Anurag Vig

Cashify (Manak Waste Management Pvt. Ltd.)

Sourcing & Alliance Specialist – Apple Retail & Enterprise
Feb 2022 – Present

• Lead sourcing for trade-in devices across Apple Premium Reseller (APR) stores PAN India, ensuring smooth buyback operations and Apple Affordability Program execution.
• Built and strengthened relationships with key APR partners; handled escalations, process training, and end-to-end operational support.
• Managed enterprise/B2B sourcing through Apple Enterprise Partners (AER) and direct corporate clients, closing bulk laptop buyback deals and IT assets.
• Built and expanded a local vendor network to secure competitive pricing, and improve P&L efficiency.
• Executed store launch events, marketing activities, and partner engagement initiatives to support retail growth.
• Created and shared MIS reports, performance dashboards, and forecasts for internal and external stakeholders.
• Collaborated closely with internal teams to ensure smooth partner communication, and timely service delivery.

• Drive Line sales through rigorous cold calling and meeting potential clients/corporate/organization to sell the product.
• Managing organizational sales by developing a business plan that covers sales, revenue and expense controls.
• Meeting planned sales goals and tracking sales goals and reporting results as necessary.
• Liaisoning with multiple departments on a daily basis.
• Promoting the organization and products.
• Understand our ideal customers such as the developers, builders, facility management companies and corporates and how they relate to our products and accordingly drive sales.
• Have been actively involved in ground mapping of the assigned territory and in turn maximizing the territory to its full potential.

• Played an instrumental part in successful launching Zomato Gold as a product in Hyderabad, where in my duty was to create the awareness of the product and ensure maximum penetration in the market.
• Have been actively doing the sales and the after sales part of Zomato Gold in Pune.
• Have been ace in CRM as I have handled a portfolio of close of 50 accounts at a single time.
• I am responsible for the entire product life cycle of an account right from lead generation, to Cold calling, on boarding the client, after sales service and then retaining it.
• I am responsible for driving one of the key success factors for our Zomato Gold product– Merchant readiness.
• The position requires you to prepare and train merchant staff with the knowledge and infrastructure they need to welcome Zomato Gold users.
• Effective communication across departments to help maintain seamless operations on a day-to-day basis.
• Work on Real-Time email alerts with merchants.

• Coordinating with merchant and other team regarding the issues like Untraceable (Not connected), Return damage, partial cases through knowledge of Zendesk and Salesforce in regard to customer escalations.
• Helping Customer for timely Refund for all partial products.
• Coordinate with merchants to make sure Maximum order fulfillment.
• Coordinate with Logistic and courier partners to reduce issue with merchant.
• Work on Real-Time email alerts with merchants.

• Client relationship management in the India/Overseas.
• Revenue Generation and consistent development.
• Targeting New Clients in the market and providing business solution basis the requirement.
• Providing business sol/ to generate online sales revenue.
• Day to day management of key customer as well as consistent follow-ups.
• Direct sales & client relationship management including marketing presentations.
• Company’s Profile: Weblink .In Pvt Ltd., formerly known as WeblinkIndia.Net Pvt. Ltd., is an ISO 9001:2008 certified organization, offering complete range of web solutions for verticals like Business-to- Business (B2B), Recruitment, Matrimonial, Real Estate, Travel & Hotel and Ecommerce Web Development. We discover, define, design and deliver web solutions and online promotion services that synchronize well with the fundamental requirements of respective trades.