Anuradha Arora

Professional Experience Deputy Manager – Sales & Closings

Lodha Group (PALAVA) | Sep 2021 – Present

• Spearheaded ₹440 Cr+ in property closings across residential, commercial, premium, and luxury segments.
• Led a team of 5+ sales professionals; achieved consistent overperformance on monthly revenue targets.
• Designed and executed closing strategies that improved conversion rates by 30%.
• Built deep-rooted client relationships with HNWIs and institutional investors.
• Drove strategic planning for major launches across Palava’s villa and tower portfolios.

Key Achievements:

• ⭐ Ace of Excellence Award – 2022: For Highest Revenue Contribution in Residential & Commercial segments.
• ⭐ Ace of Excellence Award – 2024: As Best Team Lead, for successfully launching Lodha Hanging Gardens with an Outstanding Sales Team.
• ✨ Awarded 'Employee of the Month' on multiple occasions for outperforming set KPIs.

Major Projects Handled:

• 2025 – Present: Lodha Villa Imperio (EOI Phase)
  Configuration: Plotted Themed Villas | Ticket Size: ₹3.25 Cr to ₹15 Cr
• 2024 – Present: Lodha Hanging Gardens
  Configuration: 3/4/5 BHK, Duplex, Penthouse, Townhouse | Ticket Size: ₹2.4 Cr to ₹12 Cr
• 2024 – Present: Lodha Golf View (Ultra-Luxury)
  Configuration: 4/5/6 BHK, Duplex, Penthouse | Ticket Size: ₹7.5 Cr to ₹22 Cr
• 2022 – Present: Lodha Villa Royale
  Configuration: Plotted Themed Villas | Ticket Size: ₹3.75 Cr to ₹16 Cr
• 2022 – Present: Lodha Serenity
  Configuration: 3 BHK / 4 BHK, Penthouse, Duplex | Ticket Size: ₹1.45 Cr to ₹4.35 Cr
• 2022: Lodha Signet 1 (Commercial)
  Configuration: Boutique Offices, Retail Shops | Ticket Size: ₹75 L to ₹2.5 Cr
• 2021–2022: Casa Premier & Belvedere
  Configuration: 1/2/3 BHK, Jodi Units | Ticket Size: ₹45 L to ₹1.6 Cr

• Company Overview: Runwal Gardens
• Managed luxury residential & commercial property sales, consistently achieving top closure rates
• Played a pivotal role in a high-performing sales team, driving continuous performance improvements
• Designed and executed client engagement strategies, leading to increased referrals and repeat business
• Cultivated work environment focused on personal responsibility, continuous improvement and delivering high-quality results.
• Closed 250+ bookings, generating over ₹150 Cr in revenue
• Recognized as Top Sales Performer for two consecutive years

• Led channel partner engagement initiatives to enhance sales efficiency and improve conversion rates
• Conducted product training for real estate agents, improving market penetration and sales performance
• Boosted channel partner revenue by 40% through strategic engagement programs
• Organized and executed high-impact promotional campaigns, increasing brand visibility

• Provided content writing services for small-scale firms, developing engaging, tailored content
• Conducted business communication training, improving professionals' written and verbal skills
• Taught communication skills & business writing, equipping learners with practical techniques for career success

• Led end-to-end recruitment for real estate & automobile industry clients
• Successfully placed mid & senior-level professionals in top-tier firms

• Taught business communication & personality development at reputed institutions