Anuron Mukherji

• Responsible for sustained leadership in Disney's linear TV domain for kids and families with more than 32% market share in category. Spearheaded comprehensive content creation, acquisition, and programming strategies by leveraging profound understanding of audience behavior, market analysis, and distribution optimization and successfully grew network loyalty and platform reach.
• Managed strategic content scheduling, fostering co-viewing experiences for children and parents, resulting in remarkable ratings and increased ad sales from non-traditional clients.
• Notably, managed longevity and relevance of iconic shows like Doraemon and Shinchan for 10 plus years.
• Collaborating closely with cross-functional teams, effectively managed promotional campaigns, identified market opportunities, and aligned content investment with financial objectives.
• Additionally, I played pivotal role in seamless launch of global shows on Disney+ and demonstrated strategic expertise in launching new channels, including Super Hungama, Disney Junior, Disney International HD, and Disney Channel HD.

• Integral part of the pioneering team that launched Pogo in 2004, managed programming and scheduling functions, contributing to the successful establishment of the channel in India.
• Launch of the iconic Indian IP, Chhota Bheem, while also being instrumental in the creation of the popular show MAD with host Rob.
• Additionally, oversaw seamless dubbing and localization operations across multiple languages, collaborated with sales and marketing teams to strengthen the Pogo brand, and excelled in rights management for third-party acquired content.
• Commitment to excellence was recognized with the Turner Entertainment Network Asia Best Employee award.
• Streamlined scheduling, acquisition, and library management processes and contributed to the development of the customized traffic and scheduling system, MSA Focus.

Managed the production of the highly acclaimed sitcom "Office Office" at SABTV.