Anuradha Gupta

• Scaled CSR Funding: Spearheaded national-level corporate fundraising, increasing annual CSR contributions from ₹5 Crores to ₹60 Crores over six years, fueling organizational expansion and sustainability.
• Program Expansion: Successfully expanded Sampark’s education programs from 70,000 schools in 4 states to 200,000+ schools across 8 states—impacting over 2 crore children across India.
• Consistent YoY Growth: Achieved a 40% year-on-year fundraising growth by building long-term strategic partnerships with corporates, foundations, and public sector enterprises.
• Strategic Alignment with Leadership: Worked directly with the founders to ensure alignment of fundraising priorities with Sampark’s vision, mission, and long-term strategic goals.
• Corporate Partnerships: Secured multi-crore, multi-year CSR funding by forging high-impact partnerships with Fortune 500 companies and top Indian PSUs.
• Cross-functional Leadership: Led cross-functional teams (M&E, Programs, Communications) to develop compelling pitch decks, theory of change frameworks, and high-quality impact reports.
• Stewardship & Donor Retention: Maintained an 80%+ donor renewal rate through robust stewardship plans, regular impact updates, and personalized donor engagement.
• Advocacy & Representation: Represented the Foundation at national CSR platforms, industry events, and government policy dialogues, building visibility and trust among stakeholders.

• Managed and expanded a robust corporate donor base across Maharashtra and Gujarat.
• Oversaw the Mumbai office and fundraising team, successfully achieving regional revenue targets.
• Created new partnership channels through cause-marketing campaigns and CSR-led events.

• Developed fundraising strategies from schools and corporates for shelter and housing programs.
• Represented the organization at national forums to build brand and donor visibility.

• Generated institutional and individual donor support through sports-based community engagement programs.
• Facilitated partnerships, built donor trust, and created measurable impact frameworks.

• Drove employer partnerships for skilling programs and managed end-to-end sales process with corporate HR teams.

· Led the successful execution of diverse marketing plans aimed at attracting corporate business and individual customers for high-value programs.

Generated new business with marketing initiatives and strategic plans

· Effectively managed a team of 8 individuals, strategically directing their efforts to maximize business revenues. Fostered a collaborative and high-performance work environment to achieve collective goals.

Developed and executed strategies to expand existing customer sales

· Executed diverse marketing plans for the company, employing targeted strategies to tap into prospects based on their class and preferences.

Orchestrated various events to create maximum brand visibility

• · Spearheaded comprehensive branch operations, ensuring seamless and efficient processes. Managed diverse aspects of daily operations to optimize functionality.