Anurag Singh
Area Sales Manager
Padrauna
Summary
Dynamic and results-driven Sales Professional with a proven track record in the automotive industry.
Adept at motivating and developing high-performing sales teams in customer-focused environments. Eager to bring dynamic leadership in the automotive industry to leverage extensive experience in sales management, strategic planning, and relationship building in the role of Regional Sales Manager.
Overview
15
15
years of professional experience
3
3
years of post-secondary education
2
2
Languages
Work History
Area Sales Manager
SKF India Ltd
Ahmedabad
08.2021 - Current
1. Achieve annual/quarterly/monthly business plan goals by:
- Setting and meeting targeted sales objectives.
- Onboarding all distributors within the first month of each quarter.
2. Daily coordination with distributors for primary sales activities.
3. Manage accounts receivables to ensure financial integrity.
4. Identify and appoint new distributors for vacant/non-performing areas.
5. Conduct routine visits to distributors and retailers in accordance with strategic business requirements and pre-established plans.
6. Provide on-field training and mentorship to RSOs.
RSM
CEAT Ltd
Jaipur
04.2017 - 07.2021
1. Manage Fleet Account Sales and Service for the Jaipur region.
2. Exhibit a "play to win" attitude in effectively managing projects from concept to completion, particularly in Fleet Account projects.
3. Successfully operate within tight deadlines and thrive in fast-paced environments.
4. Display a passion for learning and a commitment to continual improvement.
5. Utilize strong analytical and problem-solving skills to develop effective solutions for challenging situations.
6. Demonstrate leadership capabilities by successfully motivating and inspiring others.
Territory Leader-Distribution
CEAT Ltd
Bikaner
01.2016 - 03.2017
1. Demonstrate adaptability and proficiency in quickly and efficiently learning new concepts.
2. Apply strong analytical and problem-solving skills to develop effective solutions for challenging situations.
3. Showcase organizational skills and attention to detail, coupled with strong work ethic.
4. Exhibit high level of initiative and creativity when tackling difficult tasks.
5. Assist with day-to-day operations, working efficiently and productively with all team members.
Territory Leader-CS
CEAT Ltd
Jaipur & Udaipur
01.2013 - 12.2015
1. Demonstrate self-motivation and a strong sense of personal responsibility.
2. Develop and maintain courteous and effective working relationships.
3. Provide professional services and support in a dynamic work environment.
4. Efficiently manage time to complete all tasks within deadlines.
5. Take responsibility for achieving Sales Budget provided by the company through Key Accounts.
6. Manage claim processes, including WA, C2C, BPO complaints, etc.
7. Plan and conduct Below the Line (BTL) activities for demand generation.
Technical Officer
Birla Tyre
Balasore
06.2009 - 12.2013
1. Establish continuous quality checks and monitoring for consistent standards.
2. Develop detailed protocols for systematic product evaluation.
3. Define criteria for assessing performance, durability, and safety.
4. Analyze real-world performance metrics using data-driven insights.
5. Collaborate with cross-functional teams for integrated feedback.
6. Integrate customer feedback into evaluation processes.
7. Foster a culture of continuous improvement within the team.
Education
B.E.(Mechanical Engineering) Distance -
IMES, Delhi
07.2010 - 06.2013
Diploma(Chemical Engineering / R&P) - undefined
Gov.Poly. Badaun(BTE-UP)
XII –Math's - undefined
U.P Board Lucknow
X - undefined
U.P Board Lucknow
Skills
Strategic Sales Planning
Professional Abstract
A diligent professional with over 14 years of comprehensive experience, including 12+ years in the tire industry. I possess 10 years+ with strong background in sales and service, specializing in Dealer and Distribution Channel Management, Business Development, Customer Service and Key Account Management. My expertise spans various facets of the tire industry, encompassing Manufacturing, Research and Development (R&D), Key Account Sales, Distribution and Dealer Channel Management, as well as Customer Service.
Organizational Details
Currently associated with SKF India Ltd since Aug-2021 as Area Sales Manager joined at Ghajibad location and got transfer in July 2022 at Ahmedabad looking after central and south Gujrat. Worked for CEAT Ltd. from 2013 to 2021 In all 3regin's of Rajasthan in different roles as CSTL, TLD and RSM. Last position was RSM at Japiur location with more than 4years of experience. Got campus selection in Birla Tyre in Manufacturing (Technical Process Control) June 2009 to Dec 2012.CEAT Ltd.,
Attainments
SKF:
1. Managed sales operations in the designated area, consistently surpassing quarterly targets by 12-15%.
2. Implemented effective sales strategies, resulting in a 3% increase in market share within one year.
3. Developed strong relationships with channel partners, achieving 100% customer retention.
4. Attained the highest revenue growth across zone in 2022, receiving three spot awards within the last 2 years.
CEAT LTD - RSM:
1. Awarded Best RSM in the zone for highest fleet/Institutional sales and best service aspects in 2020 & 2021.
2. Achieved ever highest fleet sales continuously from 2017 to 2021 in TBB/TBR sales at Jaipur Region, in addition to this, achieved highest fleet sales across zone consistently.
3. Successfully secured contracts with 4 out of the top 5 largest fleets in Rajasthan, including Khaitan Logistics Pvt Ltd, NJSTC, KMT, and Mahesh Motors.
4. Consistently met forecast and budget targets month on month, earning incentives in all quarters.
CEAT LTD - TLD:
1. Appointed distributor in untapped & challenging market that were vacant for an extended period.
2. Maintained consistent performance and growth throughout the year in 2016-17.
3. Continuously achieved targets and expanded the depth and width of the territory.
Native Place
Padrauna (Kushinagar) U.P.
Personal Information
- Father's Name: Awadhesh Singh
- Date of Birth: 05/20/89
- Nationality: Indian
- Marital Status: Married
Timeline
Area Sales Manager
SKF India Ltd
08.2021 - Current
RSM
CEAT Ltd
04.2017 - 07.2021
Territory Leader-Distribution
CEAT Ltd
01.2016 - 03.2017
Territory Leader-CS
CEAT Ltd
01.2013 - 12.2015
B.E.(Mechanical Engineering) Distance -
IMES, Delhi
07.2010 - 06.2013
Technical Officer
Birla Tyre
06.2009 - 12.2013
Diploma(Chemical Engineering / R&P) - undefined
Gov.Poly. Badaun(BTE-UP)
XII –Math's - undefined
U.P Board Lucknow
X - undefined
U.P Board Lucknow
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