAL

Marketing Project Coordinator
Bangalore,KA

Education

MBA - Marketing And Operations

New Horizon College of Engineering
Bangalore
09.2016 - 08.2018

BBA - Management

DRIEMS University
Cuttack
08.2013 - 05.2016

Work History

Marketing Project Coordinator

Zedwel Digital Marketing Agency
Gandhinagar, Gujarat
11.2021 - Current
  • Established standardized templates for project documentation utilized in more than 10 campaigns; this initiative reduced time spent on creating new documents by approximately five hours per week across involved departments.
  • Synthesized comprehensive market data into practical recommendations for product development teams that directly improved usability ratings by 30% during beta testing phases of five key projects within the agency.
  • Coordinated regular collaboration sessions with the sales team to analyse consumer buying patterns; this led to vital refinements in strategy, boosting overall campaign response rates by more than 20%.
  • Conducted monthly project budget reviews, maintaining strict adherence to spending limits while refining tracking systems that increased visibility into ongoing expenditures and informed future marketing strategies.
  • Implemented targeted marketing strategies for three major accounts; recognized by clients for innovative tactics that improved client retention rates, contributing to long-term partnership stability and satisfaction.
  • Organized regular cross-departmental meetings that improved collaboration among teams; elevated the on-time completion of marketing projects from 70% to an impressive 90%, streamlining workflows across departments.
  • Analysed industry trends and competitor strategies, pinpointing three significant opportunities that guided strategic decisions for future marketing initiatives, resulting in improved campaign effectiveness across major accounts.
  • Collaborated with finance to develop campaign budgets that aligned with operational goals, achieving a 15% reduction in budget variances through effective forecasting and strategic funding allocation.
  • Compiled and delivered comprehensive reports on campaign performance to senior leadership, emphasizing insights from A/B tests that facilitated strategic pivots, ultimately boosting lead acquisition by 15% in Q3.
  • Assessed project deliverables against established budgets and timelines, ensuring assignments remained on track, resulting in a 25% increase in overall completion rates quarter-over-quarter.
  • Developed structured agendas for all cross-team collaborations which clarified objectives; achieved increased engagement levels and reduced average meeting durations from three hours to just one hour weekly.
  • Coordinated efforts among five departments to implement three successful campaigns, resulting in a substantial 25% boost in lead generation and fostering stronger collaborative relationships across all involved teams.

Key Account Manager

ShopX 10i Commerce Services Pvt. Ltd.
Bangalore, Karnataka
06.2019 - 03.2021

Developed and executed tailored account strategies addressing specific customer needs, resulting in a notable 15% increase in overall profitability through enhanced client satisfaction across diverse accounts.

Conducted a comprehensive assessment of processes, discovering three major gaps in operations; developed actionable proposals enhancing engagement strategies without incurring additional costs for the company.

Championed cross-functional discussions to synchronize client objectives with service capabilities, leading to the identification of three critical areas for improvement that bolstered relationship trust among long-term accounts without increasing costs.

Generated comprehensive weekly account status reports for stakeholders, facilitating more informed decision-making processes while strengthening communication channels that led to increased stakeholder satisfaction levels.

Coordinated efforts with the sales department in developing tailored strategies, leading to a notable increase of 25% in client satisfaction ratings while onboarding five premium accounts over just six months.
• Drove promotional innovation by leveraging newly gained insights into product advancements; contributed to onboarding four key clients monthly as part of refined lead generation initiatives during the first half-year tenure.
• Identified key areas for improvement through rigorous analysis of industry benchmarks; findings revealed solutions addressing major revenue leaks leading to an immediate impact on client satisfaction scores by over 25%.

Orchestrated cross-departmental communication among design, sales, and support teams during high-profile project rollouts; resolved critical issues leading to a 20% reduction in account transition delays.

Created comprehensive presentations for stakeholders detailing project milestones and strategic initiatives, resulting in a 25% increase in initiative approval ratings within the first quarter following rollout.

Established a comprehensive set of performance metrics to identify core inefficiencies within processes; reduced operational delays by 30% without compromising the overall quality or timeline of service delivery.

Analysed key performance indicators to identify sales fluctuations and qualitative feedback, leading to optimized strategies that reduced contract negotiation timelines by an average of two weeks across all major accounts.

Crafted targeted onboarding strategies specifically for key accounts, resulting in decreased transition phases by two weeks without compromising service standards or client satisfaction levels throughout the process.

Directed financial transitions among diverse stakeholders for each project, implementing CRM tools to enhance relationship management and maintaining a flawless record with zero discrepancies in quarterly audits.

Business Development Executive

VOIP Office Telecommunication Pvt. Ltd.
Bangalore, Karnataka
04.2019 - 06.2019
  • Built strong relationships with clients, leading to increased customer satisfaction and repeat business.
  • Increased client base by identifying and pursuing new business opportunities through market research and networking.
  • Established and maintained highly effective relationships with clients and industry partners to drive growth.
  • Communicated directly with customers and partners to build strong business networks and relationships.
  • Leveraged CRM tools to track leads and analyze data, optimizing sales efforts for maximum return on investment.
  • Created compelling proposals that demonstrated the unique value of our products/services while addressing client needs and expectations.

Skills

  • Communication and interpersonal skills
  • Cross-functional collaboration
  • Supply chain management
  • Stakeholder management
  • Process Improvement
  • Project management
  • Inventory Management
  • Business strategies
  • Pricing strategy
  • CRM Software
  • eCommerce
  • Branding

Summary

Dynamic and results-oriented professional with over 5 years of diverse experience in project coordination, client relationship management, and business development across the digital marketing, e-commerce, and telecommunications sectors. Proven ability to manage complex projects by developing strategic timelines, facilitating cross-functional collaboration, and optimizing processes to achieve business objectives. Expertise in market research, performance analysis, and campaign execution, complemented by strong communication skills and a client-centric approach. Adept at fostering relationships with stakeholders and clients, ensuring satisfaction and loyalty. Committed to continuous improvement and driving operational efficiency to support organizational growth.

Certification

  • Project Management Professional (PMP) certified by PMI | October 2024 to October 2027

Accomplishments

  • Rewarded for implementing Microsoft excel to develop inventory tracking spreadsheet.
  • Built a smooth supply chain process and helped developing customer centric eco-system to solve the problem on given TAT.
  • Recognised for implementing hybrid approach to increase the efficiency of supply chain process.
  • Achieved 30% growth by completing target set for stakeholder to be achieved with accuracy and efficiency.
  • Managed a team of 20 to help in boosting the business, and channel the stakeholder’s requirements in effective manners so that cross functional team can work effectively for quick decision making by the management.

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Work Preference

Work Type

Full Time

Work Location

RemoteHybridOn-Site

Important To Me

Career advancementWork-life balanceWork from home optionCompany CultureFlexible work hoursPersonal development programsHealthcare benefitsPaid time offTeam Building / Company RetreatsPaid sick leaveStock Options / Equity / Profit Sharing

Software

Asana

Trello

Jira

Tableau

Microsoft Excel

Microsoft Word

Microsoft Power Point

CRM Software

Languages

English
Advanced (C1)
Hindi
Upper intermediate (B2)

Interests

Learning new software's

Reading

Writing

Playing Cricket and Pool

Overview

5
5
years of post-secondary education
6
6
years of professional experience

Quote

There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins

Timeline

Marketing Project Coordinator

Zedwel Digital Marketing Agency
11.2021 - Current

Key Account Manager

ShopX 10i Commerce Services Pvt. Ltd.
06.2019 - 03.2021

Business Development Executive

VOIP Office Telecommunication Pvt. Ltd.
04.2019 - 06.2019

MBA - Marketing And Operations

New Horizon College of Engineering
09.2016 - 08.2018

BBA - Management

DRIEMS University
08.2013 - 05.2016
ANUP KUMAR MANDALMarketing Project Coordinator