Anurag Kaushik
Pune
Summary
Experienced Sales professional with 14+ years in B2B IT,SaaS & Industrial Products Sales, Business development, and P&L responsibility. Proven track record of driving sales growth through customer acquisition and market penetration globally. Aim to achieve top line results and be a leading player in the industry.
Overview
14
14
years of professional experience
Work History
SALES HEAD - EUROPE & INDIA
ACG
PUNE
03.2022 - Current
- Responsible for the Sales for complete Europe & India for ACG's Digital products/ IT / IIoT/ MES / Machine visualization software's - SaaS platforms and Industry 4.0
- Managed end-to-end sales process which included suspecting, prospecting, generating enquiries, coordinating with offer support team, preparing and submitting bids, engaging in technical and commercial discussions, negotiating contracts, assisting in delivery and closing contracts.
- Mapped industry segments for customer class layers & overall business potential, devised plans & strategy to increase market share
- Continuously analyzing the business environment to update future action directions and redefine sales strategies, informing the product team about market trends while collaborating with Marketing and Product teams to reposition the product globally.
- Maintained consistent business growth through the establishment and management of an efficient order entry process
- Collaborated closely with project management, commercial, and site installation teams to achieve sales plan goals and ensure smooth equipment handover
TECHNICAL SALES & PRODUCT HEAD - GLOBAL MARKETS
ACG
11.2018 - 02.2022
- Headed the technical sales function for the global markets for all product lines of ACG
- Active collaboration with Global Sales team for new business development technical discussions for high end products and High value projects
- Technical objection handling for products and create relevant documents for customers to bag the orders
- Actively travel across the globe for discussions/ order closures or enquiry generations.
REGIONAL SALES MANAGER - EUROPE
ACG
PUNE, MAHARASHTRA
04.2016 - 10.2018
- Responsible for Sales in the European market to the Pharma, Non-Pharma, Food and FMCG sectors for the Digital and Industrial machines product lines
- Successfully penetrate new customers to ensure top line and profitability developing customer base through initiatives including focus on International MNCs, leveraging relationships with Domestic MNCs and developing customized solutions
PRODUCT SALES MANAGER - USA & APAC
ACG
MUMBAI, MAHARASHTRA
05.2014 - 03.2016
- Responsible for technical sales for Tablet compression products for APAC & USA markets.
- Successfully worked with design and customers to develop 4 new applications on the existing products for customer offerings.
- Conduct market research to understand customer pain points and thus develop solutions as feature offerings on new and existing products.
- Ensured successful achievement of targets of 470 million INR and 550 million INR
ACHIEVEMENTS
Helped penetrate 23 new customers in a record time for new products and turned them into references with an increase in profitability by 11 percent.
Launched – Protab 300 and Protab 700 machines launched for global tablet compression markets.
ASSISTANT MANAGER - NETWORK SALES
VODAFONE - IDEA LIMITED
03.2010 - 05.2012
- Responsible for Business development & presales for Maharashtra & Goa circle
- Managed high value accounts of customers like Airtel, MTS, HUL, Grasim, Reliance
- Six sigma project completion, generating 2.21 Cr
- Of revenue for the organization
- Designed a web portal 'IMAP' for customers' bandwidth requirements, later on implemented in all circles across India.
Technical Analyst (L-2)
IBM LTD
11.2008 - 02.2010
- Worked as a Technical Analyst (Level-2) for Advance Auto parts a US$ 5.8 Billion organization in USA
- Network management of 3200 stores in USA for customer - Advance Auto Parts
- Designed a SOP bluebook to enhance resolution speed and improve customer satisfaction levels.
Education
MBA - Marketing & Finance
Symbiosis International University
01.2014
B.E. - Electronics & Telecom
Pune University
03-2008
HSC - Science
SM Chowksey Jr, College
01.2003
ICSE -
The Bishops School
01.2001
Skills
- IT Product Sales
- Enterprise Solution Sales
- Technology Sales
- New Market/Customer Acquisition
- IIoT/ MES/ Industry 40 / AI
- C- Level Relationships
- P & L Management
- Teamwork and Collaboration
- Key Performance Indicator Tracking
Accomplishments
- Penetrated 40+ new 1st time customers and 6 new countries in the last 5 years.
- Implemented strategies that successfully increased profitability by 6% for all the product lines.
- Increased the average deal ticket price by 18% by implementing the combo and synergy deals for products with consumables to achieve higher penetration ratio.
- Helped close 7 deals with average ticket sizes of 1.5 million USD
- Penetrated 14 + customers across the globe with ACG products and converted them into references.
- Revived the sales of non-selling product lines by 45+ %
- Achieved record profitability of 33%+ on an average for all orders.
Visas
- USA (B1/B2), 08/2026
- Schengen Visa, 04/2025
Personal Information
- Passport Number: Z3239264
- Marital Status: Married
References
Available on request
Languages
English
First Language
Hindi
Proficient (C2)
C2
Marathi
Proficient (C2)
C2
Punjabi
Upper Intermediate (B2)
B2
French
Elementary (A2)
A2
Affiliations
- NASSCOM
- ISPE
- IDMA
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
swipe to browse
Interests
Numismatist
Traveller
Avid Reader
Work Preference
Work Type
Full TimeWork Location
On-SiteRemoteHybridImportant To Me
Career advancementPersonal development programsFlexible work hoursCompany CultureQuote
Judge a man by his questions rather than his answers.
Voltaire
Software
SalesForce CRM
Office 365
Jira
PowerBI
SAP Sales R2
Certification
Lean Six Sigma Black Belt
Mercury Sales Leadership training
Cerfiied Scrum Product Owner
Timeline
SALES HEAD - EUROPE & INDIA
ACG
03.2022 - Current
TECHNICAL SALES & PRODUCT HEAD - GLOBAL MARKETS
ACG
11.2018 - 02.2022
REGIONAL SALES MANAGER - EUROPE
ACG
04.2016 - 10.2018
PRODUCT SALES MANAGER - USA & APAC
ACG
05.2014 - 03.2016
ASSISTANT MANAGER - NETWORK SALES
VODAFONE - IDEA LIMITED
03.2010 - 05.2012
Technical Analyst (L-2)
IBM LTD
11.2008 - 02.2010
MBA - Marketing & Finance
Symbiosis International University
B.E. - Electronics & Telecom
Pune University
HSC - Science
SM Chowksey Jr, College
ICSE -
The Bishops School
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